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Asana vs Freshservice comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.5
Asana enhances productivity and efficiency by streamlining task management and communication, with notable time and financial benefits for developers.
Sentiment score
6.5
Freshservice increased efficiency and reduced workload while improving SLA compliance and resource use, despite licensing cost challenges in HR.
Because of Asana, we are not having sprint planning meetings very much. That alone has saved us about 10 hours per week.
Automations Engineer at Ad Up
There is no need to juggle multiple conversations across different platforms, and the search engine works effectively, allowing for pulling up historical data efficiently, which ensures all pertinent information is available.
Construction Superintendent at Sila Nanotechnologies Inc.
However, due to its pricing, I need to be careful about adding each user and feature.
Head of Content Marketing at scion social
Faster resolution means the average ticket resolution time decreased by roughly twenty-five to thirty percent since alerts are automatically converted into tickets and routed to the right team.
Security Engineer (SOC) at a tech services company with 51-200 employees
Automation has contributed significantly, resulting in reduced resource counts, which equates to savings in money and time.
Technical support manager at a tech vendor with 201-500 employees
With using Freshservice, only two technicians are needed per one shift, but without Freshservice, for the same company size, we need about four technicians per shift, so it saved money and time.
Systems Engineer at a consultancy with 51-200 employees
 

Customer Service

Sentiment score
6.1
Asana's customer service is praised for responsiveness, although some note slower times; training resources aid user self-help.
Sentiment score
6.8
Freshservice support is generally efficient and professional, though complex issues and communication can sometimes pose challenges.
The technical support is of high quality.
Head of Content Marketing at scion social
No complaints have been heard about customer support for Asana.
Construction Superintendent at Sila Nanotechnologies Inc.
The customer support for Asana is good.
Senior Data Scientist at a tech vendor with 10,001+ employees
Ultimately, we saw a 77% reduction in average resolution times with a return on investment realized within 6 months.
IT Service Delivery Manager at Symposiam
However, they have improved over the period of two years.
IT & Operations Manager at a financial services firm with 51-200 employees
Their documentation is also good, making setup easy without needing frequent support requests.
Security Engineer (SOC) at a tech services company with 51-200 employees
 

Scalability Issues

Sentiment score
7.0
Asana is scalable and ideal for small to medium teams but may face challenges with larger enterprises and costs.
Sentiment score
7.3
Freshservice scales efficiently with added licenses, supporting growth with cloud benefits, though customization and costs may limit larger enterprises.
Asana's scalability is impressive, as the organization has grown from one facility in California to another in Washington State, increasing the workforce from one hundred to about four hundred fifty to five hundred people without any scalability issues throughout a four hundred million dollar construction project.
Construction Superintendent at Sila Nanotechnologies Inc.
Asana's scalability is pretty good because it is cloud-hosted and I know companies with thousands of employees use it.
Automations Engineer at Ad Up
As our organization has grown and ticket volume related to AWS resources increased, Freshservice handled the extra load without any performance issues.
Security Engineer (SOC) at a tech services company with 51-200 employees
It offers global performance with multi-region data centers to ensure faster responses while adhering to strong security and compliance standards such as GDPR and SOC 2.
IT Service Delivery Manager at Symposiam
Freshservice is easy to use for scalability.
IT manager at a comms service provider with 1,001-5,000 employees
 

Stability Issues

Sentiment score
8.1
Users find Asana reliable, with minimal issues and high stability ratings, despite occasional downtime like the AWS outage.
Sentiment score
8.2
Freshservice offers stable performance with minimal downtime, few issues, and reliable cloud hosting on AWS, ensuring consistent uptime.
I have not experienced any stability problems with Asana.
Senior Data Scientist at a tech vendor with 10,001+ employees
Asana is quite stable; it is a tool I can trust.
Head of Content Marketing at scion social
Asana is stable.
Automations Engineer at Ad Up
The service runs smoothly most of the time, and performance has been consistent even when ticket volumes and AWS alerts are high.
Security Engineer (SOC) at a tech services company with 51-200 employees
Freshservice is quite stable as they host it on AWS.
IT & Operations Manager at a financial services firm with 51-200 employees
Freshservice provides a stable environment for our needs.
IT manager at a comms service provider with 1,001-5,000 employees
 

