Domo vs Meraki Location Analytics comparison

Why PeerSpot?

Domo and Cisco are both solutions in the BI (Business Intelligence) Tools category. Domo is ranked #6 with an average rating of 7.8, while Cisco is ranked #25 with an average rating of 9.0. Domo holds a 2.3% mindshare in BIT, compared to Cisco’s 0.8% mindshare. Additionally, 85% of Domo users are willing to recommend the solution, compared to 100% of Cisco users who would recommend it.

Domo

Read 48 Domo reviews

10,823 Views
6,061 Comparison Views

85% willing to recommend

Meraki Location Analytics

Read 6 Meraki Location Analytics reviews

2,016 Views
1,855 Comparison Views

100% willing to recommend

Domo

Meraki Location Analytics

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Domo and Meraki Location Analytics compete in the analytics space. Domo appears to have an upper hand with robust analytics capabilities and broader integrations, suitable for various industries, while Meraki's focus on location-based analytics is beneficial for businesses prioritizing geographical data insights.

Features: Domo provides an extensive array of integration options, advanced data visualization, and comprehensive dashboard capabilities for thorough data interpretation. Meraki Location Analytics delivers detailed location-based insights, Wi-Fi analytics, and robust location services, making it invaluable for targeted marketing and spatial analytics.

Ease of Deployment and Customer Service: Deployment for Domo is efficient with a straightforward setup, making it ideal for seamless integration into existing systems, supported by reliable customer service. Meraki Location Analytics is designed for ease in environments with existing Cisco infrastructure, backed by responsive customer service.

Pricing and ROI: Domo's pricing is competitive, with a potential for high initial investment, but offers a strong return on investment through its comprehensive analytics capabilities. Meraki Location Analytics provides cost-effective solutions, particularly for businesses focused on location-based data, ensuring solid ROI with insightful spatial analytics.

To learn more, read our detailed Domo vs. Meraki Location Analytics Report (Updated: September 2026).

Buyer's Guide

Domo vs. Meraki Location Analytics

September 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Domo

Ranking in BI (Business Intelligence) Tools

6th

Average Rating

7.8

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Data Integration (18th), Business Performance Management (7th), Reporting (4th), Data Visualization (8th)

Meraki Location Analytics

Ranking in BI (Business Intelligence) Tools

25th

Average Rating

9.4

Reviews Sentiment

7.3

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of September 2026, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 2.3%, down from 4.4% compared to the previous year. The mindshare of Meraki Location Analytics is 0.8%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Mindshare Distribution
Product	Mindshare (%)
Domo	2.3%
Meraki Location Analytics	0.8%
Other	96.9%

BI (Business Intelligence) Tools

Featured Reviews

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

Have improved workflow efficiency through custom reports but encountered formatting limitations

The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.

Read full review

Richard Bradley

Senior Analyst at a manufacturing company with 1,001-5,000 employees

Locating equipment within facilities is now straightforward and efficient

We mainly use Meraki Location Analytics to locate equipment within our manufacturing facilities. We're not a public-facing organization, so our use case involves finding devices like printers or scanners that need maintenance The best aspect of Meraki Location Analytics is its ease of use.…

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"What makes me really fond of Domo is the ETL because it enables us to maximize a single platform for pulling reports and automating things. We can send the raw data from a third-party platform and do the rest of the ETL in Domo, including transforming data, adding columns, etc."

"We have absolutely seen return on our investment."

"The ease of graphing is a great feature, as it takes the pivot out of pivot tables because once the parameters are set up, the same graphs will continue to be populated based on the new information so there is no need to keep creating graphs."

"The best improvement is the data availability; for an organization that has over 12,000 users, having data on the cloud for anyone, anytime, to see their live stats is really different."

"We find the ease of using the solution valuable."

"The one thing that stands out in case of Domo is that you have everything under the same tool; you don't have to log in into any particular cloud services to have access to that platform as it's just a web-hosted platform and everything related to data engineering, data science, ETL, everything comes under the same umbrella."

"The most valuable feature currently is the self-service BI availability in Domo. I would say the data file fabric solutions where the users themselves are responsible for generating their own reports."

"This solution allows us to change our performance metrics and tracks our goals in real-time."

More Domo pros

"The initial setup process is easy."

