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Google Analytics pros and cons

Vendor: Google
4.2 out of 5
1,114 followers
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Google Analytics Pros review quotes

OP
Aug 13, 2019
With Google Analytics, we obtain different metrics from all of the clients that enter our web environment.
reviewer1276785 - PeerSpot reviewer
Jan 30, 2020
The User Explorer is a definite favorite because it allows us to pinpoint a user and check their entire journey through our website including all the events triggered and the pages visited.
JB
Oct 18, 2019
As an SEO and digital marketing professional, the two features I have found the most valuable about Google Analytics are the Acquisition tracking and the Goal tracking.
Find out what your peers are saying about Google, Matomo, StatCounter and others in Web Analytics. Updated: October 2024.
814,649 professionals have used our research since 2012.
MB
May 9, 2018
Our organization has improved because we have solid data that we can use to analyze the impact of our public policies.
MA
Aug 1, 2018
It is packed with many of the same reports you'll find in high-priced solutions, especially concerning data relating to real-time visitor tracking.
 

Google Analytics Cons review quotes

OP
Aug 13, 2019
Beginner users access the live help section a lot, because of how confusing it is, so it would not be bad if the function was located within the administration section.
reviewer1276785 - PeerSpot reviewer
Jan 30, 2020
The sampling of data is definitely a pain point since we don't have an actual understanding of the data.
JB
Oct 18, 2019
An area where I would like to see improvement in Google Analytics is the auto-syncing of functions in Google Tag Manager into Goal tracking.
Find out what your peers are saying about Google, Matomo, StatCounter and others in Web Analytics. Updated: October 2024.
814,649 professionals have used our research since 2012.
MB
May 9, 2018
Sometimes, the statistics are not updated in real-time and it takes a little time. There are pages where it updates faster than others.
MA
Aug 1, 2018
They can improve their Android app.