Oracle Eloqua Reviews

The solution's engine framework is quite simple, giving you the agility you need in the business. When it comes to the business context, it's all about the customer journey.

The solution should consider adding functionality related to event listening, such as webhooks. The solution should provide an omnichannel approach rather than just email and a message, neither of which is very attractive.

The releases or updates of Oracle Eloqua are mostly more focused on bug fixes than new features.

I have been using Oracle Eloqua for six years.

I rate the solution a seven out of ten for stability.

The solution's scalability is quite good.

I rate Oracle Eloqua an eight out of ten for scalability.

The solution’s technical support is good.

Positive

On a scale from one to ten, where one is bad and ten is good, I rate the solution's initial setup a seven out of ten.

Oracle Eloqua is quite an affordable solution. From the marketplace, you are being forced to buy additional features that are not part of the platform.

On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten.

I am using the latest version of Oracle Eloqua. The lead collection uses Oracle Eloqua forms, digital platforms, websites, blogs, social media, and so on to capture leads. You can nurture them to whatever the business strategy is.

Overall, I rate the solution an eight out of ten.

We are involved in entertainment. 

We offer our clients many brands, some of which are connected with media and radio. As publishers, we offer our customers a host of publishing subscriptions and employ the solution, email and SMS campaigns, pop-ups, web push and various other channels to sell these. 

There is nothing particularly valuable which encourages us to stick with this solution. We do so because it suits our needs and we pay for several custom solutions. 

I am used to the interface, so I do not consider how outdated it is too be an issue, but I feel it could better. It seems a throwback to the nineteen-eighties. 

The initial setup was complex.

The reporting features should be improved. We have fielded complaints from our marketers about this. 

While the solution has many capabilities, it can sometimes pose a difficulty, which is why I advise engaging a company for assistance. 

I have been using Oracle Eloqua for nearly three years.

The solution is stable. 

For the moment, the solution is scalable. 

We do not make extensive use of the solution. We use it daily with the many companies with which we work for its sending abilities. 

I am not aware of plans to increase the usage. 

We work with a company that is responsible for handling issues which may arise involving tech support. 

I am not the right person for assessing this. 

In the past, we used an email solution - although not marketing automation - as a simple application for sending mass emails.  

I found the initial setup to be complex. 

There is an Orax partner company with which we work that was responsible for the implementation. 

I believe that a large staff is needed for the deployment and maintenance. 

Our licensing costs are yearly.

I do not know if there are additional costs beyond the standard licensing fees. I am aware of the license we pay for and we pay for custom solutions, such as pop-up and web push, which are connected with Oracle Eloqua. 

I am both a user and administrator of the solution. 

The solution is cloud-based. 

I believe there are 20 users making use of the solution, mainly marketers. 

I rate Oracle Eloqua as a seven out of ten, although I cannot say how it would be rated by someone in marketing, as I am an administrator. 

The main value of this solution is its support of really large databases. If you have five million customers, you're not going to be able to use HubSpot or Pardot, it'll be Eloqua which has always been known for really huge databases. Nobody buying Eloqua is going to be running on SAP or some minor database, they'll be running on an Eloqua database. 

This product hasn't kept up to date on features; they haven't adapted to or adopted newer ways of doing business. In addition, it's a very expensive solution. As a result, they're losing market share. 

Our customers have been using this solution for 11 years. 

I actually think it's too stable in the sense that there's nothing new there. They recently came out with a new interface, after having the previous one for 15 years. That's unheard of in hi-tech. Unfortunately the new interface was quite buggy. 

It's scalable up but not scalable down because of the cost, meaning that if you need to scale down it becomes very expensive. 

We had a support guy come to a user's group meeting last week; he was extremely helpful, and he was very open and honest. I'd give them a pretty good rating on support. The fact that they even let this guy go to a user's group meeting and give a speech was something; there are companies that wouldn't do that, so good for them.

The initial setup is complex which is why our company survives; we're hired to deploy these products because they're not easy to use and Eloqua is probably the most complicated in that market. 

They charge in different ways for the license. It can be related to the size of the database or number of users. In 2019,the basic version cost $2,000 a month per user. The standard version was around $4,000 per month per user and there is also an enterprise version. 

This solution can be used in the cloud or on-prem. Often, medical companies and government agencies are not allowed to use the cloud so they go for the on-prem version. 

I would rate Eloqua an eight out of 10. They would get more if it wasn't so expensive.  

We use the solution for marketing through email.

The solution is deployed on the Oracle cloud.

The ease of maintenance is the most valuable feature.

The solution is easy to integrate.

The cost of the solution has room for improvement.

I have been using the solution for one and a half years.

The solution is scalable and based on the licensing agreement.

The technical support is good and they are quick to respond.

Positive

The pricing depends on the type of contract.

I give the solution a ten out of ten.

I would recommend Oracle Eloqua to others as it offers a variety of marketing options. With more people using the solution, we can take advantage of a wider range of features.

We mainly use Oracle Eloqua for marketing, creation of assets, tracking, and reporting.

The solution could improve by having a more user-friendly interface.

In the next release, there could be better integration, use of more than one channel, and increased automation options in one platform. It would be easier to be able to do everything from one solution. 

I have been using Oracle Eloqua within the past 12 months.

The stability is really good. We have not had any problems.

There needs to be more detailed help documentation.

I have previously used another solution.

The initial setup was straightforward.

We use a consultant to help us do the implementation of the solution. We had a team of five that did the implementation and we have approximately two individuals that do the maintenance.

I rate Oracle Eloqua a nine out of ten.

Marketing: email sending, the creation of segments, tracking, analysis, landing page development, and reporting.

It is a necessity in the world of marketing to have a strong marketing automation tool. I have been using it since I started working at Oracle.

The segmentation and email creation features. Those are the ones that I use most often and are the most critical to my job.

It could be a bit more intuitive for the average user. The segmentation portion is difficult for a marketer with no marketing operations experience to understand.

Lead scoring has helped with the process of qualifying leads. It gives us more information to decide whether to send on to sales.

Lead scoring is very useful for both measuring the effectiveness of campaigns as well as deciding which leads to send sales’ way. 

The Email Click-Through Report is also really useful to see what CTAs are working best.

Reporting is very clunky and not user friendly.

It can certainly have its off days. Form submittal notifications in particular can be unreliable.

No issues.

A six out of 10. A lot of options, but can be slow.

No.

Not applicable.

Not applicable.

Not applicable.

Get in contact with the experts and you can get a complimentary report of how best to use it. 

You also get the best results when using all its functionality together to make the most of the integrations.

The campaign canvas is extremely versatile, while being easy to use. Powerful online marketing campaigns, integration with data augmentation services, and more can be done with a drag-and-drop interface.

We are able to send more targeted emails more efficiently, score leads as they come in, and pass them to CRM after they meet certain thresholds.

Data manipulation tools are lacking.

Documentation is sketchy and often incomplete.

Getting technical answers from support is sometimes like pulling teeth.

There are the occasional performance issues.

Two and a half years.

A seven out of 10.

It is something you either need experience in or need to hire professional services. Reading the manual is not enough to set it up properly.