IBM Cognos vs ThoughtSpot comparison

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9,140 views|5,304 comparisons
91% willing to recommend
ThoughtSpot Logo
2,005 views|1,509 comparisons
87% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between IBM Cognos and ThoughtSpot based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed IBM Cognos vs. ThoughtSpot Report (Updated: May 2024).
772,649 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"Comparing IBM Cognos to other applications, once a person is trained on it or they have developed a skill set to operate the application, it is best in its category.""The most valuable features are Report Development (Functionality) and Information Distribution (Flexibility).""The main difference that I like about Cognos compared to other solutions is its data splitting functionality. We have all our company data inside the Cognos environment and so we prefer to split the information Cognos itself. It's more efficient this way.""The Report Studio that is aimed at professional report writers.""Using custom controls, it is possible to extend the application with even more functionality and make the application intuitive and attractive.""Integration with Office can enable the 'download' mode of storytelling.​""One of the strong suits of Cognos is its robust corporate reporting capability.""The initial setup is very straightforward."

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"It is easy to set up the solution.""It's easy to drill down or expand data to get more details right out of the box.""I like ThoughtSpot's search capabilities. You can also create custom analytics even if you aren't an experienced data analyst. We have users with no data analytics experience making some of the dashboards we've created, copying components, and customizing them to their specific use cases.""The initial setup was very straightforward.""ThoughtSpot takes the modifying of existing reports out of our hands.""The scalability is good.""I would say the return on investment is good. Whatever we invested, we got results. We have been finding it easy to use and onboard new use cases.""The ability to do ad hoc explorations of data has been most valuable."

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Cons
"IBM Support can be slow at times, but they can usually deliver in a timely manner.""The tool needs to improve the connectivity since I see that, at times, there is a need to increase the memory in the database.""Compared to Tableau and PowerBI, the IBM interface is easier to use. However, the drag-and-drop functionality isn't as straightforward. Formatting is also more challenging in the cloud than in other applications, like Power BI. Also, if you encounter an issue, it takes more time to resolve it on the formatting side.""Extending dynamic cubes aggregate awareness with calculated measures.""We would like to see development of the product's UI function, to make it more of a UI tool that can be configured as required.""The high cost of a license makes it hard to scale up on a budget.""They should provide improved visual reporting.""Chart quality: many other competitors have charts and graphics that look much better and that provide dynamic effects. Cognos doesn't."

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"A customized visualization is lacking in this product.""The one area of the solution that I do hear needs improvement is on the visualization front.""The dashboards could give you more ability to fine tune the appearance. You get a great deal more control over how something looks in Power BI than you do in ThoughtSpot.""The most difficult thing I found is that it only deals with the files and does not have direct connectivity to databases.""ThoughtSpot is a fairly new product, so some usability aspects aren't as mature as we'd like them to be. One example is their organizational methodology, like how objects are organized in their dashboards inside the product. They're all on a flat list, which works if you've got five or 10 dashboards. However, it's insufficient when you're a large enterprise with multiple groups looking at the same dashboards. It isn't organized well.""I would like to see more flexibility in adding the pins. Currently, we have four different sizes in which I can add pins, but I would like to be able to resize my pins.""In terms of features, I'd like to be able to pivot data - for example, going from rows to columns. It's not easy to do.""If I want to order columns, this feature is not there."

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Pricing and Cost Advice
  • "There is need to assess the purchase license accordingly so as to avoid audit penalties."
  • "The pricing and licensing policies are comparatively cheaper than other products in the market ."
  • "IBM Cognos offers competitive pricing similar to other BI vendors in the market."
  • "Pricing should be improved."
  • "The pricing of this product is meant for medium to large-scale enterprises."
  • "It is my understanding that the cost is very low. It's not very expensive."
  • "Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."
  • "It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."
  • More IBM Cognos Pricing and Cost Advice →

