Oracle Eloqua Reviews

We are involved in entertainment. 

We offer our clients many brands, some of which are connected with media and radio. As publishers, we offer our customers a host of publishing subscriptions and employ the solution, email and SMS campaigns, pop-ups, web push and various other channels to sell these. 

There is nothing particularly valuable which encourages us to stick with this solution. We do so because it suits our needs and we pay for several custom solutions. 

I am used to the interface, so I do not consider how outdated it is too be an issue, but I feel it could better. It seems a throwback to the nineteen-eighties. 

The initial setup was complex.

The reporting features should be improved. We have fielded complaints from our marketers about this. 

While the solution has many capabilities, it can sometimes pose a difficulty, which is why I advise engaging a company for assistance. 

I have been using Oracle Eloqua for nearly three years.

The solution is stable. 

For the moment, the solution is scalable. 

We do not make extensive use of the solution. We use it daily with the many companies with which we work for its sending abilities. 

I am not aware of plans to increase the usage. 

We work with a company that is responsible for handling issues which may arise involving tech support. 

I am not the right person for assessing this. 

In the past, we used an email solution - although not marketing automation - as a simple application for sending mass emails.  

I found the initial setup to be complex. 

There is an Orax partner company with which we work that was responsible for the implementation. 

I believe that a large staff is needed for the deployment and maintenance. 

Our licensing costs are yearly.

I do not know if there are additional costs beyond the standard licensing fees. I am aware of the license we pay for and we pay for custom solutions, such as pop-up and web push, which are connected with Oracle Eloqua. 

I am both a user and administrator of the solution. 

The solution is cloud-based. 

I believe there are 20 users making use of the solution, mainly marketers. 

I rate Oracle Eloqua as a seven out of ten, although I cannot say how it would be rated by someone in marketing, as I am an administrator. 

The best asset of Eloqua is how they have turned their customer and prospect base into a community and branded them as Eloquans. The product itself in the new E10 platform is very intuitive and delivers high end functionality for all members or our team from the creative side, to campaign execution, and lead generation/management.

There are some limitations with the platform in terms of creativity. While you can upload assets to make it easy using the editor for all marketing members to use it, if you are going to upload code it doesn't always translate the best.Overall, we've been very pleased with Eloqua, not only in the delivery of our communications, and setting up automation, but also how it has strengthened our relationship with the sales team due to the ever improving litany of sales enablement tools.The integration to Salesforce allows us to take advantage of three highly valuable sales enablement tools: Prospect Profiler, Discover, and Engage.We have seen tremendous year after year growth of revenue tied to marketing because of campaigns, events, and promotions we have run through Eloqua. Furthermore, they have a great community of users who are helpful and very open to sharing ideas and ways of getting the most out of Eloqua that continue to push the results delivered by the tool set.

I love that this product takes the guesswork out of marketing. Emotion and opinion are eliminated and decisions are made on the data from your prospects and customers. The Eloqua sales tools are also a differentiator. Eloqua marries the relationship between marketing and sales

I would love to see the social suite capabilities enhanced.

It is a user-friendly product.

The product's initial setup process could be better.

We have been using Oracle Eloqua for five years.

The technical support team is good.

Positive

The initial setup process is complex. It takes a few weeks to complete and requires one senior architect and one executive to complete the process. It needs more than one executive for maintenance and is easy to maintain.

Oracle Eloqua's pricing is medium.

I rate Oracle Eloqua an eight out of ten. It is a good product, but better and more complete solutions are in the market.

Marketing: email sending, the creation of segments, tracking, analysis, landing page development, and reporting.

It is a necessity in the world of marketing to have a strong marketing automation tool. I have been using it since I started working at Oracle.

The segmentation and email creation features. Those are the ones that I use most often and are the most critical to my job.

It could be a bit more intuitive for the average user. The segmentation portion is difficult for a marketer with no marketing operations experience to understand.

One to three years.