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Microsoft Azure DevOps vs UrbanCode Deploy comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
139
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
9th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 23.9%, down from 30.8% compared to the previous year. The mindshare of UrbanCode Deploy is 4.7%, down from 5.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps23.9%
UrbanCode Deploy4.7%
Other71.4%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is a nice environment for working in teams and implementing the DevOps philosophy."
"In my previous company, we used this solution to create test cases, test reports, test execution, task boards, and we use the dashboard for the product activity."
"I would advise someone considering this solution to use Microsoft because it is very user-friendly, it can run on small levels of applications, can be calibrated to the application, it can be scaled to a larger scale, from small scale to larger scale, and it is very stable as long as you increase the resources when you need to scale to a larger scale."
"One of the features I found most useful in Microsoft Azure DevOps is that we can use it to plan activities."
"I definitely like the pipelines and the ease of management once you're in an enterprise, the controlling security, the ease of access, the free plans, the developer plans, and the licensing structure in general."
"The solution has proven itself to be very mature and robust, quite stable, and its scalability potential is very good."
"The most valuable feature of this solution is that it saves time."
"The build and release management features are valuable."
"By standardizing the automated deployment application process, reducing the amount of errors due to manual steps and by providing visibility into the release cycles of various teams/applications, we've improved our global efficiency by at least 25% and still counting, since we've only used the product for a short period of time."
"It is very easy to make a software release. It used to take us at least a couple of hours to make a release, now we went to production with a new one last night. This new release took me five minutes."
"UrbanCode Deploy has really transformed the way we do code deployment, connecting development and operations more closely."
"The stability is good. I haven't experienced any issues."
"ROI is difficult to explain but it's provided huge savings."
"For DevOps, this tool is one of the best with all its integration capabilities for repositories and various systems."
"It has automated the deployment of tasks to different environments which we were previously only able to do manually."
"With the usage of UrbanCode Release, we are able to save on efforts required to create a detailed, accurate implementation plan, and as it has direct connectivity with UrbanCode Deploy, we can schedule automatic deployments and hence save on time and cost of resources, so the overall release efficiency has improved multifold."
 

Cons

"More features can be included."
"Another area is the Azure monitoring agent for Citrix machines. There's room for improvement there too."
"Microsoft Azure DevOps could improve by having better integration with other email servers."
"The main issue that I have is the connection speed. Sometimes, the response is too slow."
"Reporting across multiple projects could be improved."
"One issue noted is that when working on multiple epics, the board or sprint displays tasks only for selected individual projects, so there is no combined dashboard to view all tasks at once."
"The only area that requires improvement is the interface."
"Despite the fact that you can automate most of the things, you still have to produce some scripts."
"I think that the IBM support team needs to be more proactive in their responses to PMR tickets raised by customers."
"The scalability of this application needs improvement. Changes and variations in the application become bottlenecks as they need to be more seamless and comfortable."
"WebSphere deployments, for some reason, don’t work out-of-the-box."
"Upgrading an existing Urbancode Deploy server is unfortunately quite tricky, as many of the migration scripts for the database need patching and fixes based on the specific customer install."
"Lack of technical expertise available in the market that forces us to rely solely on IBM Professional Services."
"If you really want to scale up, it's going to get a little complicated. You'll have to do some configurations to make it work."
"I certainly would like to have a better way to pass information between deployment steps using UrbanCode Deploy because that's really difficult to do."
"Technical support is bad."
 

Pricing and Cost Advice

"This product could maybe be cheaper. My organization handled licensing, so I'm not aware of which subscription they have."
"We have an MPN subscription for Microsoft Azure DevOps, and it's all included."
"The costs are moderate and justify the value provided."
"It is a subscription model and I only pay for what I use."
"Compared to other tools, Microsoft Azure DevOps is a cheap solution."
"The price is reasonable, but of course, you can find others that are cheaper such as Atlassian."
"The licensing costs are reasonable."
"The pricing is very competitive because of the whole development cycle by Azure DevOps. You don't have to buy and integrate several different tools."
"Considering COVID-19, the price is too high."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
9%
Government
7%
Computer Software Company
6%
Financial Services Firm
27%
Construction Company
12%
Outsourcing Company
10%
Insurance Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business44
Midsize Enterprise28
Large Enterprise70
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise22
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
Microsoft Azure DevOps: what is your experience regarding pricing and costs ?
I am not much involved in the pricing, licensing, or costing aspects. However, one of my colleagues is involved in the licensing and pricing part, and it is very efficient. We are Microsoft Gold Pa...
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: September 2026.
912,753 professionals have used our research since 2012.