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Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
138
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
8th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 25.8%, down from 32.3% compared to the previous year. The mindshare of UrbanCode Deploy is 4.6%, down from 6.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps25.8%
UrbanCode Deploy4.6%
Other69.6%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We can eliminate some of the middleman processes."
"Microsoft Azure DevOps has positively impacted our project delivery times; it accomplished exactly what we needed at the right time, and there weren't any issues."
"It's got something that you won't find in other products."
"Provides agile management of projects."
"What I like the most is that it is easy to comprehend, and it's easy to use."
"My team likes the integration that Microsoft Azure DevOps has with GitHub and Microsoft Teams, and the solution is well integrated with other Microsoft tools in one place, it is very good."
"I would recommend this solution; I like Azure DevOps."
"Frankly, throughout this whole COVID situation, being able to respond the way we have to some of the changes that were going on has been amazing."
"Repeatable, reliable deployments from one environment to the next."
"Automated deployment forces the organization to standardize runtimes, development output and handling of platform provisioning."
"Centralization of our deployment process Unification of our nonprod and production deployment process"
"The solution handles complex deployments very efficiently."
"ROI is difficult to explain but it's provided huge savings."
"The most valuable feature is the ability to create a deployment process visually and to see that process executing in real time, step by step, with access to log files and with a click of a button."
"With the usage of UrbanCode Release, we are able to save on efforts required to create a detailed, accurate implementation plan, and as it has direct connectivity with UrbanCode Deploy, we can schedule automatic deployments and hence save on time and cost of resources, so the overall release efficiency has improved multifold."
"This product is excellent for deploying components and running processes related to deployments."
 

Cons

"We are currently in the process of moving all of our on-prem to the cloud platform. We are trying to make that move and host the majority of our DevOps services in the cloud because the cloud is where most of the things are going nowadays. However, the process of this transfer is not straightforward, and it could be a lot easier. Microsoft hasn't provided the maturity for migration tools. It could be a lot easier in that respect. I want to see them continue to advance the API capabilities. They could add some more robust functionality to the administrative layer within ADO services. There are a lot of configuration elements that you need to take care of at the organization level and the project configuration level from an administrative capacity. When you're dealing with process templates and things of that nature, you have to do them all manually. Being able to automate some of that using scripts or API functionality would be really nice."
"Some things like project management, tasks, progress, and having work progress views require us to use some external tools, or to create our own internal tools. These are not native to DevOps. It would be ideal if, instead of searching for third-party solutions, they had these feature sets or capabilities included under DevOps."
"One thing I would note is that it's hard to know what is included or not in the product."
"It is a really complicated product."
"Definitely, there should be more integration between GitHub and Azure DevOps."
"Those processes are a bit difficult for some customers who may not have technical knowledge and don't go through the entire documentation."
"While reporting in Azure DevOps is a robust capability, there's always room for enhancement, particularly in providing more granular reports."
"One area of Microsoft Azure DevOps that has room for improvement is business service level metrics and visibility, which we were trying to achieve but couldn't."
"We're running version 4.8.4, which isn't the latest version. This version lacks reporting, which may be improved in the latest version."
"I think that the IBM support team needs to be more proactive in their responses to PMR tickets raised by customers."
"We have encountered scalability issues. We did not scale particularly well."
"There have been a lot of broken stoppages in uDeploy 6.1.2, particularly in the upgrade."
"Sometimes the tool gets hung while running a plan."
"More out of the box plugins are required though good number are avaialble at the moment."
"Its reliability has been a little suspect, and one of our frustrations has been that it's taken them some time to focus on fixing that problem."
"WebSphere deployments, for some reason, don’t work out-of-the-box."
 

Pricing and Cost Advice

"As the cost structure is per user, I would recommend paying the cost structure based on the amount of data you use rather than the number of users."
"There is a license for this solution."
"We pay a monthly license for Microsoft Azure DevOps."
"Most of the things that we need and use are incorporated in the corporate solution — there are no additional costs."
"With Azure, you have to pay for every user."
"We purchase the solution on an annual basis."
"We have an MPN subscription for Microsoft Azure DevOps, and it's all included."
"For the basic license, it is around five euros per month."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
"Considering COVID-19, the price is too high."
"The cost of the solution is high but it offers great ROI."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
9%
Government
8%
Computer Software Company
7%
Financial Services Firm
28%
Construction Company
12%
Insurance Company
7%
Outsourcing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise28
Large Enterprise70
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise22
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
Microsoft Azure DevOps: what is your experience regarding pricing and costs ?
Pricing experience is limited, as I am a user of this product and not involved in the pricing aspects. There has definitely been a lot of return on investment from using Microsoft Azure DevOps due ...
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: June 2026.
904,680 professionals have used our research since 2012.