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AWS WAF vs Imperva Web Application Firewall comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 12, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
CDN (1st), Distributed Denial-of-Service (DDoS) Protection (1st), Managed DNS (1st), Cloud Security Posture Management (CSPM) (14th)
AWS WAF
Average Rating
8.0
Reviews Sentiment
7.6
Number of Reviews
58
Ranking in other categories
Web Application Firewall (WAF) (1st)
Imperva Web Application Fir...
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
52
Ranking in other categories
Web Application Firewall (WAF) (5th)
 

Featured Reviews

Spencer Malmad - PeerSpot reviewer
It's easy to set up because you point the DNS to it, and it's working in under 15 minutes
Cloudflare is highly scalable. Cloudflare is a system with a web portal that the end users like me see. It's a console where we can adjust the DNS, caching, and security features all in that console. Cloudflare owns thousands of servers across the world that cache the data. It's a powerful solution. When clients sign up for Cloudflare, they're getting this monster content delivery network, security, and a web application firewall in one. It's all rolled into one, and it's massive. Unless you have your website hosted on a massive hosting provider, there's no way that you can deliver the amount of data that Cloudflare can provide to the end users. If you have static content, there's no way that you can ever match what Cloudflare can do. Obviously, there are competitors to Cloudflare that do the same, but I'm saying other types of solutions. Let's say you go with F5. Great, that's on-prem. That's in your colo. You can't deliver as much data to the internet as you can with a CDN. You don't have to spend $20,000 on a net scaler, F5, or whatever Cisco's selling now. You don't have to buy that. You pay them $50 a month or $150 a month. It's totally worth it because even in five years, you'll never get the performance value, not just the actual ROI. You have to consider how much throughput you can get with Cloudflare.
Kavin Kalaiarasu - PeerSpot reviewer
AWS's cloud-native security simplifies rule enforcement but needs better DDoS integration
The dashboarding could be improved, and the default metrics provided by AWS WAF could be upgraded. The rate at which AWS updates their managed rule sets could be better. Features like bot protection or DDoS mitigation, available with other WAF vendors, do not come natively with AWS WAF. Instead, they are part of AWS Shield. Providing DDoS protection as part of their WAF solution would be beneficial.
Abdullah Jin - PeerSpot reviewer
Offers bot protection and DDoS Protection and protects public-facing portals
Support is one thing I wish Imperva could improve. They follow the phone model and keep rotating you from one customer service person to another. The layer one support isn't very clear about the workings of the product. My feedback is primarily about Imperva Cloud, not on-premise. On-premise is a whole new story. Support is the issue for Imperva Cloud. It's also a bit pricey. It's a premium service and very expensive. The licensing model is not very straightforward. Every feature is priced separately, and to enjoy maximum protection, you'll have to spend a lot of money. The licensing model is a bit complex, and each feature is very pricey. For example, API security and web application protection are two separate license packages.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I like best about Cloudflare is that my company can use it to trace and manage applications and monitor traffic. The solution tells you if there's a spike in traffic. Cloudflare also sends you a link to check your equipment and deployment and track it through peering, so it's a valuable tool."
"The overall experience with Cloudflare is positive, with a rating of eight out of ten."
"It is a stable solution. I rate the stability a ten out of ten...I rate the scalability a ten out of ten."
"The solution provides good load balancing and protection against DDoS attacks."
"The solution automatically detects and responds to certain types of traffic based on geolocation."
"DDoS attacks target unprotected machines. Cloudflare detects and stops these attacks using internal systems. It identifies incoming DDoS attacks, issuing challenges or blocking them immediately."
"I like Cloudflare's application gateway and DDoS protection."
"It's very user-friendly."
"The solution's initial setup process is easy."
"Their technical support has been quite good."
"The agility is great for us in terms of cloud services in general."
"The most valuable aspect is that it protects our code. It's a bit difficult to overwrite code in our application. It also protects against threats."
"The simple configuration and the scalability have been most valuable. We are able to scale across all of our different AWS instances."
"The most valuable features of AWS WAF are its cloud-native and on-demand."
"The solution is stable."
"AWS WAF is something that someone from a cloud background or cloud security background leverages. If they want to natively use a solution in the cloud, AWS WAF comes in handy. It's very useful for that, and the way we can fine-tune the WAF rules is also nice."
"I have had a positive experience with Imperva Web Application Firewall's tech support so far. They are knowledgeable and respond on time."
"There are a number of features that are valuable such as the account takeover and various antivirus features."
"It has threat intelligence and we are using Incapsula. With threat intelligence, we can separate HTTP and HTTPS traffic. We can use Incapsula to send all the threat intelligence to the WAF."
"Imperva Web Application Firewall is stable."
"Imperva has a complete picture of how the applications are utilizing it. It is handy. DDoS is good. It has an internally managed database. It is very easy to integrate. We have integrated it with SIEM services."
"If you are using the appliance as opposed to the virtual deployment, it can stand as the network layer-two and provide real transparency."
"The compliance is the most valuable aspect."
"The most valuable features of Imperva Web Application Firewall are the monitoring of databases and the dashboards are easy to understand."
 

