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Okta Customer Identity Reviews

Vendor: Okta
4.4 out of 5
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What is Okta Customer Identity?

Okta Customer Identity is an identity service that enables frictionless experience, speed-to-market, centralized management, and internet-scale security. Okta Customer Identity is developer friendly and secure with minimal custom code.

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Okta Customer Identity is the #5 ranked solution in top Customer Identity and Access Management (CIAM) solutions. PeerSpot users give Okta Customer Identity an average rating of 8.8 out of 10. Okta Customer Identity is most commonly compared to Ping Identity Platform: Okta Customer Identity vs Ping Identity Platform. Okta Customer Identity is popular among the large enterprise segment, accounting for 49% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a computer software company, accounting for 13% of all views.
Buyer's Guide
Okta Customer Identity
October 2025
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Helped 871,469 peers since 2012

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Okta Customer Identity mindshare

As of October 2025, the mindshare of Okta Customer Identity in the Customer Identity and Access Management (CIAM) category stands at 8.4%, up from 7.1% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Customer Identity and Access Management (CIAM) Market Share Distribution
ProductMarket Share (%)
Okta Customer Identity8.4%
Auth019.4%
Ping Identity Platform11.8%
Other60.400000000000006%
Customer Identity and Access Management (CIAM)

PeerResearch reports based on Okta Customer Identity reviews

TypeTitleDate
CategoryCustomer Identity and Access Management (CIAM)Oct 22, 2025Download
ProductReviews, tips, and advice from real usersOct 22, 2025Download
ComparisonOkta Customer Identity vs Auth0Oct 22, 2025Download
ComparisonOkta Customer Identity vs Ping Identity PlatformOct 22, 2025Download
ComparisonOkta Customer Identity vs Omada IdentityOct 22, 2025Download
Suggested products
TitleRatingMindshareRecommending
Ping Identity Platform4.111.8%100%29 interviewsAdd to research
Auth04.219.4%88%18 interviewsAdd to research
 
 
Key learnings from peers

Valuable Features

Okta Customer Identity offers valuable features like Single Sign-On, multi-factor authentication, and seamless integration with numerous applications. It provides access management, user-friendly interfaces, and robust security protocols. Its extensive application directory simplifies integration, while real-time reporting and adaptive authentication enhance security. Organizations benefit from easy configuration, customizable reporting, and a smooth user experience. The reliability of its server for directory and node management further enhances its appeal, providing advanced security capabilities and flexibility in managing identity profiles.
  • "Adaptive authentication in Okta Customer Identity is a flexible feature that is very secure and user-friendly."
  • "The main benefits Okta Customer Identity provides to users include single point of login for all applications and single authentication, which saves time and reduces frustration."
  • "The main benefits Okta Customer Identity provides to users include single point of login for all applications and single authentication, which saves time and reduces frustration."

Room for Improvement

Okta Customer Identity could benefit from enhanced biometrics and multi-factor authentication features. Users have reported the need for better provisioning, voice authentication improvements, and easier integration with applications. Certain integrations, such as those with Active Directories, could also be improved. Exporting user data should be simplified, and scalability needs attention. Additional security features, like zero-trust, are desired. Cost-effectiveness and access request system limitations remain concerns, and some users find the initial setup complex.
  • "Okta Customer Identity analytics and reporting tools do not help much to improve customer engagement strategies."
  • "The only issue with Okta Customer Identity is after the upgrade process; we have some issues with the integration between Okta Customer Identity and Jamf."
  • "The only issue with Okta Customer Identity is after the upgrade process; we have some issues with the integration between Okta Customer Identity and Jamf."

Pricing

Enterprise users report that Okta Customer Identity offers a competitive pricing model that scales with user numbers, generally considered fair or economical compared to other market options. Though some note higher costs, particularly for large organizations, many find the investment worthwhile for security features and expert implementation support. Pricing usually aligns well for small to medium businesses. Consulting Okta's sales team is recommended for specific pricing and licensing details.
  • "The solution is really expensive."
  • "Okta's pricing is right where it needs to be and right in the middle of the market."
  • "Okta Customer Identity is not an expensive solution."

Popular Use Cases

Organizations primarily use Okta Customer Identity for single sign-on (SSO), multi-factor authentication (MFA), access management, and identity provisioning. It enables seamless access to multiple applications, enhances security with passwordless authentication, and integrates with Active Directory and other third-party applications. Businesses benefit from streamlined user onboarding, API management, and customer-facing application integration. Additionally, its customization options facilitate a tailored user experience and efficient management of SaaS applications across diverse sectors.

Service and Support

Okta Customer Identity's technical support receives high praise for responsiveness and efficiency, with users noting prompt responses and helpfulness. Many have experienced quick issue resolution and appreciate the access to customer success managers. Some users report initial difficulties in reaching support, needing escalations for better assistance. The support team is flexible, available via multiple communication channels, and provides a comprehensive knowledge base online, ensuring most queries are addressed efficiently.

