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Oracle Application Express (APEX) vs Salesforce Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Application Express ...
Ranking in Rapid Application Development Software
3rd
Ranking in Low-Code Development Platforms
2nd
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
59
Ranking in other categories
Development Platforms (2nd)
Salesforce Platform
Ranking in Rapid Application Development Software
5th
Ranking in Low-Code Development Platforms
6th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
95
Ranking in other categories
PaaS Clouds (8th), Mobile Development Platforms (2nd), No-Code Development Platforms (2nd)
 

Mindshare comparison

As of July 2025, in the Rapid Application Development Software category, the mindshare of Oracle Application Express (APEX) is 7.6%, down from 9.3% compared to the previous year. The mindshare of Salesforce Platform is 5.9%, down from 6.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Rapid Application Development Software
 

Featured Reviews

Rodrigo-Mesquita - PeerSpot reviewer
Rapid application development empowers big projects in months
The ability to quickly develop applications without needing to code a lot is very valuable. It is very quick to create a page, and one can use AI to speed up software development. It is easy to learn. In my company, we could develop a very big application in a couple of months.
Yasser_Anter - PeerSpot reviewer
Has customization and integration capabilities which increase efficiency
Salesforce could improve by offering AI features or functionalities to help business decision-makers analyze business history, suggest forward strategies, and participate in events. The previous version had a complicated interface where multiple pages and data entries were required, which was not pleasant for sales teams or business users. Also, deploying Salesforce took a long time, about four to five months, which is not ideal for any business.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Oracle APEX allows our company to complete webpage projects easily in a fast turnaround time."
"One of the most valuable features is the ability to build very fast data-driven UIs."
"Oracle APEX is very easy to use and comes with a lot of ready-made components that speed up the process of creating reports and dashboards."
"The product is easy to use."
"The most valuable features are security, stability, and ease of implementation."
"The most valuable feature is the ease of use."
"It has many ready modules that can be used and developed."
"Oracle APEX is very easy to use and comes with a lot of ready-made components that speed up the process of creating reports and dashboards."
"The reporting tools are very solid."
"Salesforce is the best one out there."
"Salesforce Platform has helped streamline our sales operations, which has essentially increased the effectiveness of our sales operations."
"Its stability, performance, and usability are most valuable."
"The most valuable feature of the solution is its overall ability to manage everything, including the sales pipeline and quick creation of sales reports."
"The process and the workflows are amazing."
"We use this solution to track customer activities, opportunities and contact information."
"The Salesforce Platform's most valuable features are everything in one place, perfect reporting, highly customizable, and easy to receive information you need."
 

Cons

"Occasionally when trying to un a page, I would be faced with an error number; however, not much information would be provided on the error itself outside of the programming language. It would be nice if more information could be provided."
"The format is not recognized by Microsoft Word products."
"I would like to see easier integration into active directory authentication. Also, maybe integration of JavaScript frameworks would resolve some issues."
"There is not a lot of Wiki help or in Google, but there is some."
"You also need an APEX specialist for deployment because not many people use it."
"Source control could be stronger in Oracle Application Express (APEX). It needs some work."
"The user interface needs to be improved."
"The collaboration and the workflow engine could use some improvement."
"Reporting could be better. Reporting is Excel-based, and it has sucked since the inception of the company. That's why I was excited about the fact of them bringing MuleSoft into the fold and Tableau."
"Salesforce could improve the performance of their lightning components as they are currently quite heavy on the system and slow to load."
"The management of Salesforce could be quite a task. Old and unusable contacts can add up over time. If I could wave a magic wand, it would be to initiate a self-cleaning feature."
"Simplification is something it needs. Every time you get the engineers involved, they make things a little too complicated. It might be more beneficial to simplify everything for quick and easy reference."
"Salesforce could improve by offering AI features or functionalities to help business decision-makers analyze business history, suggest forward strategies, and participate in events."
"There's a learning curve. It was a bit hard to understand the logical way of working with it, just at the beginning."
"Salesforce also did not integrate well with some of the other systems that we had."
"The previous version had a complicated interface where multiple pages and data entries were required, which was not pleasant for sales teams or business users."
 

Pricing and Cost Advice

"The product is completely free of cost."
"The solution is free if you are using on Oracle database."
"We have a full Oracle E-Business Suite license, and we use that license to develop applications. There's no license required for developing Oracle applications."
"Oracle Express comes with the Oracle license, it is a bundle."
"The pricing is very good and less expensive than Mendix or OutSystems."
"The solution is moderately priced, where it is neither cheap nor expensive."
"Oracle Application Express (APEX) is free, so this is another magic of the solution. You just get charged for the database license, which I don't need."
"APEX itslelf is a free product, but you will need to license peripheral components."
"I have heard that it is fairly priced. It offers ROI."
"I haven't had to buy Salesforce, however, I have heard it's $1500 a user."
"It is a fair price for what it's offering, in comparison with other solutions that are available on the market."
"The price of Salesforce Platform is very expensive. There are other solutions that are similar that cost a quarter of what Salesforce Platform does, such as HubSpot."
"Costly, but it is the top product in SaaS/PaaS. Pricing is more for large to enterprise level companies."
"The solution is a bit expensive."
"Pricing and license differ and depend on how much license you are purchasing from them."
"It is quite expensive. Its developers come at a premium cost, which makes it expensive."
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Top Industries

By visitors reading reviews
Government
12%
Financial Services Firm
10%
Computer Software Company
10%
Manufacturing Company
7%
Financial Services Firm
14%
Computer Software Company
13%
Government
9%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Oracle Application Express (APEX)?
Oracle APEX is part of our on-premises solution included in our agreement with Oracle E Business Suite, though I don't know the cost specifics. Power BI is licensed by the user.
What needs improvement with Oracle Application Express (APEX)?
Using AI to analyze data without needing much code would be better. Also, although the interface is easy to change, it could have more features.
How would you choose between Microsoft PowerApps and Salesforce Platform?
I think it depends on your use case. If your organization uses Microsoft Enterprise products, PowerApps will work better in your environment. Similarly, if you have a Salesforce integration in pla...
How does Salesforce Platform compare with Azure?
Microsoft’s Windows Azure platform is not easy or intuitive to deploy. The difficulty will be impacted by the type of application that you are trying to use the platform to build. Organizations tha...
Do you build applications using low-code or pro-code builders on Salesforce Platform?
At my organization, we have only used Salesforce Platform's low-code builder. The reason for this is not because we do not like the pro-code option, but because we do not see the need of using it, ...
 

Also Known As

Oracle APEX
Salesforce1, Force.com, Salesforce App Cloud
 

Overview

 

Sample Customers

Hepart AG, pharmasol, SATLOG, Collège Bois-de-Boulogne
ADP
Find out what your peers are saying about Oracle Application Express (APEX) vs. Salesforce Platform and other solutions. Updated: June 2025.
861,524 professionals have used our research since 2012.