  • "I give the pricing a six out of ten."
  • More ThoughtSpot Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Questions from the Community
    Top Answer:It depends on the Data architecture and the complexity of your requirement Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos… more »
    Top Answer:The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
    Top Answer:The tool does not have much documentation on the internet. It is not easy to resolve issues by finding the reason for the problem on the internet. The tool needs to have more documentation on the… more »
    Top Answer:It's easy to drill down or expand data to get more details right out of the box.
    Top Answer:I like the pricing structure. I get billed by how much data I put in, not how many people are looking at the data. It's better for me as I can control pricing a bit more easily.
    Top Answer:We'd like more flexibility with the calendar as our fiscal year does not align with the calendar year. We have to load or create our own custom calendar to actually need our fiscal year-end. With… more »
    Ranking
    Views
    9,140
    Comparisons
    5,304
    Reviews
    13
    Average Words per Review
    449
    Rating
    8.2
    Views
    2,005
    Comparisons
    1,509
    Reviews
    8
    Average Words per Review
    783
    Rating
    7.5
    Comparisons
    Also Known As
    Cognos, Cognos Analytics, IBM Cognos Analytics
    Learn More
    Overview

    IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

    IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

    IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

    • IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.

    • IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.

    • IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.

    • IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.

    • IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.

    • IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

    Reviews from Real Users

    IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

    Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

    ThoughtSpot is a powerful business intelligence tool that allows easy searching and drilling into data. Its ad hoc exploration and query-based search features are highly valued, and it is easy to set up, stable, and scalable. 

    The solution is used for reporting purposes, self-service BI, and embedding into other applications for customers to do self-service analytics. It helps businesses with metrics, KPIs, and important insights by sourcing data from various sources into one golden source and visualizing it in an easy way for the business to consume. The pricing model is ideal, charging for data rather than the number of users.

    Sample Customers
    More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
    Primary Capital Mortgage, Sterling Backcheck, RichRelevance, Rambus, Batteries Plus Bulbs
    Top Industries
    REVIEWERS
    Financial Services Firm14%
    Computer Software Company11%
    Insurance Company8%
    Healthcare Company8%
    VISITORS READING REVIEWS
    Educational Organization58%
    Financial Services Firm7%
    Computer Software Company5%
    Government4%
    VISITORS READING REVIEWS
    Financial Services Firm24%
    Computer Software Company11%
    Manufacturing Company11%
    Healthcare Company7%
    Company Size
    REVIEWERS
    Small Business23%
    Midsize Enterprise15%
    Large Enterprise61%
    VISITORS READING REVIEWS
    Small Business8%
    Midsize Enterprise62%
    Large Enterprise31%
    REVIEWERS
    Small Business13%
    Large Enterprise88%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise8%
    Large Enterprise78%
    Buyer's Guide
    IBM Cognos vs. ThoughtSpot
    May 2024
    Find out what your peers are saying about IBM Cognos vs. ThoughtSpot and other solutions. Updated: May 2024.
    772,649 professionals have used our research since 2012.

    IBM Cognos is ranked 7th in BI (Business Intelligence) Tools with 132 reviews while ThoughtSpot is ranked 15th in BI (Business Intelligence) Tools with 8 reviews. IBM Cognos is rated 8.0, while ThoughtSpot is rated 7.6. The top reviewer of IBM Cognos writes "Improved the quality of our KPIs, while reducing calls to the IT department". On the other hand, the top reviewer of ThoughtSpot writes "You can drill down into any data right out of the box, with a straightforward deployment, and great support". IBM Cognos is most compared with Microsoft Power BI, Oracle OBIEE, Tableau, Oracle Hyperion and SAP BusinessObjects Business Intelligence Platform, whereas ThoughtSpot is most compared with Tableau, Microsoft Power BI, Looker, Amazon QuickSight and Angles Professional. See our IBM Cognos vs. ThoughtSpot report.

    See our list of best BI (Business Intelligence) Tools vendors.

    We monitor all BI (Business Intelligence) Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.