"The pricing and licensing for Meraki are good, and I would rate it as a nine out of ten."

"The stability of the solution is excellent, and I would rate it a ten out of ten."

"I use Location Analytics to identify rogue hotspots and find the last location of missing devices."

"Technical support has always been very good."

"In general, it is helpful because it allows administrators to see where the Wi-Fi and network services are being most used."

"I like Location Analytics' geofencing features for devices. You can manage thousands of devices with just a push of a button and deploy applications in seconds. For example, in schools, you can deploy an app update for thousands of iPads in just two clicks."

"If you can afford this solution, it's worth every dime in terms of what you get out of it."

Cons

"However, this product has not been tested on a robust enterprise-scale application where we handle billions and billions of records, so this is where we see the application breathing out a bit."

"I would like to see more dashboard creation options."

"There are areas to improve on like visualization options, and there are areas I think would be valuable for Domo to explore, such as data governance, and providing sandbox or development instances, but updates are frequent and smooth, and the value of the tool in its simplicity and ability to drive user adoption far outweighs any missing visualization features."

"I would like to see more flexibility in their pricing structure."

"It was pretty expensive. The cost didn't justify keeping it around when you look and compare it to other existing tools in the business."

"The ETL way of storing is not up to mark. You have to rely on the naming convention that you're using in Domo because there are no folder systems where you can collate all your workflows and put them into separate folders. A folder system should be there so you can easily identify how you are working. Once you want to make some changes to your ETL, then you can see the whole lineage, identifying what is there and not there."

"Domo as a solution can be improved in various ways."

"Sometimes the tool tends to be a little laggy, but it depends on what kind of volume of data that we are working in."

More Domo cons

"My biggest complaint with Meraki Location Analytics is the lack of visibility into the back end. Everything we do is through a customer GUI, and there's limited access to CLI functions."

"The pricing is a pain point for us. It's a bit expensive."

"I would like to see all of the features included in a single package."

"The biggest issue is negotiating the price with a client. That's the most complicated part, but the product is worth it."

"There are no specific areas for improvement as everything is working very well."

"The technical support before implementation could be better for premium partners."

Pricing and Cost Advice

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."

"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."

"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."

"I think it is reasonable."

"For about 100 users our cost is $95,800."

"Because it's software as a service, it's more expensive on the face of it. But there are a lot of variables. I don't have to pay for servers or for infrastructure. I don't have to pay labor for my IT organization to set up or maintain the environment. I don't have to pay for them to upgrade the software, and test it, etc., because when it rolls out, it is transparent and seamless for us. But, because of that, it costs more, I imagine, than Sisense, or Yellowfin, or Power BI. A lot of those make it sound like they're inexpensive, but when you add in all the hidden costs and all of the overhead, it's probably comparable."

"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."

"The price that they offered was around $200 per user license. It was pretty cheap at that time compared to other companies. I think they have revamped their pricing structure since then."

More Domo pricing and cost advice

"The product is less expensive compared to other vendors for gold partners."

"They have different tiers of pricing including one-year, three-year, five-year, seven-year, and ten-year."

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Top Industries

By visitors reading reviews

Manufacturing Company

10%

Financial Services Firm

Outsourcing Company

University

Construction Company

24%

Insurance Company

Manufacturing Company

Comms Service Provider

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	17
Midsize Enterprise	13
Large Enterprise	20

By reviewers
Company Size	Count
Small Business	4
Midsize Enterprise	1
Large Enterprise	2

Questions from the Community

What is your experience regarding pricing and costs for Domo?

My experience with pricing, setup cost, and licensing is that there was very little.

See all answers

What needs improvement with Domo?

I'm not sure how Domo can be improved overall, as it's a really good experience.

See all answers

What is your primary use case for Domo?

My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...

See all answers

What is your experience regarding pricing and costs for Meraki Location Analytics?

The pricing for Meraki Location Analytics is comparable to other solutions in the market. When we moved to Meraki Location Analytics, we benefited from not needing to buy outdoor-rated AP enclosure...

See all answers

What needs improvement with Meraki Location Analytics?

My biggest complaint with Meraki Location Analytics ( /categories/location-intelligence-platforms ) is the lack of visibility into the back end. Everything we do is through a customer GUI, and ther...

