We performed a comparison between HubSpot Marketing Hub and Oracle CRM based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."We can choose the necessary stages as per the lead, and update it accordingly, then proceed it further."
"The most valuable aspect for us is email marketing because it provides us with a powerful tool and allows us to create email workflows for follow-ups, which is crucial for building relationships with potential customers."
"Marketing Hub does an incredible job of tracking and updating client records. The reporting has been enhanced, so you can do just about any type of reporting with it and export to Excel if necessary. They just came out with a considerable upgrade a few months ago, which really helped on the reporting side."
"We are now able to manage and measure content (blogs, CTAs, and landing pages)."
"The solution helps me to structure and track marketing and sales emails."
"The most valuable features are the reports, overall usability, and ease of use."
"Very user-friendly."
"If we are having any difficulties, I can easily reach out to support executives and have a resolution. I am not sure if we paid for the technical support."
"Oracle CRM is very, very stable, one of the most stable products I've used in my career, and doesn't require much maintenance."
"It has a wide variety of use cases."
"The solution is scalable."
"The most valuable features of the solution are that it is user-friendly and the fact that the database handling is much better, like any other Oracle solution."
"We are most comfortable with the user interface that Oracle CRM has, it is very good."
"For the most part, the solution is straightforward."
"The forecasting reporting section was the most useful."
"Oracle CRM integrates seamlessly because it's an end-to-end solution."
"The search and questions aren't as intuitive as I would expect from a platform like this."
"An expensive solution."
"The user interface could be made less complicated to enhance the end-user experience. It will create a difference."
"Increase the CRM size for sole proprietors before increasing the fee."
"Some customized reachouts might need additional levers or add-ons, especially when automating at scale for specific buying personas. That's when you might need some additional help, in my opinion."
"The solution does not enable one to know with certainty if another opened an email he had sent."
"The upcoming tasks feature could be better. With HubSpot, whenever I put the contact information into Microsoft Office or Microsoft Outlook, it automatically inputs it into HubSpot. For example, it keeps telling me to contact my Solaris representative as an upcoming task. I've tried changing the contact in it to "not a lead," but it keeps sending me that notification."
"They should integrate a bot, as it would be easier to get the status to the management team without logging into the CRM to get all the required details."
"The cost can be a bit more expensive compared to other options."
"The user interface and performance could be better."
"Improvements could be made in automating certain tasks, such as automatically notifying me via email when a customer has signed off on a proposal. Some of these features require payment, but including them in the basic package for smaller companies would be beneficial."
"I think Oracle CRM could improve its user interface and user experience to make it more engaging. Currently, it has a more traditional enterprise look, but I believe it could benefit from more catchy and engaging colours and designs to better engage with users and stakeholders. While the capabilities might be there, the interface may not be very inviting for first-time users."
"The data visualization should be better in Oracle CRM."
"Their support could be faster. Like any other solution provider, in some cases, it takes time to get their response, and sometimes, they do not fix the issue in the first round. Therefore, we have to go through another round."
"The interface could be more user friendly. It is currently not intuitive, and it can be better. The onboarding process for the end users of this solution could be easier, and there should be a few more things for user knowledge and training. It takes a lot of technical knowledge to get used to it."
"The licensing is expensive."
HubSpot Marketing Hub is ranked 2nd in Marketing Automation with 32 reviews while Oracle CRM is ranked 5th in Marketing Automation with 35 reviews. HubSpot Marketing Hub is rated 8.2, while Oracle CRM is rated 8.0. The top reviewer of HubSpot Marketing Hub writes "Offers, email automation, pre-scheduling, greatly enhances our efficiency and provides the granularity we need for in-depth analysis". On the other hand, the top reviewer of Oracle CRM writes "Typical configuration, no customization needed and quick to deploy". HubSpot Marketing Hub is most compared with Salesforce Marketing Cloud, Marketo, Oracle Eloqua, IBM Watson Campaign Automation and Zeta Marketing Platform, whereas Oracle CRM is most compared with Siebel CRM, SAP CRM, Microsoft Dynamics CRM, Amdocs CRM and Salesforce Sales Cloud. See our HubSpot Marketing Hub vs. Oracle CRM report.
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