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Microsoft Azure DevOps vs UrbanCode Deploy comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
139
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
9th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 23.4%, down from 31.1% compared to the previous year. The mindshare of UrbanCode Deploy is 4.9%, up from 4.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps23.4%
UrbanCode Deploy4.9%
Other71.7%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Microsoft Azure DevOps is very useful in terms of management."
"Most of the features are very valuable for us, especially the source code control and task management."
"The initial setup is quick and easy."
"All features are good. Pipelines feature is great, and Boards and Artifacts features are also really good. It is really good at what it does. It is very comprehensive, and it has some really great aspects to it. It is very easy. It is probably one of the easiest to use DevOps tools in the industry, and it is well integrated."
"The most valuable feature is the ease of use and performance."
"It is a really easy way to define all of the features that you need to deliver. You can link those features to epics and break them down into user stories. You can also assign the user stories into sprints for doing your product improvement planning."
"Both UCD and ADO are the best products in the current DevOps space right now."
"It becomes a single source of truth for whatever operation is implemented within it."
"ROI is difficult to explain but it's provided huge savings."
"The stability is good. I haven't experienced any issues."
"Urbancode Deploy allowed our group to go from managing deployment of two enterprise applications to fifteen, over the course of 18 months, with no increase in staffing or increase in system downtime."
"Repeatable, reliable deployments from one environment to the next."
"Stable solution that's good for automating the CI/CD pipeline: from development to production."
"The solution is a great tool for hands-on deployment that is straightforward."
"By standardizing the automated deployment application process, reducing the amount of errors due to manual steps and by providing visibility into the release cycles of various teams/applications, we've improved our global efficiency by at least 25% and still counting, since we've only used the product for a short period of time."
"This product is excellent for deploying components and running processes related to deployments."
 

Cons

"The interface is very bad."
"One issue noted is that when working on multiple epics, the board or sprint displays tasks only for selected individual projects, so there is no combined dashboard to view all tasks at once."
"Definitely, there should be more integration between GitHub and Azure DevOps."
"The solution could be made faster because it can be a little unnerving to browse through too many pages and press too many buttons."
"The dashboard could be improved. Although there is flexibility in configuring it, there are some metrics that we have to configure ourselves."
"All of the tests of the applications are done on the mobile or web interface and it could be improved."
"One potential enhancement in Azure DevOps could be integrating more customizable reporting features, particularly for Power BI integration."
"I occasionally experience slowness with Microsoft Azure DevOps, though not very slow."
"If you really want to scale up, it's going to get a little complicated. You'll have to do some configurations to make it work."
"They need to reduce the footprint and improve the performance of UD agent. If the agent runs for too long it can cause a memory issue on the production server."
"The scalability of this application needs improvement. Changes and variations in the application become bottlenecks as they need to be more seamless and comfortable."
"I certainly would like to have a better way to pass information between deployment steps using UrbanCode Deploy because that's really difficult to do."
"The reporting functionality is limited and it is difficult to retrieve information from the database due to the table structure."
"I would like to see more reporting for container architecture."
"Lack of technical expertise available in the market that forces us to rely solely on IBM Professional Services."
"WebSphere deployments, for some reason, don’t work out-of-the-box."
 

Pricing and Cost Advice

"Microsoft Azure DevOps is an expensive solution."
"We do not pay licenses for this solution."
"The licensing structure is good."
"The price of this solution is fair."
"There is a license for this solution."
"The costs are moderate and justify the value provided."
"There are other solutions available that are open source and free, such as GitLab."
"It is relatively inexpensive compared to other solutions that necessitate servers and physical hardware."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
"Considering COVID-19, the price is too high."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
9%
Government
7%
Outsourcing Company
6%
Financial Services Firm
24%
Construction Company
12%
Outsourcing Company
10%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business44
Midsize Enterprise28
Large Enterprise70
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise22
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
Microsoft Azure DevOps: what is your experience regarding pricing and costs ?
I am not much involved in the pricing, licensing, or costing aspects. However, one of my colleagues is involved in the licensing and pricing part, and it is very efficient. We are Microsoft Gold Pa...
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: September 2026.
919,088 professionals have used our research since 2012.