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Bitrix24 vs HubSpot CRM comparison

Bitrix24 and HubSpot are both solutions in the CRM category. Bitrix24 is ranked #11 with an average rating of 8.0, while HubSpot is ranked #7 with an average rating of 8.1. Bitrix24 holds a 1.9% mindshare in CRM, compared to HubSpot’s 1.9% mindshare. Additionally, 90% of Bitrix24 users are willing to recommend the solution, compared to 98% of HubSpot users who would recommend it.
Bitrix24
Read 20 Bitrix24 reviews
  • 789 Views
  • 628 Comparison Views
90% willing to recommend
HubSpot CRM
Read 47 HubSpot CRM reviews
  • 910 Views
  • 625 Comparison Views
98% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

Bitrix24 and HubSpot CRM are competitive CRM platforms. Based on feature flexibility and ease of use, HubSpot CRM might have the upper hand due to its strong marketing automation and user-friendly interface.

Features: Bitrix24 is known for its customization capabilities, enabling users to adjust workflows and integrate third-party solutions. Its project management functionality is highly valued, allowing for efficient team collaboration. The platform stands out with its CRM and collaboration tools, supporting personalized integrations and workflow adjustments. HubSpot CRM highlights ease of use with strong marketing features and sales automation sequences. The platform provides comprehensive lead tracking and business intelligence, with robust integration options with third-party tools like Outlook and LinkedIn.

Room for Improvement: Bitrix24 could enhance its user experience, which some find challenging. There are mixed reviews regarding its marketing automation and support services, with requests for better financial system integration and team management features. HubSpot CRM may benefit from better customization options and integration with non-sales platforms, as well as improved pricing and management of duplicate contacts. Suggestions also include enhancements in mobile app capabilities and error handling.

Ease of Deployment and Customer Service: Bitrix24 offers deployment in both public and on-premises environments, while HubSpot CRM provides greater deployment flexibility with public, private, and hybrid cloud options. Bitrix24 occasionally receives criticism about support, primarily when dependent on partners for issue resolution. HubSpot CRM is generally well-regarded for support, though some users cite concerns regarding service scalability and responsiveness.

Pricing and ROI: Bitrix24 is often recognized as cost-effective with a flexible licensing model, offering significant cost savings and efficient ROI through process streamlining. HubSpot CRM, although pricier, offers a free version with modular pricing, enabling payment for specific functionalities, which can be expensive for smaller teams. Users find value in both platforms within their respective pricing tiers.

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To learn more, read our detailed Bitrix24 vs. HubSpot CRM Report (Updated: January 2025).
Buyer's Guide
Bitrix24 vs. HubSpot CRM
January 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.1
Bitrix24 provides high ROI through process streamlining, cost reduction, strong integration, and efficient digitization, enhancing workflow management.
Sentiment score
6.7
HubSpot CRM enhances lead generation and revenue, offering ROI through efficiency, security, and integration with sales processes.
 

Customer Service

Sentiment score
6.6
Bitrix24's support is responsive with mixed feedback; community support is praised, but documentation clarity varies.
Sentiment score
7.3
HubSpot CRM's customer service is excellent, though some users desire more live support and improved issue handling.
No quotes available
For more quotes and insights, download the Bitrix24 report
There is always an account rep that's available, and there is a technical account rep that is available for every account.
Part of it is different language use, and while that's okay, it wasn't immediately evident where to find help, verify, or submit a question and get responses.
HubSpot's customer service is excellent and fast.
For more quotes and insights, download the HubSpot CRM report
Kartikeya Prahlad - PeerSpot reviewerCharles Dickens - PeerSpot reviewerMarianaPiñeres - PeerSpot reviewer
 

Scalability Issues

Sentiment score
6.8
Bitrix24 provides scalable solutions for diverse business sizes, though larger deployments may encounter challenges with infrastructure and integrations.
Sentiment score
7.3
HubSpot CRM is praised for its scalability and adaptability, especially benefiting small to midsize businesses with growth management.
No quotes available
For more quotes and insights, download the Bitrix24 report
Handling around 100 to 150 users is fine.
There are a lot of enterprises using it, however, even as a GTM for HubSpot, their target market is predominantly SMB.
For more quotes and insights, download the HubSpot CRM report
 

Stability Issues

Sentiment score
7.7
Bitrix24 is generally reliable with occasional issues; frequent updates and strong support contribute to its high stability ratings.
Sentiment score
8.5
HubSpot CRM is stable and reliable, with high ratings and minor delays not affecting overall user satisfaction.
 

