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Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
137
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
8th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 27.1%, down from 34.9% compared to the previous year. The mindshare of UrbanCode Deploy is 4.6%, down from 5.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps27.1%
UrbanCode Deploy4.6%
Other68.3%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"You can have test cases in DevOps but not in JIRA, and DevOps has advantages in terms of executing those test cases."
"The product is easy to use...It is a stable solution."
"Their technical support is pretty good."
"The solution is easy to implement and easy to use."
"Setting up Azure DevOps was straightforward. It's easy to use the default templates. Everything is under our control, so it's simple to implement new requirements."
"It is a well-integrated product in terms of the development lifecycle."
"The most valuable feature is the ease of use and performance."
"Microsoft Azure DevOps has positively impacted our project delivery times; it accomplished exactly what we needed at the right time, and there weren't any issues."
"The stability is good. I haven't experienced any issues."
"It used to take us at least a couple of hours to make a release, now we went to production with a new one last night, and this new release took me five minutes."
"It is very easy to make a software release. It used to take us at least a couple of hours to make a release, now we went to production with a new one last night. This new release took me five minutes."
"Our organization has already improved by quite a bit by taking out so much manual intervention from multiple people doing the deployments."
"UrbanCode Deploy has really transformed the way we do code deployment, connecting development and operations more closely."
"This saves time, and makes the process much more reliable, reversible, repeatable, and traceable."
"For DevOps, this tool is one of the best with all its integration capabilities for repositories and various systems."
"With the usage of UrbanCode Release, we are able to save on efforts required to create a detailed, accurate implementation plan, and as it has direct connectivity with UrbanCode Deploy, we can schedule automatic deployments and hence save on time and cost of resources, so the overall release efficiency has improved multifold."
 

Cons

"They should expand it from just a PC, software, or server development platform to other kinds of software or engineering systems so that it is not necessarily built around a normal PC with a server. I would like to see the ability to write my own scripts in my own compiled program or online. Right now, there are things that you can do in the user interface, but you can't do them programmatically and vice versa. I want to see them both. If I can do it in a script, I should be able to do it from the user interface, and if I can do it in the user interface, I should be able to do it in a script."
"The ability to integrate Microsoft Azure DevOps with other platforms and Microsoft products can be improved."
"Some of the queries, the way they're built, need to be looked at. We need better query tools."
"Proper Gantt charting should be a feature that is included because as it is now, we have to create it ourselves."
"There could more integration with other platforms."
"The testing environment and different pipelining concepts can be improved."
"Better integration with the Linux operating system would be an improvement for this solution."
"The initial three months were particularly challenging, and without the help of an external consultant, adapting to the change in work processes would have been difficult."
"More out of the box plugins are required though good number are avaialble at the moment."
"We have encountered scalability issues. We did not scale particularly well."
"If you really want to scale up, it's going to get a little complicated. You'll have to do some configurations to make it work."
"The technical support of the solution could definitely be improved as PMRs take long to resolve."
"Sometimes the deployment process reports are faulty."
"I think that the IBM support team needs to be more proactive in their responses to PMR tickets raised by customers."
"The solution is stable. When multiple deployment jobs are triggered at once, the solution logs the second job until the first is completed. This could impact performance or progress because the solution gets stuck in a holding pattern."
"I would like to see more reporting for container architecture."
 

Pricing and Cost Advice

"As the cost structure is per user, I would recommend paying the cost structure based on the amount of data you use rather than the number of users."
"The pricing of Azure DevOps falls within the average range and it is fixed."
"The cost is quite affordable."
"Most of the things that we need and use are incorporated in the corporate solution — there are no additional costs."
"The price of this solution is fair."
"Licensing cost per user is approximately $11 to $15. We have about 400 users, but not all are active. We have around 200 to 300 active users."
"It is the least expensive product in this class."
"There is a licensing fee of $6/user per month."
"Considering COVID-19, the price is too high."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
10%
Government
8%
Computer Software Company
8%
Financial Services Firm
31%
Insurance Company
9%
Construction Company
7%
Marketing Services Firm
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise28
Large Enterprise68
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise21
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
What do you like most about Microsoft Azure DevOps?
Valuable features for project management and tracking in Azure DevOps include a portal displaying test results, check-in/check-out activity, and developer/tester productivity.
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: April 2026.
892,611 professionals have used our research since 2012.