SendGrid vs Sparkpost comparison

Twilio and Sparkpost are both solutions in the Cloud Email category. Twilio is ranked #1 with an average rating of 8.2, while Sparkpost is ranked #11 with an average rating of 9.0. Twilio holds a 20.7% mindshare in CE, compared to Sparkpost’s 0.2% mindshare. Additionally, 100% of Twilio users are willing to recommend the solution, compared to 100% of Sparkpost users who would recommend it.

SendGrid

Read 12 SendGrid reviews

1,210 Views
1,037 Comparison Views

100% willing to recommend

Sparkpost

Read 1 Sparkpost review

64 Views
35 Comparison Views

100% willing to recommend

SendGrid

Sparkpost

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between SendGrid and Sparkpost based on real PeerSpot user reviews.

Find out what your peers are saying about Twilio, MailChimp, Amazon Web Services (AWS) and others in Cloud Email.

To learn more, read our detailed Cloud Email Report (Updated: November 2024).

Buyer's Guide

Cloud Email

November 2024

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Helped 824,053 peers since 2012

Categories and Ranking

SendGrid

Ranking in Cloud Email

1st

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Sparkpost

Ranking in Cloud Email

11th

Average Rating

9.0

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of December 2024, in the Cloud Email category, the mindshare of SendGrid is 20.7%, up from 18.7% compared to the previous year. The mindshare of Sparkpost is 0.2%, down from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Email

Featured Reviews

Christopher Justice

Vice President of Operations at BL.INK

Easy to set up with great email-sending and validation features

We primarily use the solution for the mail-sending functionality. We send high volumes of email, over a million messages a year, for an event management platform We need guaranteed deliverability, so we use SendGrid to send out invitations for corporate events to guarantee the solution is sent…

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Rastu Singh

Technical Consultant - Email Deliverability at Adobe

A consistent solution for transaction emails with a great option to define speed

The option to define the kind of speed we are looking at is valuable. For example, sometimes, we need to slow down for certain customers and do specific configurations, so we don't want to rush it. Or we can email the customer requesting to send it within two hours. So, if they send 2 million or 3 million, we can do it with SparkPost, which is not possible on SendGrid.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It is easy to set up."

"It is a stable and scalable solution."

"Easy API documentation is the most valuable feature of SendGrid, including its deliverability rate."

"The most valuable feature is the conditions in automation."

"The solution scales well."

"The API side of things is valuable. It is flexible enough to handle pretty much anything that needs to be done in an automated manner."

"They have pretty good support in terms of any issues."

"My integration team likes that it's very easy to integrate and very easy to automate based on activities that happen on our core banking application."

"The option to define the kind of speed we are looking at is valuable."

Cons

"The reporting part needs improvement."

"Maybe they could have a mobile application to give to admins, so they could see some insights related to the data."

"SendGrid is a great solution. I don't have any areas of improvement."

"They should make the solution more user-friendly."

"The biggest problem that we have faced is with the authentication during login. For certain people, SendGrid requires MFA, which is good as a security feature, but it doesn't always work in all geographies. We've got people and users who are based in Nigeria, and some of those people had real trouble logging into SendGrid because the MFA wouldn't send codes to people on their numbers. The security mechanism that they use for login doesn't work in all geographies."

"A long time ago, I may have had an issue, and I had to wait for support, which wasn't that helpful. However, that was a very long time ago. Overall, I've had a good experience."

"The contact limit alerts need to be improved."

"SendGrid has room for improvement in the UI/UX or dashboard usability for users. Another area for improvement in the tool is its conditional logic facilities. The response time of SendGrid technical support needs improvement."

"Implementing their services on the platform requires a lot of technical expertise."

Pricing and Cost Advice

"The solution is relatively inexpensive."

"The basic plan starts at €90 per month."

"My company pays for SendGrid monthly, and though I cannot share the amount, my feedback is that the vendor should accept other modes of payment apart from a credit card."

"We are using the Advanced plan,10K. That is about $100 per month but sometimes we do go over the limit of the plan."

"I use the essential plan which is $20 a month. After that, we use the pro which is $90 a month, and had all our costs bundled in."

"Its cost can vary. It can go as low as $10 or $15 to $1,000 depending on how much you use it."

Information not available

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Top Industries

By visitors reading reviews

Computer Software Company

13%

Financial Services Firm

University

Educational Organization

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about SendGrid?

It is a stable and scalable solution.

See all answers

What is your experience regarding pricing and costs for SendGrid?

The solution is relatively inexpensive. We have to purchase only one license.

See all answers

What needs improvement with SendGrid?

They should add a categorization feature to the solution. There should be a folder system to segregate the designs. They should make the solution more user-friendly. Presently, the template designs...

See all answers

What do you like most about Sparkpost?

The option to define the kind of speed we are looking at is valuable.

See all answers

What needs improvement with Sparkpost?

The configuration could be more straightforward. However, implementing their services on the platform requires a lot of technical expertise.

See all answers

What is your primary use case for Sparkpost?

Our primary use case for the solution is transactional emails. We deploy it both on a public and private cloud. We are also using it for most marketing campaigns and newsletters. In terms of transa...

See all answers

Comparisons

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Compared 33% of the time

MailChimp vs SendGrid

Compared 19% of the time

Mailgun vs SendGrid

Compared 16% of the time

Amazon WorkMail vs SendGrid

Compared 11% of the time

Zoho Campaigns vs SendGrid

Compared 9% of the time

More SendGrid Competitors

No data available

Product Reports

Buyer's Guide

SendGrid

November 2024

Download SendGrid product report

Buyer's Guide

Cloud Email

November 2024

Download Sparkpost product report

Learn More

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Twilio

Sparkpost

Overview

SendGrid is a versatile email delivery platform for sending transactional and marketing emails, with APIs for connecting with existing email marketing software. It is used by Fintechs, e-commerce stores, and event management platforms for sending high volumes of emails while following compliance requirements.

The platform offers easy integration and automation, a stable and scalable solution, flexible API, and a high deliverability rate. SendGrid has helped organizations automate communication with clients for commercial campaigns, marketing activities, and transactional tasks, and is the preferred way to communicate with clients for guaranteed delivery.

SparkPost is the world’s #1 email sender, trusted to send 37% of the world's B2C email. Our data-driven platform optimizes email performance and helps leading enterprises drive top-line results.

Sample Customers

ScoutMob

Zillow, Quorum, Zip Recruiter, Financial Times, ClickMechanic, Guardian, Comcast, Career Builder, Twitter, Kayak, LinkedIn, Paypal, Zynga, The New York Times, Ebates, Hubspot, Oracle, Marketo, Intercom, Iterable, Tobi, Houzz, Cordial Intelligent Messaging

Find out what your peers are saying about Twilio, MailChimp, Amazon Web Services (AWS) and others in Cloud Email. Updated: November 2024.

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We monitor all Cloud Email reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.