The solution helps me to structure and track marketing and sales emails. It allows me to know when a person has opened them and if they have been disseminated.
Executive Engagement Advisor / Founder at a marketing services firm with 51-200 employees
A good solution for email tracking
Pros and Cons
- "The solution helps me to structure and track marketing and sales emails."
- "The solution does not enable one to know with certainty if another opened an email he had sent."
What is most valuable?
What needs improvement?
The solution does not enable one to know with certainty if another opened an email he had sent. It may, in fact, be the organization itself that has automatically opened the email and not its recipient. As such, this capability is not a reliable metric.
For how long have I used the solution?
I have been dealing with HubSpot Marketing Hub for around six months.
What do I think about the stability of the solution?
I consider the solution to be stable.
Buyer's Guide
HubSpot Marketing Hub
January 2025
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832,138 professionals have used our research since 2012.
How are customer service and support?
I have not had any dealings with technical support.
How was the initial setup?
The initial setup was pretty straightforward.
What's my experience with pricing, setup cost, and licensing?
As I employ a corporate license, I cannot say for certain how much it would cost on an individual basis. I believe it amounts to $50 per month.
What other advice do I have?
I rate HubSpot Marketing Hub as an eight out of ten.
Disclosure: I am a real user, and this review is based on my own experience and opinions.
Warrior Representative at a tech services company with 11-50 employees
A user-friendly CRM platform with a valuable automation feature
Pros and Cons
- "The most valuable feature is probably automating the system. I can send mass emails to pretty much all my contacts or certain ones that meet the demographic requirements. I've used this one and one other CRM with an auto sales company. From my experience, just the ease of use and the user interface on HubSpot is phenomenal. It's really simple and easy to navigate the program. The functionality is phenomenal, and not just the Microsoft Office part but also with LinkedIn Sales Navigator. It's pretty nice."
- "The upcoming tasks feature could be better. With HubSpot, whenever I put the contact information into Microsoft Office or Microsoft Outlook, it automatically inputs it into HubSpot. For example, it keeps telling me to contact my Solaris representative as an upcoming task. I've tried changing the contact in it to "not a lead," but it keeps sending me that notification."
What is our primary use case?
I use it to monitor leads and engage in sales automation processes. We use it to identify certain leads or potential clients, and we use it to maintain contact with them, post-sale.
What is most valuable?
The most valuable feature is probably automating the system. I can send mass emails to pretty much all my contacts or certain ones that meet the demographic requirements. I've used this one and one other CRM with an auto sales company. From my experience, just the ease of use and the user interface on HubSpot is phenomenal. It's really simple and easy to navigate the program. The functionality is phenomenal, and not just the Microsoft Office part but also with LinkedIn Sales Navigator. It's pretty nice.
What needs improvement?
The upcoming tasks feature could be better. With HubSpot, whenever I put the contact information into Microsoft Office or Microsoft Outlook, it automatically inputs it into HubSpot. For example, it keeps telling me to contact my Solaris representative as an upcoming task. I've tried changing the contact in it to "not a lead," but it keeps sending me that notification.
For how long have I used the solution?
I have been dealing with HubSpot Marketing Hub for about four months.
What do I think about the stability of the solution?
It has been pretty stable. I haven't had that many issues with this.
What other advice do I have?
On a scale from one to ten, I would give HubSpot Marketing Hub a nine.
Disclosure: I am a real user, and this review is based on my own experience and opinions.
Buyer's Guide
HubSpot Marketing Hub
January 2025
Learn what your peers think about HubSpot Marketing Hub. Get advice and tips from experienced pros sharing their opinions. Updated: January 2025.
832,138 professionals have used our research since 2012.
Senior Application Developer at a tech company with 51-200 employees
Good marketing tool and support. Lacks some features.
Valuable Features
One of the companies I'm involved with is using HubSpot for their marketing automation. They also integrate their cloud solution with HubSpot to allow for lead nurturing based on their activities in the software.
Improvements to My Organization
It works well for email automation and workflows.
It has reasonable social tracking module.
Room for Improvement
They need to improve their report and the ability to customize them, especially as some of the more fancy reports they have are not available unless.
Deployment Issues
Pretty smooth
Stability Issues
HubSpot have had multiple cases in the past 3 month where their performance was not good. Pages wouldn't load or require refresh.
Scalability Issues
No
Customer Service and Technical Support
Customer Service:
Pretty good and very responsive support.
Technical Support:Very good
Other Solutions Considered
Yes, I've considered Marketo and Pardo.
Other Advice
When considering this product, check if all the features you need are in the tier you are planning to pay for.
Disclosure: I am a real user, and this review is based on my own experience and opinions.
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sharing their opinions.
Updated: January 2025
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