SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.
BloomReach DXP is an open and intelligent platform to build, personalize, test and optimize digital experiences. The BloomReach DXP helps businesses identify their users' needs and create the right digital experience for them in real time, regardless of channel or device, incorporating content marketing, search, merchandising and SEO.
The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale.
WebEngage Omnichannel Engagement is a marketing automation platform that helps businesses engage customers across multiple channels including email, SMS, push notifications, social media, and website personalization. It provides tools for customer segmentation, cross-channel campaign management, advanced personalization, and marketing analytics to improve customer engagement and drive higher return on marketing investment. Key features include automated campaign orchestration, real-time customer behavioral tracking, personalized messaging, and data-driven insights to optimize marketing efforts. By unifying customer interactions across channels, WebEngage enables businesses to deliver a consistent and tailored experience that increases customer loyalty and brand affinity.