See all answers

What is your primary use case for Meraki Location Analytics?

We mainly use Meraki Location Analytics ( /products/meraki-location-analytics-reviews ) to locate equipment within our manufacturing facilities. We're not a public-facing organization, so our use c...

See all answers

Comparisons

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Compared 2% of the time

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Compared 2% of the time

Palantir Foundry vs Domo

Compared 2% of the time

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MicroStrategy vs Meraki Location Analytics

Compared 12% of the time

Microsoft Power BI vs Meraki Location Analytics

Compared 11% of the time

Tableau Enterprise vs Meraki Location Analytics

Compared 8% of the time

SAP Business Data Cloud vs Meraki Location Analytics

Compared 6% of the time

JReport vs Meraki Location Analytics

Compared 5% of the time

More Meraki Location Analytics Competitors

Product Reports

Buyer's Guide

Domo

September 2026

Download Domo product report

Buyer's Guide

Meraki Location Analytics

September 2026

Download Meraki Location Analytics product report

Also Known As

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Overview

Domo provides self-service BI, enabling users to generate reports without needing a data warehouse. Its cloud-based nature enhances accessibility and performance, while offering customizable dashboards for data-driven decision-making.

Domo stands out for its robust data integration, featuring Magic ETL to streamline processes. Its AI-driven insights, extensive data connectors, and collaboration tools promote secure sharing and analytical proficiency. Although users note room for improvement in visualization, pricing, and data integration, its capabilities in generating executive dashboards and unified analytics remain prominent. Performance and user experience enhancements are desired, including improved support for large data volumes and richer data transformation tools.

What are the key features of Domo?

Self-Service BI: Generate reports without a data warehouse for simplified analysis.
Data Integration: Leverage Magic ETL for easy data management.
Customizable Dashboards: Tailor dashboards to specific needs.
AI-Driven Insights: Gain automated insights for better decision-making.
Extensive Data Connectors: Access a wide range of data sources.

What benefits should users look for when evaluating Domo?

Accessibility: Cloud-based structure ensures data access anywhere.
Performance: Enhanced performance with seamless data processing.
Collaboration: Facilitate secure sharing and collaboration for collective insights.
Decision-Making: Enable data-driven decisions with real-time analytics.

In industries like finance, marketing, project management, and retail, organizations use Domo for crafting executive dashboards, integrating data sources, and conducting advanced analytics. Its capabilities allow them to transform data into insightful dashboards, aiding in performance tracking and actionable insights.

Domo

Meraki Location Analytics delivers sophisticated trend monitoring and geofencing capabilities, aiding sectors like retail and airlines in network management and device location. Though expensive for mid-sized enterprises, its operational advantages are significant for many environments.

With comprehensive tools for trend analysis, Meraki Location Analytics provides insights that support efficient network management. It proves essential for industries that rely on accurate device tracking and interference identification. While beneficial, improvements in pricing and technical support are desired by users. The platform plays a substantial role in diverse sectors, enabling the identification of traffic patterns, locating equipment, and managing network services effectively.

What are the top features of Meraki Location Analytics?

Trend Monitoring: Offers insights into traffic patterns and network interference.
Geofencing: Facilitates easy management of devices over large areas.
Device Location Tracking: Assists in finding misplaced devices with precision.
Network Management: Streamlines the control of network services for administrators.

What ROI and benefits should be considered when evaluating?

Operational Efficiency: Enhances capability to manage networks effectively.
Device Tracking Accuracy: Provides reliable location data for equipment.
Interference Identification: Delivers tools to locate and mitigate interference.
Large-Scale Management: Facilitates managing high volumes of devices seamlessly.

Meraki Location Analytics finds applications in settings like retail, airlines, college campuses, and retirement businesses. It enables the analysis of traffic trends and locating devices, which is crucial in manufacturing facilities. Users deploying a full Meraki stack benefit from comprehensive data insights, supporting the management of missing devices and hotspot detection.

Cisco

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!

Ladbrokes, Neinver, Westwind School Division, The Salvation Army, Queensland Airports Limited

Buyer's Guide

Domo vs. Meraki Location Analytics

September 2026

Free Report: Domo vs. Meraki Location Analytics

Find out what your peers are saying about Domo vs. Meraki Location Analytics and other solutions. Updated: September 2026.

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