Cons

"The solution could be more user-friendly."
"If they improve on the placement of their data centers, it would be better. I'm living in a remote area. I would like to connect to them without any kind of lag."
"There are some issues with the CDN services."
"It should confirm audit findings of the assigned area with auditees to ensure that the audit conclusions are based on an accurate understanding of the issues."
"Sometimes their more advanced caching tools can cause higher first-byte times and problems with JavaScript."
"Cloudflare doesn't have a reverse lookup. We can only do a DNS lookup to get the IP address from the hostname. It doesn't work if you want to look up the hostname from an IPA address."
"Although I think it's quite good, it doesn't provide me with all the features I would expect to have if I were using Imperva."
"It should have easier documentation for the configuration. It's very technical and people who aren't technical should also be able to do the configuration."
"The technical support does not respond to bugs in the coding of the product."
"I find the documentation somewhat complex to implement during the initial stages."
"In a future release I would like to see automation. There's no interaction between the applications and that makes it tedious. We have to do the preparation all over again for each of our other applications."
"The solution is cloud-based, and therefore the billing model that comes with it could be more intuitive, in my opinion. It's very easy to not fully understand how you tag things for billing and then you can quite easily run up a high bill without realizing it. The solution needs to be more intuitive around the tagging system, which enables the billing. Right now, I have a cloud architect that does that on our behalf and it isn't something that a business user could use because it still requires quite a lot of technical knowledge to do effectively."
"There is room for improvement in pricing."
"The dashboarding could be improved, and the default metrics provided by AWS WAF could be upgraded."
"The area of reporting in the product needs to have a proper format."
"The setup is complicated."
"The UI interface needs improvement."
"The reporting is missing some features, such as: only two export formats, and the time period does not include the last day, week, year."
"It should be more user-friendly. Like other web solutions, it would be helpful to be able to easily do policy configuration and identification inside the application. Understanding the in-depth configuration of a policy is somewhat difficult for an engineer, and they can improve that."
"The tool's UI is complicated. It would be best to have a more accessible UI dashboard to make the job easier."
"It would be nice to have more security control over mobile applications so I would suggest adding more mobile security features. It would also be beneficial to see improvements in regards to interface bandwidth performance, CPU time, and RAM size. Learning capability of the device is quite weak."
"If they can bring in generative AI features, that would be useful."
"The tool needs to improve CPU and storage memory."
"It would be useful if the solution used more intelligence in attack protection. For example, firewalls are to be dependent on the configuration, but if they could have some data science around it the solution would be even better. The profiling of the traffic, and making decisions surrounding that should be intelligence-based, instead of being based on the configuration of the firewall itself."
 

Pricing and Cost Advice

"I give the price a five out of ten."
"We don't have any issues with the price."
"We are using the free version."
"The pricing for the service is reasonable, neither excessively cheap nor prohibitively expensive. It aligns well with the value of their solution."
"So far I use free tier and happy with it. You can subscribe to business package if needed."
"There are no additional costs beyond the standard licensing fees."
"A free version of the solution is available."
"We are using the free tier of the solution."
"There are no separate licensing costs we pay for since it is included in the plan we purchase."
"It's an annual subscription."
"It's quite affordable. It's in the middle."
"Its price is fair. There is a very fair amount that they charge. It has a pay-as-you-go model, so it pretty much depends on how much a user uses it. As per the cloud norms, the more you use, the more you pay. I would rate it a five out of ten in terms of pricing."
"There are no costs in addition to the standard licensing fees."
"There are different scale options available for WAF."
"For our infrastructure, we probably pay around $16,000 per month for AWS WAF. Because alternative WAF solutions provide even more features, I think the AWS WAF is a bit pricey"
"The price of AWS WAF is reasonable, it is not expensive and it is not cheap."
"The tool is expensive."
"It is a very affordable solution."
"The price of this solution is a little bit high compared to competitors."
"Imperva Web Application Firewall's pricing is expensive."
"Make sure you understand the way that Imperva charges. It's very affordable. However, I would like to see a package with the Virtual Patching included. You get to do patching separately."
"The price of Imperva Web Application Firewalls is expensive compared to others."
"Imperva’s pricing is a bit higher in the market since it offers a full-blown WAF."
"The price is high compared to other solutions like FortiWeb."
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Top Industries

By visitors reading reviews
Educational Organization
24%
Computer Software Company
13%
Comms Service Provider
8%
Financial Services Firm
7%
Computer Software Company
16%
Financial Services Firm
15%
Manufacturing Company
8%
Government
6%
Financial Services Firm
17%
Computer Software Company
13%
Manufacturing Company
7%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What do you like most about Cloudflare?
Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.
What are the limitations of AWS WAF vs alternative WAFs?
Hi Varun, I have had experienced with several WAF deployments and deep technical assessments of the following: 1. Im...
How does AWS WAF compare to Microsoft Azure Application Gateway?
Our organization ran comparison tests to determine whether Amazon’s Web Service Web Application Firewall or Microsoft...
What do you like most about AWS WAF?
The most valuable feature of AWS WAF is its highly configurable rules system.
Is Citrix ADC (formerly Netscaler) the best ADC to use and if not why?
For ADC, any ADC can do a good job. But in case if you want to add WAF functionality to the same ADC hardware you hav...
DDoS solutions: Any other solutions to consider aside from Radware DefensePro and F5 Silverline DDoS Protection?
You can have a look to Imperva Cloud WAF, the anti-DDoS mitigation is under 1s and works very well. I observed a lot ...
 

Also Known As

Cloudflare DNS
AWS Web Application Firewall
No data available
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
eVitamins, 9Splay, Senao International
BlueCross BlueShield, eHarmony, EMF Broadcasting, GE Healthcare, Metro Bank, The Motley Fool, Siemens
Find out what your peers are saying about AWS WAF vs. Imperva Web Application Firewall and other solutions. Updated: January 2025.
838,533 professionals have used our research since 2012.