Try our new research platform with insights from 80,000+ expert users

Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
135
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
7th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 30.8%, down from 40.6% compared to the previous year. The mindshare of UrbanCode Deploy is 5.2%, up from 3.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Market Share Distribution
ProductMarket Share (%)
Microsoft Azure DevOps30.8%
UrbanCode Deploy5.2%
Other64.0%
Release Automation
 

Featured Reviews

Ivan Angelov - PeerSpot reviewer
Facilitates agile transformation with potential for enhanced intuitiveness
What I liked about the solution is that it offers numerous features that are not available by default unless you are agile. Transitioning from the traditional Waterfall model to an agile methodology was challenging for us. Until 2020, our team predominantly worked with the Waterfall approach, using local tools like ServiceNow. We had a few team members who were familiar with Agile ISO, but none had experience with Azure. Therefore, we pursued Azure certification at the AZ-900 level. Our company organized a training session with a certified Azure expert, which was extremely beneficial for adopting best practices during the initial three months. This preparation helped us get accustomed to the new tool, as transitioning to a new system invariably requires time. Managing a pipeline of deliverables became significantly easier with this solution. We utilized it for stories and integrated change management with Azure DevOps. Eventually, everything related to the environment was organized there, enabling us to follow up and track progress with our technical engineers on an hourly, daily, or weekly basis. Reports were automatically generated and sent to management, offering them insights into our progress concerning the predefined roadmap.
CT
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Microsoft Azure DevOps has been very good for creating pipelines, and all the solutions for creating task management for developers and for the business."
"The automated bill feature is most valuable. As with most software developers, I can build code on my machine, but if one of my coworkers can't build the same code on theirs, there are always issues in trying to track it down. The automated bill process makes it a lot easier to track down where the issues are and find out what bugs aren't being included for whatever reason."
"The most valuable feature in automating our build and release processes with Azure DevOps is the scheduling capability."
"It is a really easy way to define all of the features that you need to deliver. You can link those features to epics and break them down into user stories. You can also assign the user stories into sprints for doing your product improvement planning."
"This is an all-in-one, one-stop shop, nothing comes close."
"It's a pretty problem-free solution."
"The nice thing about Visual Studio Code is that it's a modular design. So if you're working on a strange language that has a different syntax, you can just get a plugin that'll format your code for you based on the language it's in."
"I found the Kanban board to be the most useful for my needs."
"Stable solution that's good for automating the CI/CD pipeline: from development to production."
"The solution handles complex deployments very efficiently."
"The stability is good. I haven't experienced any issues."
"The most valuable feature is the snapshot functionality, which allows us to access previous versions of the artifacts."
"The most valuable functionality is the ability to define the deployment process, schedule the deployment and automatically execute the deployments to different environments."
"It is very easy to make a software release. It used to take us at least a couple of hours to make a release, now we went to production with a new one last night. This new release took me five minutes."
 

Cons

"When we don't have some permissions, we have to research how to get them."
"There is room for improvement on the UI side, especially with merge requests. If we compare Azure DevOps to GitLab when it comes to branches and PRs (pull requests), GitLab has a better interface."
"Testing is very important. Microsoft Azure DevOps tests very well. However, DevOps teams need to be aware of what they are impacting when someone updates anything on the system."
"The solution could be made faster because it can be a little unnerving to browse through too many pages and press too many buttons."
"With the query feature, we have to group items, so it becomes difficult for everyone to understand it. It's easier in JIRA, which has filters and other query options."
"Definitely, there should be more integration between GitHub and Azure DevOps."
"Non-functional testing such as security testing, log testing, and performance testing can be improved with a better visualization."
"With Microsoft, I would prefer to have more test plans. It's very difficult to find individual test plan module training."
"The scalability of this application needs improvement. Changes and variations in the application become bottlenecks as they need to be more seamless and comfortable."
"The interface allows access in a number of ways but that can be confusing."
"The technical support of the solution could definitely be improved as PMRs take long to resolve."
"I would like to have the agent up and running at all times, as opposed to only while it is in the DevOps pipeline."
"I certainly would like to have a better way to pass information between deployment steps using UrbanCode Deploy because that's really difficult to do."
"I would like to see more reporting for container architecture."
 

Pricing and Cost Advice

"The price is reasonable, but of course, you can find others that are cheaper such as Atlassian."
"The solution is expensive."
"I don't know what we pay, but I do know what I've seen online. If we switched to JIRA, we will basically have to double our costs because we still have to pay for the DevOps licensing. We're probably spending $100 a month on it. It has only standard licensing fees."
"It is the least expensive product in this class."
"Licensing cost per user is approximately $11 to $15. We have about 400 users, but not all are active. We have around 200 to 300 active users."
"The licensing structure is good."
"For Microsoft, it can get expensive when you need heavy-duty machines."
"We purchase the solution on an annual basis."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
"Considering COVID-19, the price is too high."
report
Use our free recommendation engine to learn which Release Automation solutions are best for your needs.
867,676 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Manufacturing Company
13%
Computer Software Company
12%
Financial Services Firm
11%
Government
9%
Financial Services Firm
41%
Insurance Company
13%
Computer Software Company
6%
Manufacturing Company
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise26
Large Enterprise69
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise21
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
What do you like most about Microsoft Azure DevOps?
Valuable features for project management and tracking in Azure DevOps include a portal displaying test results, check-in/check-out activity, and developer/tester productivity.
Ask a question
Earn 20 points
 

Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: September 2025.
867,676 professionals have used our research since 2012.