Domo vs Meraki Location Analytics comparison

Domo and Cisco are both solutions in the BI (Business Intelligence) Tools category. Domo is ranked #3 with an average rating of 7.9, while Cisco is ranked #24 with an average rating of 9.0. Domo holds a 3.0% mindshare in BIT, compared to Cisco’s 0.9% mindshare. Additionally, 85% of Domo users are willing to recommend the solution, compared to 100% of Cisco users who would recommend it.

Domo

Read 47 Domo reviews

5,252 Views
3,624 Comparison Views

85% willing to recommend

Meraki Location Analytics

Read 6 Meraki Location Analytics reviews

810 Views
705 Comparison Views

100% willing to recommend

Domo

Meraki Location Analytics

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Domo and Meraki Location Analytics compete in the analytics space. Domo appears to have an upper hand with robust analytics capabilities and broader integrations, suitable for various industries, while Meraki's focus on location-based analytics is beneficial for businesses prioritizing geographical data insights.

Features: Domo provides an extensive array of integration options, advanced data visualization, and comprehensive dashboard capabilities for thorough data interpretation. Meraki Location Analytics delivers detailed location-based insights, Wi-Fi analytics, and robust location services, making it invaluable for targeted marketing and spatial analytics.

Ease of Deployment and Customer Service: Deployment for Domo is efficient with a straightforward setup, making it ideal for seamless integration into existing systems, supported by reliable customer service. Meraki Location Analytics is designed for ease in environments with existing Cisco infrastructure, backed by responsive customer service.

Pricing and ROI: Domo's pricing is competitive, with a potential for high initial investment, but offers a strong return on investment through its comprehensive analytics capabilities. Meraki Location Analytics provides cost-effective solutions, particularly for businesses focused on location-based data, ensuring solid ROI with insightful spatial analytics.

To learn more, read our detailed Domo vs. Meraki Location Analytics Report (Updated: December 2025).

Buyer's Guide

Domo vs. Meraki Location Analytics

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Domo

Ranking in BI (Business Intelligence) Tools

3rd

Average Rating

7.8

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Data Integration (14th), Business Performance Management (5th), Reporting (3rd), Data Visualization (6th)

Meraki Location Analytics

Ranking in BI (Business Intelligence) Tools

24th

Average Rating

9.4

Reviews Sentiment

7.3

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 3.0%, down from 7.4% compared to the previous year. The mindshare of Meraki Location Analytics is 0.9%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Domo	3.0%
Meraki Location Analytics	0.9%
Other	96.1%

BI (Business Intelligence) Tools

Featured Reviews

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

Have improved workflow efficiency through custom reports but encountered formatting limitations

The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.

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Richard Bradley

Senior Analyst at a manufacturing company with 1,001-5,000 employees

Locating equipment within facilities is now straightforward and efficient

We mainly use Meraki Location Analytics to locate equipment within our manufacturing facilities. We're not a public-facing organization, so our use case involves finding devices like printers or scanners that need maintenance The best aspect of Meraki Location Analytics is its ease of use.…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The dashboard is the most valuable feature and allows for customization to create and share reports."

"Domo has a lot of connections using APIs where you can use data from different databases, such as NoSQLs, SQL databases, and other connections. These connections exist to obtain data and transform whatever that you want."

"The user interface is quite good."

"Domo's real-time insights and customizable alerts are one of their better features."

"One feature which I have found to be very interesting is the Beast manager, where you can create calculated fields. They are shared in one common repository so someone else can use the same calculated fields; they don't have to rewrite or reinvent the APIs."

"The data certification feature, where the admin user can put a certified stamp on a data source so that other users can know that that is the correct and accurate data flow or data source to use, is a good feature."

"The ability to create custom connectors was useful because you never know, with customers, what platform they want to utilize or what data they have. It gave us a lot of flexibility in being able to bring data in from different places."

"This solution allows us to change our performance metrics and tracks our goals in real-time."

More Domo pros

"I like Location Analytics' geofencing features for devices. You can manage thousands of devices with just a push of a button and deploy applications in seconds. For example, in schools, you can deploy an app update for thousands of iPads in just two clicks."

"I use Location Analytics to identify rogue hotspots and find the last location of missing devices."

"The initial setup process is easy."

"The pricing and licensing for Meraki are good, and I would rate it as a nine out of ten."

"In general, it is helpful because it allows administrators to see where the Wi-Fi and network services are being most used."

"The stability of the solution is excellent, and I would rate it a ten out of ten."

"Technical support has always been very good."

Cons

"In terms of the analytics, there is quite a limited set of options when using Domo. Whereas with Tableau we can perform heavy statistical computations, Domo doesn't have that capability. Domo is quite limited on that side."

"It's quite slow. We are using about 2,000,000 rows of data. Creating certain reports takes almost a couple of minutes, which should not be the case."

"I would like to see better data intake."

"Domo has moved to a consumption pricing model, which can be both advantageous and challenging."

"The forecasting feature, the regression features, and the Python libraries could all be improved. They're all in beta."

"In Tableau, you can create virtually any kind of visualization. Based on your creativity, you can create a visualization on a human body structure, you can create a visualization on anything that you want. But Domo is limited to a few kinds of visualization views: standard things like bar, pie, and some other charts... I would like to see them add new views for presenting the data in the visualization space."

