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Microsoft Azure DevOps vs UrbanCode Deploy comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
137
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
7th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 26.2%, down from 33.2% compared to the previous year. The mindshare of UrbanCode Deploy is 4.6%, down from 5.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps26.2%
UrbanCode Deploy4.6%
Other69.2%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Some of the most valuable features are the ease of use and the ability to monitor a lot of things. It has a lot of applications and facilities that meet all the developers' requirements. For example, we can use application insights to get an idea of our application's performance. Since it's cloud-based, it's really good for collaboration and working as a team."
"One of the main features is the user interface is very good."
"It becomes a single source of truth for whatever operation is implemented within it."
"This solution is stable."
"The nice thing about Visual Studio Code is that it's a modular design. So if you're working on a strange language that has a different syntax, you can just get a plugin that'll format your code for you based on the language it's in."
"Azure services like serverless technology make it quicker and faster to deploy .NET applications, for example, and similarly, the Azure Portal is faster to put in services with specific functionality, making these kinds of features quicker to deploy and great for putting in functionalities that are specific."
"Some of the most valuable features are the ease of use and the ability to monitor a lot of things."
"Azure DevOps' collaborative features are good, and it integrates well with other tools in the software development process, like quality testing, documentation, and agile development."
"Centralization of our deployment process Unification of our nonprod and production deployment process"
"It has provided a platform for traceability across the whole release cycle for more than 700 diverse applications."
"It is very easy to make a software release. It used to take us at least a couple of hours to make a release, now we went to production with a new one last night. This new release took me five minutes."
"With the usage of UrbanCode Release, we are able to save on efforts required to create a detailed, accurate implementation plan, and as it has direct connectivity with UrbanCode Deploy, we can schedule automatic deployments and hence save on time and cost of resources, so the overall release efficiency has improved multifold."
"There are several most valuable features for us: Automation of deployment processes for all our projects, it's user-friendly enough for our development team to access and use on a daily basis, and the lead approval process is one of the unique features in it that can't be found in any other automation tool."
"Getting the deployments automated adds a lot of value."
"Coming from where we were and getting to where we are was just never could have been done without uDeploy and it's just incredibly powerful for us."
"This saves time, and makes the process much more reliable, reversible, repeatable, and traceable."
 

Cons

"The UI could be improved."
"One thing I would note is that it's hard to know what is included or not in the product."
"One potential enhancement in Azure DevOps could be integrating more customizable reporting features, particularly for Power BI integration."
"Not everything about this solution was intuitive."
"The tutorials for building pipelines are an area that is a bit technical for a beginner."
"Microsoft could improve Visual Studio by making it easier to find the plugins you need to get your job done."
"I have not come across information for integrating this solution with others, such as ServiceNow."
"The testing agents need to be improved, they can enhance the areas related to continuous integration and build automation and add more technologies for the build."
"If you really want to scale up, it's going to get a little complicated. You'll have to do some configurations to make it work."
"Full blown support for repositories such a SonaType Nexus would be better than having to deploy an agent to watch particular filesystem paths."
"Technical support is bad."
"Sometimes the tool gets hung while running a plan."
"Its reliability has been a little suspect, and one of our frustrations has been that it's taken them some time to focus on fixing that problem."
"Upgrading an existing Urbancode Deploy server is unfortunately quite tricky, as many of the migration scripts for the database need patching and fixes based on the specific customer install."
"I certainly would like to have a better way to pass information between deployment steps using UrbanCode Deploy because that's really difficult to do."
"I would like to see more reporting for container architecture."
 

Pricing and Cost Advice

"The costs are moderate and justify the value provided."
"I am not aware of any licensing subscriptions for the solution."
"This product could maybe be cheaper. My organization handled licensing, so I'm not aware of which subscription they have."
"The price of this solution is fair."
"The pricing of Azure DevOps falls within the average range and it is fixed."
"When compared to other vendors, it is cheaper."
"It is relatively inexpensive compared to other solutions that necessitate servers and physical hardware."
"We have an MPN subscription for Microsoft Azure DevOps, and it's all included."
"Considering COVID-19, the price is too high."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
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Top Industries

By visitors reading reviews
Manufacturing Company
15%
Financial Services Firm
9%
Government
8%
Computer Software Company
7%
Financial Services Firm
29%
Construction Company
10%
Insurance Company
7%
Marketing Services Firm
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise28
Large Enterprise69
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise22
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
Microsoft Azure DevOps: what is your experience regarding pricing and costs ?
Pricing experience is limited, as I am a user of this product and not involved in the pricing aspects. There has definitely been a lot of return on investment from using Microsoft Azure DevOps due ...
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: June 2026.
899,125 professionals have used our research since 2012.