Deployment

Users describe the initial setup of Okta Customer Identity as straightforward and user-friendly, with clear online guidance. Some mention ease for end-users, while administrators may face additional tasks. Challenges arise when integrating with complex systems or implementing custom code. Organizations with more intricate environments report longer deployment. Overall, users express positive setup experiences, noting ease and speed, though they highlight the importance of user communication for successful adoption.

Scalability

Many users find Okta Customer Identity scalable, with its capability to handle thousands of users across diverse domains. Scalability depends on the cloud provider, but increasing capacity is straightforward by adjusting licenses. Users appreciate the ease of scaling, even when integrating various applications. However, some note challenges with implementation across different tools. Despite this, experiences are mostly positive, highlighting its critical role in business operations.

Stability

Users generally find Okta Customer Identity dependable, with numerous comments highlighting reliable performance and lack of significant issues. Stability is consistently noted as a strong point, with some occasionally experiencing minor disruptions. While there have been a few incidents, they are rare and usually resolved quickly. Feedback indicates impressive uptime statistics, and despite some challenges related to customer procedures, the ease in managing identity signals is mentioned favorably. Many rate stability highly, contributing to positive attitudes.
These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.
Download our Okta Customer Identity Buyer's Guide for additional reliable information.

Review data by company size

By reviewers
Company SizeCount
Small Business2
Midsize Enterprise4
Large Enterprise10
By reviewers
By visitors reading reviews
Company SizeCount
Small Business55
Midsize Enterprise23
Large Enterprise74
By visitors reading reviews

Top industries

By visitors reading reviews
Computer Software Company
13%
Marketing Services Firm
11%
Manufacturing Company
8%
Energy/Utilities Company
8%
Healthcare Company
6%
Financial Services Firm
6%
University
6%
Performing Arts
6%
Government
6%
Real Estate/Law Firm
4%
Educational Organization
4%
Logistics Company
3%
Insurance Company
3%
Wholesaler/Distributor
3%
Comms Service Provider
3%
Retailer
2%
Outsourcing Company
1%
Media Company
1%
Pharma/Biotech Company
1%
Engineering Company
1%
Recreational Facilities/Services Company
1%
Aerospace/Defense Firm
1%
Sports Company
1%
Transportation Company
1%
Consumer Goods Company
1%
Hospitality Company
1%
Legal Firm
1%
Museum Or Institution
1%
Non Profit
1%
Individual & Family Service
1%

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Okta Customer Identity customers

FedEx, Adobe, National Geographic, Tyson, Hewlett Packard Enterprise

Related questions

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  • 148
What are the best practices to prevent a Brute Force attack via remote access?
  • 12
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Product Categories

Product Categories
Customer Identity and Access Management (CIAM)

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Okta Customer Identity Reviews Summary
Author infoRatingReview Summary
IT Administrator at a tech vendor with 1,001-5,000 employees5.0I've used Okta Customer Identity for over three years; it's stable, secure, and simplifies access with SSO and MFA. While upgrades sometimes cause integration issues with Jamf, overall, setup is easy and reporting features are excellent.
Senior Quality Analyst at YASH Technologies5.0I've used Okta Customer Identity for six years to manage user access, valuing its SSO integration, adaptive authentication, and flexible APIs. While effective and stable, initial setup can be complex, and analytics could be improved.
IT Manager at Clear Channel5.0We are an advertising company using Okta Customer Identity to enhance application security for our 400 employees across four countries. It integrates easily with various applications and offers valuable real-time reporting features, outperforming Microsoft Entra ID in integration capabilities.
Managing Consultant at a tech vendor with 10,001+ employees4.5I am using Okta Customer Identity for managing subscriptions to various products like Access Manager and Entity Manager. Its SaaS-based nature simplifies configuration, although integration with some systems like Active Directory and certain databases needs improvement. It's affordable and comparably functional.
Senior Consultant at Wipro Limited4.5I manage application handling for thousands of applications using Okta Customer Identity, valuing its server reliability for directory management. Improvements could include enhanced server reliability, longer idle session times, and more focus on internal users.
Solution architect at Infosys4.0I use Okta to integrate with Active Directory for MFA and IAM features, similar to zero-trust authentication. Integrating two-factor authentication is valuable, especially for mobile apps like OneDrive, but the cost is hard to justify compared to free alternatives.
Information Technology System Administrator at General Assembly4.5I implemented Okta for seamless application access via IDPs and appreciated its straightforward automation and multifactor authentication. However, the lack of integrated user data export and scalability issues are areas needing improvement. Single sign-on enhances our security setup.
Regional Security Officer at a comms service provider with 10,001+ employees4.5We use Okta Customer Identity for single sign-on across various applications, finding its ease of use most valuable. However, integration can be time-consuming. As a marketing company with high turnover, we view it as a long-term investment.