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Microsoft Azure DevOps vs UrbanCode Deploy comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 7, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure DevOps
Ranking in Release Automation
1st
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
139
Ranking in other categories
Application Lifecycle Management (ALM) Suites (2nd), Enterprise Agile Planning Tools (1st)
UrbanCode Deploy
Ranking in Release Automation
9th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
27
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the Release Automation category, the mindshare of Microsoft Azure DevOps is 23.4%, down from 31.1% compared to the previous year. The mindshare of UrbanCode Deploy is 4.9%, up from 4.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Release Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Azure DevOps23.4%
UrbanCode Deploy4.9%
Other71.7%
Release Automation
 

Featured Reviews

Bharadwaj Deepak Mohapatra - PeerSpot reviewer
DevOps Engineer at ENTERPRISE SYSTEM SOLUTIONS LIMITED
Have built reliable end-to-end pipelines and streamlined cloud provisioning through consistent collaboration practices
I am currently working with open-source tools such as Jenkins for my main CI/CD pipeline, and for enterprise clients, I am using Microsoft Azure DevOps CI/CD pipeline. For other clients, I have also implemented CI/CD YAML pipelines through GitLab CI/CD workflow and GitHub Actions. I am creating the end-to-end CI/CD pipeline from development to deployment and monitoring all of this. Azure Boards is easier than Jira for my understanding because there are very easy points to manage the Agile methodology which we work on. Because it is a GUI, sometimes the process may take a few minutes more than the CLI process since the backend is running the exact CLI, but we are commanding through the GUI. There is definitely a time lag, but it is more secure. Microsoft Azure DevOps pipelines work very seamlessly rather than other CI/CD pipelines, as of my understanding. The downside is that the process may take more time when deploying some clusters, Kubernetes, Azure AKS service, or some vast microservice architecture deployments. There may be a little bit of lag I feel, though I cannot tell very strictly that this is a disadvantage, but sometimes it takes a little more time than other cloud infrastructures. All the major things are done by GUI, which is somewhat a little slow. However, if considering automations, process, monitoring, and provisioning, then it is the best cloud service across all the other service providers. Our implementation is a hybrid cloud. Microsoft Azure DevOps is definitely easily scalable. I have worked on many Kubernetes infrastructures and microservice deployments, and I have seen that replication is very good because it is very easy. The replication process is very straightforward. I definitely advocate for using less code because it is very time-consuming. If using GCP or Amazon Web Service, there is more interaction related to work over the CLI process. In terms of Microsoft Azure DevOps, there are many things done by the GUI, which is the best part.
CT
DevOps Engineer at a insurance company with 5,001-10,000 employees
A handy interface that includes buttons or drag-and-drop options for all functionality
Our company uses the solution for standard, blue-green, and complex deployments. We have 250 users throughout our company.  The solution handles complex deployments very efficiently.  The user interface includes buttons or drag-and-drop options for all functionality. It is easy to create component…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is good for the purpose it is designed for. It is good for maintaining a repository of application code, creating pipelines for deploying the code, building the code, and deploying the code. It can be easily used by developers. There are no issues."
"What I like most about Azure DevOps is how easy it is to manage projects and control deployments."
"Before using this solution, we had to deploy our applications, from pre-production to production, manually."
"In my previous company, we used this solution to create test cases, test reports, test execution, task boards, and we use the dashboard for the product activity."
"Their technical support is good."
"This is an all-in-one, one-stop shop, nothing comes close."
"Setting up Azure DevOps was straightforward. It's easy to use the default templates. Everything is under our control, so it's simple to implement new requirements."
"It is a really easy way to define all of the features that you need to deliver. You can link those features to epics and break them down into user stories. You can also assign the user stories into sprints for doing your product improvement planning."
"This saves time, and makes the process much more reliable, reversible, repeatable, and traceable."
"Getting the deployments automated adds a lot of value."
"The most valuable feature is the ability to create a deployment process visually and to see that process executing in real time, step by step, with access to log files and with a click of a button."
"The most valuable feature is the snapshot functionality, which allows us to access previous versions of the artifacts."
"Customer Service: Perfect. IBM has one of the best customer services."
"There are several most valuable features for us: Automation of deployment processes for all our projects, it's user-friendly enough for our development team to access and use on a daily basis, and the lead approval process is one of the unique features in it that can't be found in any other automation tool."
"Repeatable, reliable deployments from one environment to the next."
"The most valuable functionality is the ability to define the deployment process, schedule the deployment and automatically execute the deployments to different environments."
 

