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Oracle Application Express (APEX) vs Salesforce Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Application Express ...
Ranking in Rapid Application Development Software
3rd
Ranking in Low-Code Development Platforms
2nd
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
60
Ranking in other categories
Development Platforms (2nd)
Salesforce Platform
Ranking in Rapid Application Development Software
5th
Ranking in Low-Code Development Platforms
6th
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
96
Ranking in other categories
PaaS Clouds (9th), Mobile Development Platforms (2nd), No-Code Development Platforms (2nd)
 

Mindshare comparison

As of September 2025, in the Rapid Application Development Software category, the mindshare of Oracle Application Express (APEX) is 7.5%, down from 9.1% compared to the previous year. The mindshare of Salesforce Platform is 5.9%, up from 5.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Rapid Application Development Software Market Share Distribution
ProductMarket Share (%)
Oracle Application Express (APEX)7.5%
Salesforce Platform5.9%
Other86.6%
Rapid Application Development Software
 

Featured Reviews

Rodrigo-Mesquita - PeerSpot reviewer
Rapid application development empowers big projects in months
The ability to quickly develop applications without needing to code a lot is very valuable. It is very quick to create a page, and one can use AI to speed up software development. It is easy to learn. In my company, we could develop a very big application in a couple of months.
Sharmila-K - PeerSpot reviewer
Integration processes improve but scripting requires effort
The updates, pricing part, and upgrades to the products are some of the most valuable features with the Salesforce Platform.With the Salesforce Platform, I have minimal experience of approximately one and a half years. I get minimal exposure, once every three or two months, especially during holidays. The Salesforce Platform is connected to the cloud, which is beneficial. When it is integrated with different tools such as Microsoft BI Analytics, it helps us analyze much better. Currently, the integration itself is tricky as we have to use extensive scripting. It should be more of a plug-in and use solution. That is the only issue I see, but otherwise, I appreciate it.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It provides attractive GUIs allowing professionally-styled applications without the need to know HTML, CSS, or JavaScript."
"A user interface is relatively simple to create."
"The solution can efficiently translate from English to another language including Arabic using the XLIFF format."
"The most valuable features are security, stability, and ease of implementation."
"I particularly enjoy the web builder capabilities, especially the Page Designer. It offers so many elements or components to choose from, which is a major plus for me."
"It's stable and reliable for the most part."
"The ability to quickly develop applications without needing to code a lot is very valuable."
"I like that Oracle Application Express (APEX) is powerful and attractive, allowing my organization to modernize forms within two months. I also found its PWA feature very powerful because you can produce substantial mobile applications."
"The product is pretty responsive."
"A fully integrated solution that provides a seamless experience."
"The solution can scale."
"One can do almost everything using Salesforce's OOTB functionality without much investment."
"The standard sales and marketing tools that Salesforce provides on the platform are the most valuable."
"Marketing and Sales Lead, Forecasting, Campaign management."
"The technical support services are good."
"Salesforce is a phenomenal application. It's very diverse."
 

Cons

"Maybe there are other technologies that offer what APEX cannot."
"Occasionally when trying to un a page, I would be faced with an error number; however, not much information would be provided on the error itself outside of the programming language. It would be nice if more information could be provided."
"The solution has some stability problems that need to be resolved."
"I don't like the URL syntax."
"You also need an APEX specialist for deployment because not many people use it."
"I would like to see easier integration into active directory authentication. Also, maybe integration of JavaScript frameworks would resolve some issues."
"Regarding features, the solution lacks the ability to integrate with different databases. Also, I feel that Oracle Application Express (APEX) is exclusively designed for other Oracle tools."
"There is a problem with security because the applications store passwords in the configuration files."
"Salesforce Platform could improve by having better integration with Microsoft Azure. For development, we use Microsoft Azure and there was proper integration between the two solutions. We had issues with the customer and they were logged into the Salesforce Platform. We did not have any good way of integrating those issues into the R&D. The R&D mainly uses Microsoft Azure."
"Salesforce's mobile app could be better. Also, it could integrate more seamlessly with Gmail."
"UI needs to be more intuitive and user friendly."
"I think the interface should be enhanced and more user-friendly."
"It could be maybe a bit more user-intuitive."
"Easier process to move to Lightning Components."
"Getting reports in Salesforce is sometimes a little bit difficult. You need to do a lot of things to get detailed reports. This feature can be improved. Its price can also be improved. It is currently expensive."
"The reporting needs improvement and the dashboard could have more components added."
 

Pricing and Cost Advice

"Pricing is expensive, overall on an enterprise system but we consider that it gives corresponding value in the product."
"Oracle Express comes with the Oracle license, it is a bundle."
"We have a full Oracle E-Business Suite license, and we use that license to develop applications. There's no license required for developing Oracle applications."
"I would rate it around an eight in terms of price, with one being low and ten being high."
"Oracle Application Express (APEX) is free, so this is another magic of the solution. You just get charged for the database license, which I don't need."
"The tool is free with the Oracle Database license."
"To my understanding, my organization is using the free version of Oracle Application Express (APEX), but I'm unsure because I haven't checked the pricing or licensing cost for it."
"The solution is free if you are using on Oracle database."
"The solution is fairly priced."
"It is expensive."
"It is expensive."
"It is an expensive program."
"I rate this solution a six out of ten for pricing. Though the solution is on the pricier side, it still offers good value for money."
"It is very expensive. Its licensing is on a monthly basis."
"Pricing and license differ and depend on how much license you are purchasing from them."
"It is expensive. Licensing is on an annual basis."
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Top Industries

By visitors reading reviews
Government
12%
Financial Services Firm
10%
Computer Software Company
9%
Comms Service Provider
8%
Financial Services Firm
11%
Computer Software Company
10%
Government
10%
Manufacturing Company
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business28
Midsize Enterprise10
Large Enterprise28
By reviewers
Company SizeCount
Small Business38
Midsize Enterprise26
Large Enterprise38
 

Questions from the Community

What is your experience regarding pricing and costs for Oracle Application Express (APEX)?
I consider Oracle Application Express (APEX) to be good value for the money because it has infinite quality for money since it's included in any Oracle database license. It's free once you have the...
What needs improvement with Oracle Application Express (APEX)?
One of the things that could be done to improve Oracle Application Express (APEX) is if Oracle decided to open it up to other databases. It needs to be an enterprise database; therefore, it needs t...
How would you choose between Microsoft PowerApps and Salesforce Platform?
I think it depends on your use case. If your organization uses Microsoft Enterprise products, PowerApps will work better in your environment. Similarly, if you have a Salesforce integration in pla...
How does Salesforce Platform compare with Azure?
Microsoft’s Windows Azure platform is not easy or intuitive to deploy. The difficulty will be impacted by the type of application that you are trying to use the platform to build. Organizations tha...
Do you build applications using low-code or pro-code builders on Salesforce Platform?
At my organization, we have only used Salesforce Platform's low-code builder. The reason for this is not because we do not like the pro-code option, but because we do not see the need of using it, ...
 

Also Known As

Oracle APEX
Salesforce1, Force.com, Salesforce App Cloud
 

Overview

 

Sample Customers

Hepart AG, pharmasol, SATLOG, Collège Bois-de-Boulogne
ADP
Find out what your peers are saying about Oracle Application Express (APEX) vs. Salesforce Platform and other solutions. Updated: July 2025.
867,497 professionals have used our research since 2012.