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Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
138
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
8th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 25.8%, down from 32.3% compared to the previous year. The mindshare of UrbanCode Deploy is 4.6%, down from 6.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps25.8%
UrbanCode Deploy4.6%
Other69.6%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"If you're looking for a cross-platform solution that end-to-end does everything in the development life cycle, this would be a very good solution for you."
"Their technical support is good."
"What I like the most about this product is that it's free and it's secure."
"Microsoft Azure DevOps has been very good for creating pipelines, and all the solutions for creating task management for developers and for the business."
"The one thing that really stands out to me is how you can filter and how you can do your reporting and filter the tasks and everything by user."
"Microsoft Azure DevOps is very useful in terms of management."
"Deployment of solutions on Azure DevOps is a perfect way to provide Disaster Recovery and High Availability."
"Azure DevOps is highly valued for being an all-in-one solution."
"Getting the deployments automated adds a lot of value."
"It has automated the deployment of tasks to different environments which we were previously only able to do manually."
"With the usage of UrbanCode Release, we are able to save on efforts required to create a detailed, accurate implementation plan, and as it has direct connectivity with UrbanCode Deploy, we can schedule automatic deployments and hence save on time and cost of resources, so the overall release efficiency has improved multifold."
"For DevOps, this tool is one of the best with all its integration capabilities for repositories and various systems."
"By standardizing the automated deployment application process, reducing the amount of errors due to manual steps and by providing visibility into the release cycles of various teams/applications, we've improved our global efficiency by at least 25% and still counting, since we've only used the product for a short period of time."
"This saves time, and makes the process much more reliable, reversible, repeatable, and traceable."
"Repeatable, reliable deployments from one environment to the next."
"The solution handles complex deployments very efficiently."
 

Cons

"In comparison to JIRA, I believe DevOps has very poor reporting and metrics support."
"The solution's roadmap and Gantt charts could be improved."
"The portfolio is one area where DevOps has room for improvement. Built-in reporting and visualization also could be better. We're using Power BI and Tableau to compile more complex reports and dashboards. Azure DevOps has some out-of-the-box reporting capabilities, but they're very simple. It's usually okay on the team level, but if you have to run a complex report, it's difficult and insufficient, so we use Power BI as an extension."
"The initial three months were particularly challenging, and without the help of an external consultant, adapting to the change in work processes would have been difficult."
"Another area is the Azure monitoring agent for Citrix machines. There's room for improvement there too."
"Better integration with the Linux operating system would be an improvement for this solution."
"There is a lack of integration and portability with other tools and products."
"Being more technology-agnostic through ease of integration would be beneficial."
"The technical support of the solution could definitely be improved as PMRs take a long to resolve."
"I would like to have the agent up and running at all times, as opposed to only while it is in the DevOps pipeline."
"Lack of technical expertise available in the market that forces us to rely solely on IBM Professional Services."
"Upgrading an existing Urbancode Deploy server is unfortunately quite tricky, as many of the migration scripts for the database need patching and fixes based on the specific customer install."
"I'm really not that satisfied with the stability of UrbanCode Deploy."
"Sometimes the deployment process reports are faulty."
"The interface allows access in a number of ways but that can be confusing."
"Sometimes the tool gets hung while running a plan."
 

Pricing and Cost Advice

"The price is reasonable for the solution."
"The price of this solution is fair."
"We do not pay licenses for this solution."
"This product could maybe be cheaper. My organization handled licensing, so I'm not aware of which subscription they have."
"We have an MPN subscription for Microsoft Azure DevOps, and it's all included."
"I find that the pricing is good, and it is competitive with the other vendors in the market."
"I don't know the pricing of DevOps. It would be much cheaper than ALM because ALM came out as a software product initially. Now they are moving into a cloud and subscription model. In that case, Microsoft is coming from Azure and the cloud and DevOps and software as a service, so it would be much cheaper, but the catch would be that they are trying to get money on all the sides, like an operating system, Microsoft Office, or Microsoft Azure DevOps."
"Its pricing is reasonable for the number of features that you get and the functionality that you can utilize for the agile delivery, which is what we are using it for. I found it extremely cost-effective."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
"Considering COVID-19, the price is too high."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
9%
Government
8%
Computer Software Company
7%
Financial Services Firm
27%
Construction Company
11%
Outsourcing Company
8%
Insurance Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise28
Large Enterprise70
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise22
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
Microsoft Azure DevOps: what is your experience regarding pricing and costs ?
I rate Microsoft Azure DevOps price as a one, which means it is a good value.
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: June 2026.
906,887 professionals have used our research since 2012.