Cons

"Individually, the components are not quite as good as others in the market."
"Microsoft could improve Visual Studio by making it easier to find the plugins you need to get your job done."
"We did have some brief performance issues, however, that was due to putting everything on one epic instead of breaking a project up."
"I think that they have some menus there that are not very well placed."
"Requirements management is an area that can be improved."
"Microsoft Azure DevOps is not perfected yet, as it needs to be more user friendly."
"Reporting could be better. We would like to see how many applications are onboarded in DevOps and in which phase they are. We would like to know for how many applications we have done only the repository, but we have not yet done the build pipeline or deploy pipeline. Currently, there is no such report. We have to figure it out ourselves. There is no way to check how many applications are completing their build pipelines, how many applications are completing their deploy pipeline, how many are ready to use, and how many pipelines are working."
"The communication could work better, especially for the development team."
"This solution could be made more flexible with respect to deploying databases."
"I would like to have the agent up and running at all times, as opposed to only while it is in the DevOps pipeline."
"Sometimes the tool gets hung while running a plan."
"We have encountered scalability issues. We did not scale particularly well."
"Licensing structure - pay per machine deployed to."
"The solution is stable. When multiple deployment jobs are triggered at once, the solution logs the second job until the first is completed. This could impact performance or progress because the solution gets stuck in a holding pattern."
"If you really want to scale up, it's going to get a little complicated. You'll have to do some configurations to make it work."
"There are also many bugs in UrbanCode Deploy."
 

Pricing and Cost Advice

"We purchase the solution on an annual basis."
"Its pricing is reasonable for the number of features that you get and the functionality that you can utilize for the agile delivery, which is what we are using it for. I found it extremely cost-effective."
"The licensing costs are reasonable."
"Most of the things that we need and use are incorporated in the corporate solution — there are no additional costs."
"Microsoft Azure DevOps is an expensive solution."
"The majority of the components are reasonably priced."
"Microsoft Azure DevOps is free for up to five users and allows you to track a maximum of three projects."
"The price is reasonable, but of course, you can find others that are cheaper such as Atlassian."
"Considering COVID-19, the price is too high."
"The cost of the solution is high but it offers great ROI."
"The licensing fees for this solution are based on the number of servers that are being deployed and the number of agents that you have."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
9%
Government
7%
Outsourcing Company
6%
Financial Services Firm
25%
Construction Company
12%
Outsourcing Company
10%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business44
Midsize Enterprise28
Large Enterprise70
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise5
Large Enterprise22
 

Questions from the Community

Which is better - Jira or Microsoft Azure DevOps?
Jira is a great centralized tool for just about everything, from local team management to keeping track of products and work logs. It is easy to implement and navigate, and it is stable and scalabl...
Which is better - TFS or Azure DevOps?
TFS and Azure DevOps are different in many ways. TFS was designed for admins, and only offers incremental improvements. In addition, TFS seems complicated to use and I don’t think it has a very fri...
Microsoft Azure DevOps: what is your experience regarding pricing and costs ?
I am not much involved in the pricing, licensing, or costing aspects. However, one of my colleagues is involved in the licensing and pricing part, and it is very efficient. We are Microsoft Gold Pa...
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Also Known As

Azure DevOps, VSTS, Visual Studio Team Services, MS Azure DevOps
uDeploy
 

Overview

 

Sample Customers

Alaska Airlines, Iberia Airlines, Columbia, Skype
As policy, IBM does not release customer names on non-IBM web sites.  However, public DevOps and UrbanCode Deploy case studies can be found here. IBM's UrbanCode Deploy customers span Small-Medium Businesses to Fortune 500 companies across all industries worldwide.
Find out what your peers are saying about Microsoft Azure DevOps vs. UrbanCode Deploy and other solutions. Updated: September 2026.
916,212 professionals have used our research since 2012.