Room For Improvement

Asana users face challenges with complex navigation, excessive notifications, steep learning curves, and require better integrations and automation.
Freshservice users seek improvements in reporting, automation, integrations, and customizations to enhance usability and effectiveness for larger enterprises.
It would be easier if I could assign tasks directly from my email without needing to open Asana.
Head of Content Marketing at scion social
This UI is good for a power user, but for a normal user who just comes to see what their tasks are, a simplified UI would be more appropriate.
Automations Engineer at Ad Up
It would be beneficial to have a native option for Asana to create tickets so we could move away from our main ticketing tool.
NOC Manager at a comms service provider with 51-200 employees
There's limited experience with the CMDB or asset management features.
IT Technician at a retailer with 1,001-5,000 employees
Asset management can definitely be improved because it doesn't pick up every single device on the network or every single piece of information.
IT & Operations Manager at a financial services firm with 51-200 employees
Reporting is useful, but the customization is still restricted, and it would be great to build more detailed reports that combine multiple data sources, especially for cloud-related operations.
Security Engineer (SOC) at a tech services company with 51-200 employees
 

Setup Cost

Asana's free version offers basic functions, with reasonably priced plans; enterprise tier is $25 per user, annually.
Freshservice offers flexible, competitive pricing with tiered plans, varying costs, and value without hidden fees.
To add one user is expensive, which makes me cautious about upgrading or adding more users.
Head of Content Marketing at scion social
Switching from previous ITSM tools has led to a 50% reduction in licensing costs.
IT Service Delivery Manager at Symposiam
The solution offers flat licensing and appears to be cost-effective.
IT Technician at a retailer with 1,001-5,000 employees
The price was very comfortable for our organization to proceed with the migration from Freshdesk to Freshservice.
Technical support manager at a tech vendor with 201-500 employees
 

Valuable Features

Asana offers clear task visibility, real-time collaboration, and integration features, providing user-friendly project management and workflow automation.
Freshservice enhances IT operations with user-friendly features, seamless integrations, automation, and efficient asset management, boosting productivity and SLA compliance.
Asana's automation allows me to automate deadlines and send notifications to the right people about approaching deadlines.
Head of Content Marketing at scion social
Asana has positively impacted the organization by providing clarity for everyone, allowing visibility into who is working on what, from the VP of Operations down to maintenance, ensuring necessary parts are available.
Construction Superintendent at Sila Nanotechnologies Inc.
The easy way to get all the analytics at the end of the month or year is the most important feature, and that's why we are still with Asana.
NOC Manager at a comms service provider with 51-200 employees
The most valuable features include ticket routing, automation in triage, data control, and flat licensing.
IT Technician at a retailer with 1,001-5,000 employees
Incident management is very helpful, and the system is straightforward, making it easy to use for our enterprise-level company.
IT manager at a comms service provider with 1,001-5,000 employees
Overall, Freshservice provides cutting-edge AI automation for agents and end-users, effortless no-code workflows and ITIL-aligned operations, robust asset, incident, change, problem, and major incident management backed by the live CMDB, unified service desk with self-service and multi-channel support, and strong analytics reporting features, making it a powerful tool for any IT function.
IT Service Delivery Manager at Symposiam
 

Categories and Ranking

Asana
Ranking in Project Management Software
5th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
52
Ranking in other categories
AI Sales & Marketing (5th)
Freshservice
Ranking in Project Management Software
10th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
40
Ranking in other categories
Help Desk Software (4th), Cloud Management (10th), IT Asset Management (4th), IT Service Management (ITSM) (4th), AI IT Support (4th)
 

