Adobe Workfront Reviews

Adobe Workfront was primarily our main project management software for creative projects. Anything requested by the creative department would be done through Workfront, from submission via a creative brief to fulfillment and archiving of final assets on project close. We used Adobe Workfront Fusion to automate various workflows, triggering actions in Workfront to communicate with other software platforms.

Workfront centralizes the tasks, the assignment of tasks, and documents required to do the work, streamlining communication and information availability, thus improving organization and reducing dependency on decentralized methods like email or servers.

Workfront is a workflow and resource allocation tool. That means it can be applied to any situation where a company must manage workflow and resource allocation, track project health, and organise projects and programs into portfolios. So in the case of the incidents that I brought up at Logitech, we used it to guide consumer electronics' full development life cycle from managing consumer insights, industrial design, material finish, packaging, engineering, design, and graphics to bring products to market. Workfront picks that up with the creation of marketing assets, whether product photography, the whole life cycle of web production, campaign, design creation and asset creation.

Fifteen problems existed in two systems, one governing project schedules and the other governing resource allocation. These two programs should have spoken to each other. So the core issue was that when project schedules change, resource allocation is not automatically moving. And there lies a huge problem in managing resource allocation when project timelines constantly shift. You need an integrated system which manages both project schedules and, as a reflection of those schedules, the resource allocation.

It helped me to define a set of tasks for a project and allowed me and my project managers to save time and effort. The saved time was spent on team bonding with each other and focusing on other aspects of the project. Pre-defined project templates even helped to define the timeline beforehand and incorporate feedback in their templates.

Additionally, it also helped my company to speed up NPI (non-product introductions) where the efficiency of teams was boosted. The resources and their efficient deployment allowed to limit the operating costs and thus spend more on marketing.

We use Workfront for project management, which also includes internal company communications. It acts as an intermediary with the CRM system, which tracks all the emails and other communications, enabling us to foster connections among the users. 

Workfront project management gives us a bird's eye view from a marketing perspective and helps us oversee our workload. We can monitor the capacity of people who produce assets within the company and keep projects on schedule. 

We can keep our promises and deliver projects on time, which is essential for any business. It's a cliche thing to say, but time is money. To build trust, we must ensure everything is completed on time. Workfront has embedded tools for tracking working hours, schedules, project timelines, utilization rates, and reports.  It's vital for every management team to prepare quarterly, monthly, or even weekly reports. 

Overall, it makes our users' lives a little easier and simplifies project administration. The benefit is an overview that provides media efficiently and always accessible. Access, usage, details, and trustworthiness are critical with data and analytics.

I use the solution as a workflow tool. My organization was once developing a client’s website and content. We used the tool to receive creative assets, get approvals, and review the final products. The solution also acts as a repository for digital assets.

I have set up accounts and process flow for our clients based on their requirements so clients can use a set template to do their work. They can analyze their data once the projects run and decide on improving efficiency. Once the project goes live, we also provide support and maintenance on the tool.

The tool is very user-friendly. Workload Balancer is a very good feature. Many teams manage their resources via spreadsheets, and it is very difficult to maintain data for resources across the globe.

We had teams in the UK, Japan, and India, and if we needed a developer available to work on a particular item, it used to be a manual effort. Since Workfront provides a resourcing feature, it is easier for resource managers to see the data online to know a resource’s availability.

Previously, the changes made to the projects by the stakeholders had no proper documentation in our organization since we did it through spreadsheets. There was no organized way of keeping records. Using Workfront, we can bring the stakeholders together, decide who has the main authority to approve and make a decision, view the comments, and compare different versions.

Since Workfront is integrated, we don't have to maintain a separate timesheet or a workload balance. We get a lot of good data to analyze and bring efficiency to the team. Workfront Proof and resourcing-related features are my personal favourites. The tool is very well integrated with many features, making things easier for our clients.

Adobe Workfront is mainly used for campaigning and is integrated with other apps. The flow or campaign part that gets updated in Adobe Workfront is shared with other apps to start the further processing of that content.

Adobe Workfront is mainly used with Fusion. Workfront provides some out-of-the-box connectors, but it's not feasible with all because every client may have different systems. Fusion provides the feasibility of creating a custom connector or communication through Workfront and connecting to those respective systems.

Fusion was used for that purpose. Instead of following everything on email, business users can track everything on Adobe Workfront when the other systems are integrated with it.

I worked with two different organizations using AdobeWorkfront. In the first organization, they were using it for managing their project. So for project management, they were using the product. The client I am working for right now is using the product for all their marketing workflows.

Working in Adobe Workfront, I can say it is a powerful tool. We have everything in-house in that tool, like, creating reports, dashboards, creating various workflows, and everything we have inside one application.

We use the solution to manage promotional calls by interacting with multiple stakeholders. It acts as a project management tool by helping us collect and organize the numerous forms in a calendar view.

The solution has the best project management feature. We can view the timeline of specific activity and manage the status according to its progress. In addition, it's connected with our content management system, helping us automate the processes.

What we use Adobe Workfront for is to enable workloads across our marketing operations plan. It's used for different types of clients and multiple domains like Pharma and e-commerce, but mainly for improving marketing efficiency.

The ease of use is one of the most valuable features. It has a drag-and-drop interface, so it's not very technical. I don't come from a technical background, but I was able to do administrative tasks and get certified without having to write code, which is great. Additionally, there are many online resources available to help figure things out if needed.