"It is expensive."

"The ETL way of storing is not up to mark. You have to rely on the naming convention that you're using in Domo because there are no folder systems where you can collate all your workflows and put them into separate folders. A folder system should be there so you can easily identify how you are working. Once you want to make some changes to your ETL, then you can see the whole lineage, identifying what is there and not there."

More Domo cons

"The pricing is a pain point for us. It's a bit expensive."

"The biggest issue is negotiating the price with a client. That's the most complicated part, but the product is worth it."

"I would like to see all of the features included in a single package."

"The technical support before implementation could be better for premium partners."

"There are no specific areas for improvement as everything is working very well."

"My biggest complaint with Meraki Location Analytics is the lack of visibility into the back end. Everything we do is through a customer GUI, and there's limited access to CLI functions."

Pricing and Cost Advice

"It is on the pricier end."

"The price that they offered was around $200 per user license. It was pretty cheap at that time compared to other companies. I think they have revamped their pricing structure since then."

"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."

"Domo is slightly costly but it's much cheaper than some."

"Because it's software as a service, it's more expensive on the face of it. But there are a lot of variables. I don't have to pay for servers or for infrastructure. I don't have to pay labor for my IT organization to set up or maintain the environment. I don't have to pay for them to upgrade the software, and test it, etc., because when it rolls out, it is transparent and seamless for us. But, because of that, it costs more, I imagine, than Sisense, or Yellowfin, or Power BI. A lot of those make it sound like they're inexpensive, but when you add in all the hidden costs and all of the overhead, it's probably comparable."

"The pricing differs from customer to customer, depending on the package."

"I think it is reasonable."

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."

More Domo pricing and cost advice

"The product is less expensive compared to other vendors for gold partners."

"They have different tiers of pricing including one-year, three-year, five-year, seven-year, and ten-year."

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Top Industries

By visitors reading reviews

University

10%

Financial Services Firm

Computer Software Company

Manufacturing Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	16
Midsize Enterprise	12
Large Enterprise	20

By reviewers
Company Size	Count
Small Business	4
Midsize Enterprise	1
Large Enterprise	2

Questions from the Community

What do you like most about Domo?

All our client SLAs and daily and weekly dashboards are tracked on Domo.

See all answers

What is your experience regarding pricing and costs for Domo?

The pricing of Domo is too high. Six months ago, Domo increased their prices. We suffered because we could not maintain the old data in the old data set in Domo. We are creating multiple backups on...

See all answers

What needs improvement with Domo?

I have experience with Domo and Microsoft tools. Domo is losing out in the pricing area. We tried pitching Domo to many of our clients, and they liked it initially, but the pricing point was someth...

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What is your experience regarding pricing and costs for Meraki Location Analytics?

The pricing for Meraki Location Analytics is comparable to other solutions in the market. When we moved to Meraki Location Analytics, we benefited from not needing to buy outdoor-rated AP enclosure...

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What needs improvement with Meraki Location Analytics?

My biggest complaint with Meraki Location Analytics ( /categories/location-intelligence-platforms ) is the lack of visibility into the back end. Everything we do is through a customer GUI, and ther...

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What is your primary use case for Meraki Location Analytics?

We mainly use Meraki Location Analytics ( /products/meraki-location-analytics-reviews ) to locate equipment within our manufacturing facilities. We're not a public-facing organization, so our use c...

See all answers

Comparisons

Tableau Enterprise vs Domo

Compared 30% of the time

Microsoft Power BI vs Domo

Compared 28% of the time

QlikView vs Domo

Compared 3% of the time

Julius AI vs Domo

Compared 2% of the time

Qlik Sense vs Domo

Compared 2% of the time

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Microsoft Power BI vs Meraki Location Analytics

Compared 34% of the time

Oracle Analytics Cloud vs Meraki Location Analytics

Compared 19% of the time

Tableau Enterprise vs Meraki Location Analytics

Compared 17% of the time

SAP Analytics Cloud vs Meraki Location Analytics

Compared 17% of the time

JReport vs Meraki Location Analytics

Compared 14% of the time

More Meraki Location Analytics Competitors

Product Reports

Buyer's Guide

Domo

January 2026

Download Domo product report

Buyer's Guide

Meraki Location Analytics

January 2026

Download Meraki Location Analytics product report

Also Known As

corda

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Overview

Domo is a cloud-based, mobile-first BI platform that helps companies drive more value from their data by helping organizations better integrate, interpret and use data to drive timely decision making and action across the business. The Domo platform enhances existing data warehouse and BI tools and allows users to build custom apps, automate data pipelines, and make data science accessible for anyone through automated insights that can be shared with internal or external stakeholders.

Find more information on The Business Cloud Here.

Domo

Cisco Meraki's location analytics and engagement solution displays real-time location statistics to improve customer engagement and loyalty across sites. Data collected by intelligent Meraki APs is synced with the Meraki cloud, automatically reported in the dashboard, and exported to third-party applications via the Cisco Meraki Location Analytics API.

Cisco

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!

Ladbrokes, Neinver, Westwind School Division, The Salvation Army, Queensland Airports Limited

Buyer's Guide

Domo vs. Meraki Location Analytics

December 2025

Free Report: Domo vs. Meraki Location Analytics

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