Mindshare comparison

As of February 2026, in the Project Management Software category, the mindshare of Asana is 2.9%, down from 6.7% compared to the previous year. The mindshare of Freshservice is 0.7%, down from 2.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Project Management Software Market Share Distribution
ProductMarket Share (%)
Asana2.9%
Freshservice0.7%
Other96.4%
Project Management Software
 

Featured Reviews

Rusira Sathnindu - PeerSpot reviewer
Automations Engineer at Ad Up
Task tracking has streamlined sprint work but complex navigation still needs simplification
Asana's UI is a little bit too complex for me. Sometimes I get confused. Sometimes I mis-navigate. Asana is a very complicated product, but if it could offer a different kind of UI for different types of people, that would be better. This UI is good for a power user, but for a normal user who just comes to see what their tasks are, a simplified UI would be more appropriate. Sometimes the navigation is a little bit clunky. Sometimes I click back on things that I do not want to click back on. Everything else is good, and the UI is the only part that I see could use a little bit of improvement.
RF
IT Service Delivery Manager at Symposiam
Automation and AI have transformed our service delivery and have made IT support faster and more efficient
I always keep up with Freshservice's roadmaps and new features. Freshservice has been very good at listening to feedback and adding those feature requests into their next iterations. I wish they would offer more granular data export options for utilizing in Power BI, along with predictive analytics for capacity planning and SLA breaches to enable more proactive support management and reduce firefighting. While the dashboards are effective, some users find custom reporting limited compared to ServiceNow or Jira. I would also appreciate deeper integrations, especially for niche apps requiring development coding work to enable advanced orchestration. Native integrations for DevOps pipelines such as GitHub Actions and Jenkins, along with stronger API flexibility for complex workflows, would enhance functionality. Although the CMDB and asset management are solid, they do lack advanced dependency mapping compared to other enterprise tools. My wishlist includes automated impact analysis for changes and improved visualization of asset relationships, enabling quicker resolutions from an agent's perspective when alerts come in. I acknowledge that Device42 may enhance this, but it is an extra cost beyond what we already pay. While Freddy AI is excellent for triage and suggestions, some users desire more proactive automation, such as predictive ticket routing based on historical patterns and AI-driven capacity forecasting. Lastly, the pricing tiers might seem rigid for mid-sized teams, so a more granular add-on option for features such as Device42 or pay-per-use for orchestration workflows could be beneficial.
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Top Industries

By visitors reading reviews
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
9%
Healthcare Company
8%
Manufacturing Company
9%
University
8%
Educational Organization
8%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business39
Midsize Enterprise8
Large Enterprise7
By reviewers
Company SizeCount
Small Business24
Midsize Enterprise5
Large Enterprise15
 

Questions from the Community

What do you like most about Asana?
The solution's user interface is very good.
What is your experience regarding pricing and costs for Asana?
The pricing of Asana is slightly high. To add one user is expensive, which makes me cautious about upgrading or adding more users.
What needs improvement with Asana?
A rating of eight is given because a downside exists in that everyone has access and notifications are often received for projects that are not involved in, leading to quite a few emails daily, som...
What do you like most about Freshservice?
The solution has been very helpful engineering insights into the client's environment. We have been able to manage calls and incidence very efficiently which provides us with a clear understanding...
What is your experience regarding pricing and costs for Freshservice?
I do not have any experience with pricing, setup costs, and licensing, as it was assigned to the infrastructure team.
What needs improvement with Freshservice?
Freshservice is a strong IT service management platform, but there are several areas where it could be further improved to deliver even more value. One key area is advanced reporting and analytics....
 

Comparisons

 

Also Known As

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Overview

 

Sample Customers

Uber, Vodaphone, NASA, Spotify, Lyft, Baggu, Udacity, Patreon, Flipboard, Dropbox, Intel, Samsung, Airbnb, SFMoma, Hubspot, Trivago
Sinclair Broadcast Group, Western Carriers, Judson University, Golf Canada, Travix, Proxama, Paymentez, Ready Auto Transport
Find out what your peers are saying about Asana vs. Freshservice and other solutions. Updated: February 2026.
881,455 professionals have used our research since 2012.