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HootSuite vs Nimble CRM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 18, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

HootSuite
Ranking in Social CRM
3rd
Average Rating
8.0
Number of Reviews
18
Ranking in other categories
Social Media Management Solutions (4th), Social Media Analytics Software (2nd)
Nimble CRM
Ranking in Social CRM
11th
Average Rating
8.6
Reviews Sentiment
7.8
Number of Reviews
3
Ranking in other categories
CRM (40th)
 

Mindshare comparison

As of July 2026, in the Social CRM category, the mindshare of HootSuite is 10.3%, down from 13.0% compared to the previous year. The mindshare of Nimble CRM is 3.9%, up from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM Mindshare Distribution
ProductMindshare (%)
HootSuite10.3%
Nimble CRM3.9%
Other85.8%
Social CRM
 

Featured Reviews

Calin Balaita - PeerSpot reviewer
Senior Engineer at Wärtsilä
Consistent scheduling has amplified our global branding and simplified weekly content sharing
HootSuite does a good job at what it does, and I didn't have any issues with it. If I had to think about one thing that could make my experience even better, the interface on the iOS version could be a bit smoother and things could be more visible, but other than that, it works fine.
Hakan Genel - PeerSpot reviewer
Disaster Recovery Specialist at Metropolitan State University of Denver
An easy-to-use, simple and stable CRM solution
The solution is used for VMware Environment It's easy to configure and easy to create a data source or replicate it to another one. It's very easy to use. All servers are in the environment, and we are using the data source. Nimble is very reliable. The configuration is very quick and simple.…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The main improvement HootSuite offers is allowing my organization to run social media campaigns."
"HootSuite has an AI engine to suggest trending topics related to our business. The engine works really well and comes up with excellent suggestions for more posts."
"HootSuite has positively impacted my organization by offering the possibility to connect everything in one platform, all the social channels, import the assets, and create the copies."
"Hootsuite feels like an all-in-one tool; I can publish content on Hootsuite and then answer comments, which is what I do for my customers."
"The best features HootSuite offers in my experience are the pipeline and the order status."
"HootSuite has positively impacted our organization by making our social presence a lot more consistent and coordinated."
"HootSuite has positively impacted my organization by helping us manage our content in a central location rather than having everything scattered everywhere."
"One of the best things about HootSuite is their clear UX design that is easy to navigate around the platform, and also to see the social media calendar of the clients, so we can see on which channel which post is going when and how the posts look."
"It is a fast and reliable solution."
"The interface is easy to use and has many features, such as email marketing and ad management, live chat, and more."
"It's easy to configure and easy to create a data source or replicate it to another one."
 

Cons

"Sometimes the suggestions or the content suggestions that the OwlyWriter AI gives are not up to the mark that we want."
"Last I checked, you can't schedule Twitter threads where each tweet is a reply to a previous tweet."
"HootSuite has a solid platform for social media publishing and monitoring, but I think it could be improved with more advanced analytics, deeper AI-powered insights and summaries, or more customizable reporting."
"The company should reduce the pricing to make it easier for companies to deploy to larger social teams."
"Sometimes we received emails that due to some reasons, posts were not shared automatically. This was also one of the reasons why we left HootSuite."
"If I had to think about one thing that could make my experience even better, the interface on the iOS version could be a bit smoother and things could be more visible, but other than that, it works fine."
"Before choosing HootSuite, I evaluated the sales team, which is acceptable, but I need the legal team, the finance team, and integration about the pipeline, which is not very good."
"I advise against using Hootsuite."
"The solution should improve its replication groups' verification confirmation."
"The product has a security flaw."
"Nimble sometimes slows down the progress of any work or project we have pending as it lacks the customization to manage the task through the work dashboard."
 

Pricing and Cost Advice

"​I have only used the free versions.​"
"The pricing is moderate."
"The solution is cost-effective."
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Top Industries

By visitors reading reviews
Manufacturing Company
20%
Outsourcing Company
10%
University
9%
Media Company
9%
Construction Company
16%
Financial Services Firm
13%
Healthcare Company
11%
Transportation Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise2
Large Enterprise9
No data available
 

Questions from the Community

What needs improvement with HootSuite?
HootSuite can connect better with more social media platforms, maybe additional email platforms as well. As companies such as Instagram and LinkedIn are offering scheduling also in their platform, ...
What is your primary use case for HootSuite?
We have been using HootSuite to manage our clients' social media channels, ranging from Instagram to X to TikTok to LinkedIn and other social media channels. We have been scheduling posts for these...
What advice do you have for others considering HootSuite?
The features that I suggested are the ones that would be better to see in terms of scheduling and the price. I gave a high rating because it was very easy to understand the UX and navigate around. ...
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Comparisons

 

Overview

 

Sample Customers

Vega, TicketLeap, Radio Italia, The PureMatter Agency, Kiva, The Vancouver Canucks
A.M. Custom Clothing, Skymax, Totus Tuus Consulting, Nourmand & Associates, Intermedio Information Technology, Digiterati, TradeGecko, Things With Wings, Trendr, WebbROI, Servicerate.com
Find out what your peers are saying about HootSuite vs. Nimble CRM and other solutions. Updated: June 2026.
904,928 professionals have used our research since 2012.