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Microsoft Azure DevOps vs UrbanCode Deploy comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
139
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
9th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 23.4%, down from 31.1% compared to the previous year. The mindshare of UrbanCode Deploy is 4.9%, up from 4.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps23.4%
UrbanCode Deploy4.9%
Other71.7%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I like the most about this product is that it's free and it's secure."
"I like that this solution is all-in-one, a one-stop-shop, it's the killer feature."
"My team likes the integration that Microsoft Azure DevOps has with GitHub and Microsoft Teams, and the solution is well integrated with other Microsoft tools in one place, it is very good."
"It is stable. I like Azure a lot. All our guys are Microsoft certified."
"The product is easy to use...It is a stable solution."
"Great project management feature and Git-based repository."
"It's a pretty problem-free solution."
"This is an all-in-one, one-stop shop, nothing comes close."
"Urbancode Deploy allowed our group to go from managing deployment of two enterprise applications to fifteen, over the course of 18 months, with no increase in staffing or increase in system downtime."
"There are several most valuable features for us: Automation of deployment processes for all our projects, it's user-friendly enough for our development team to access and use on a daily basis, and the lead approval process is one of the unique features in it that can't be found in any other automation tool."
"Stable solution that's good for automating the CI/CD pipeline: from development to production."
"The stability is good. I haven't experienced any issues."
"Customer Service: Perfect. IBM has one of the best customer services."
"Repeatable, reliable deployments from one environment to the next."
"It reduced more than 70% of our manual effort when it automated deployment of both UNIX and Windows-based applications using UrbanCode Deploy."
"Automated deployment forces the organization to standardize runtimes, development output and handling of platform provisioning."
 

Cons

"The functions have too much dependency right now, so it makes it really, really hard to upgrade and make a change in the code."
"Non-functional testing such as security testing, log testing, and performance testing can be improved with a better visualization."
"One area of Microsoft Azure DevOps that has room for improvement is business service level metrics and visibility, which we were trying to achieve but couldn't."
"Improving the metrics that are readily available on the dashboard would be very helpful."
"When you compare with Jira, there is a lack of progress features."
"There is only one key area of improvement for me. The new imaging thing is that there is DevOps, where security is important because it is always lasting. So, to integrate security in our DevOps, that would be nice."
"I would like to see new features added."
"We are facing some problems because the capacity can only be measured within a project. It cannot be measured across multiple projects."
"Sometimes the tool gets hung while running a plan."
"More out of the box plugins are required though good number are avaialble at the moment."
"Sometimes the deployment process reports are faulty."
"I think that the IBM support team needs to be more proactive in their responses to PMR tickets raised by customers."
"Upgrading an existing Urbancode Deploy server is unfortunately quite tricky, as many of the migration scripts for the database need patching and fixes based on the specific customer install."
"Its reliability has been a little suspect, and one of our frustrations has been that it's taken them some time to focus on fixing that problem."
"The interface allows access in a number of ways but that can be confusing."
"There are also many bugs in UrbanCode Deploy."
 

Pricing and Cost Advice

"As the cost structure is per user, I would recommend paying the cost structure based on the amount of data you use rather than the number of users."
"The price is cheaper than Jira and some of the other competing tools."
"The pricing is very competitive because of the whole development cycle by Azure DevOps. You don't have to buy and integrate several different tools."
"The price of the solution is expensive."
"The solution's deployment and licensing costs are very cheap compared to those of its competitors."
"With Azure, you have to pay for every user."
"I find that the pricing is good, and it is competitive with the other vendors in the market."
"The costs are moderate and justify the value provided."
"Considering COVID-19, the price is too high."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
"The cost of the solution is high but it offers great ROI."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
9%
Government
7%
Outsourcing Company
6%
Financial Services Firm
25%
Construction Company
12%
Outsourcing Company
10%
Manufacturing Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business44
Midsize Enterprise28
Large Enterprise70
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise22
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
Microsoft Azure DevOps: what is your experience regarding pricing and costs ?
I am not much involved in the pricing, licensing, or costing aspects. However, one of my colleagues is involved in the licensing and pricing part, and it is very efficient. We are Microsoft Gold Pa...
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: September 2026.
916,056 professionals have used our research since 2012.