Room For Improvement

Bitrix24 needs improved UI, integrations, support, reporting, workflows, and simpler client communication for enhanced usability and performance.
HubSpot CRM needs improved email integration, customization, pricing, mobile app, technical support, navigation, and automation capabilities.
No quotes available
For more quotes and insights, download the Bitrix24 report
HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality.
A better CRM can be achieved by providing more customization features.
They are not at the pace or effectiveness of AgentForce by Salesforce.
For more quotes and insights, download the HubSpot CRM report
Charles Dickens - PeerSpot reviewer
KA
Kartikeya Prahlad - PeerSpot reviewer
 

Setup Cost

Enterprise users find Bitrix24 pricing competitive, recommending licensed plans for functionality and affordability compared to other solutions.
HubSpot CRM offers flexible pricing with free and paid plans, modular features, but may be costly for small teams.
 

Valuable Features

Bitrix24 provides an integrated platform with CRM, collaboration, and automation tools, valued for usability and comprehensive business functions.
HubSpot CRM is user-friendly, scalable, and integrates seamlessly, offering powerful marketing, reporting, and automation features, even for free.
No quotes available
For more quotes and insights, download the Bitrix24 report
HubSpot stands out for its ease of use, especially with sequence creation compared to other CRM solutions.
All the automation features, where I can completely automate a cadence like emailing, lead scoring, and lead qualification, everything can be automated, including all workflows.
The feature that I find valuable is the customer 360-degree view and the marketing automation.
For more quotes and insights, download the HubSpot CRM report
MarianaPiñeres - PeerSpot reviewerKartikeya Prahlad - PeerSpot reviewer
KA
 

Categories and Ranking

Bitrix24
Ranking in CRM
11th
Average Rating
7.4
Reviews Sentiment
6.9
Number of Reviews
20
Ranking in other categories
Project Management Software (13th), Enterprise Social Software (5th)
HubSpot CRM
Ranking in CRM
7th
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
47
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the CRM category, the mindshare of Bitrix24 is 1.9%, down from 2.3% compared to the previous year. The mindshare of HubSpot CRM is 1.9%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Abasiakama Bassey - PeerSpot reviewer
A project management tool that offers great scalability and stability
The support provided by Bitrix24 is an area with shortcomings that needs improvement. From an improvement perspective, Bitrix24 should consider providing live and upfront support to its users, especially those who use the solution's free version. If you want someone to get on your platform for which you can't provide support, then it doesn't make that platform any different from its competitors. It would make sense to people if Bitrix24 could provide support for even their free version. It would be good if Bitrix24 added some accounting elements to the tool instead of just providing functionality related to bookkeeping alone since it can help Bitrix24 become a complete tool. During the setup phase of the solution, the tool should provide its users an option to add the accounting part, making it a complete solution.
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Charles Dickens - PeerSpot reviewer
Effortlessly manage relationships with seamless contact data integration
The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it. I start with a budget, and it's just a persistent sales demand. HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality. It is important to be clear about what it doesn't provide or what else is needed. I can outfit myself with my own tools or other options as I evaluate the board. They are building businesses for themselves. However, there's always a limiting function encountered. Understanding limitations upon entry would be beneficial so I don't constantly stumble upon unknown constraints. A package covering everything in a particular area without requiring the entire purchase would be excellent.
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Top Industries

By visitors reading reviews
Computer Software Company
22%
Comms Service Provider
14%
Government
8%
Retailer
8%
Computer Software Company
20%
Government
12%
Comms Service Provider
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Bitrix24?
We are considering Bitrix24 as an office automation solution for our workplace productivity-related issues, project management activities, and staff tracking.
See all answers
What is your experience regarding pricing and costs for Bitrix24?
The pricing for Bitrix24 is reasonable and standardized. However, we face limitations in Venezuela, where monthly invoicing isn't available, forcing us to pay annually.
See all answers
What needs improvement with Bitrix24?
We need full ERP integration to take all our processes in one platform. Additionally, extracting data can be troublesome, as we have to use Russian APIs, which poses a security concern.
See all answers
What do you like most about HubSpot CRM?
The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.
See all answers
What is your experience regarding pricing and costs for HubSpot CRM?
The cost is about the same price, currently charged monthly.
See all answers
What is your primary use case for HubSpot CRM?
I primarily use the solution for CRM.
See all answers
 

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Product Reports

Buyer's Guide
Bitrix24
February 2025
Bitrix24 reportDownload Bitrix24 product report
Buyer's Guide
HubSpot CRM
February 2025
HubSpot CRM reportDownload HubSpot CRM product report
 

Overview

Communication and collaboration tools
Ready for unified collaboration? Intranet, chat, videoconferencing, calendars, workspaces, documents, tasks and internal communication tools in one place!

Group task management
Collaborative task management for teams large and small. Time tracking, reminders, reporting, templates, task dependencies and more.

Bitrix24

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management. 

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes. 

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

HubSpot
 

Sample Customers

mobilblitz Geissler & Ulrich GbR, Caloryfrio.com, k-webs, Ecuatoriana Industrial, Artistic Closets, Saigon Newport Corporation
digimind, easyrecrue, software2, subaru, suzuki
Buyer's Guide
Bitrix24 vs. HubSpot CRM
January 2025
Free Report: Bitrix24 vs. HubSpot CRM
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