Oracle Eloqua Reviews, Competitors and Pricing

it_user2733

Marketing with 1,001-5,000 employees

Nov 15, 2012

Great tool with amazing power to truly drive marketing automation

Great tool with amazing power to truly drive marketing automation through your organization.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user273882

Director, Global Demand Center at a tech company with 5,001-10,000 employees

Aug 10, 2012

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A Marketing Booster

Valuable Features:

E9 user interface is good , E10 is even better! Program Management (you can write specific scenarios, "if this then that" concept) Fully integrated, email template, contact group, hypersyite support, distribution list management, video hosting...

Room for Improvement:

email WYSWIG editor is far from behing the best i've seen, i recommend to work with frontpage or dreamweaver before and copy htlm code.Saas Plateform which is great but when you travel a lot, i'd like to get an access to itEloqua is a very good platform, probably the best for it's suppose to do today.

Other Advice:

It requires a bit of knwoledge before you start on it but once it's done it's so powerful stuff

Disclosure: I am a real user, and this review is based on my own experience and opinions.

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it_user2577

Marketing at a manufacturing company with 5,001-10,000 employees

Oct 30, 2012

The Eloqua community is one of the biggest assets Eloqua offers

The Eloqua community is one of the biggest assets Eloqua offers. The users share ideas as well as support. Having such an active group is a great benefit.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user6903Head of Engineering at CloudBearings

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Sep 22, 2015

What we need in today's world is smart solutions within few dollars so that those who really need it can leverage the most; Solution leveraging absolute free infrastructure on storage side, on SMTP, mobile messaging and relevant context generation, most likely as paid but available on usage basis; And you should have it in 10-20$ to start with first 1000 customers :-)

it_user2577

Marketing at a manufacturing company with 5,001-10,000 employees

Oct 23, 2012

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Flexible, user friendly and great reporting module. Quick to fix bugs.

Valuable Features:

flexibility user friendly great reporting module tons of features app add-ons allow you to increase your programs and integrate with other programs easy set-up

Room for Improvement:

There are usually bugs after updates but you know they are coming and they are very responsive to quickly fixing any issues

Other Advice:

Eloqua is a fantastic tool for managing your communication strategy and your contact strategy. It allows you to easily measure the outcome of your programs and adds validity to your marketing programs by showing the direct ROI of campaigns.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user4812

Marketing with 1,001-5,000 employees

Mar 5, 2013

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The strongest marketing automation platform in the market

Valuable Features:

I love the breadth of marketing activities you can do and manage with Eloqua - lead and account scoring, lead management and nurturing, email marketing, hypersites/microsites, social components, reporting (ROI on marketing spend), event management and the list goes on. We needed a solution that could scale with our business - and it doesn't get better than Eloqua.

Room for Improvement:

Who doesn't want to pay less!

Other Advice:

A small team can operate at a large scale with Eloqua. We deployed it worldwide with success. We love the nurture system we were able to create with Eloqua.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user7665Network Engineer at a tech company with 51-200 employees

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Jul 25, 2013

Eloqua is primarily targeted towards outbound marketing and a bit difficult to handle when it
comes to deployment. It’s a well-known fact that outbound generates more traffic, but if someone is
looking for a product that can also handle in out marketing, there are many products out there in the
market that excel in this sub-domain.

it_user2295

Marketing at a tech vendor with 201-500 employees

Sep 16, 2012

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Eloqua gets modern marketing. Get with the times.

Valuable Features:

Eloqua gets modern marketing, plain and simple. The technology component of your marketing mix is essential to scaling your business. You can make a dramatic difference out-of-the-box, or can morph it to fit your business's specific success metrics.

Room for Improvement:

To get the most out of your investment you'll want to have a dedicated admin or team if you are able. This will allow users to take advantage of the great education programs Eloqua offers and dive into some of the powerful features below the surface.

Other Advice:

Eloqua is the engine of our marketing operations. It integrates with our CRM platform and allows us to close the loop between sales and marketing for all of our enterprise demand generation initiatives.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user1992

Marketing at a tech company with 51-200 employees

Aug 29, 2012

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Eloqua Changes the Way You Think About Marketing

Valuable Features:

Ease of use for all users (marketing and sales), the Eloqua online community makes it so easy to connect with other users, ability to automate our event processes, and it's FULL integration with Salesforce.com (our sales organization loves the behavior based information they have visibility to)

Room for Improvement:

Pricing - if you can swing it, Eloqua is worth it!;

Other Advice:

Eloqua has always adapted to the needs of their customers which is visible on the new Eloqua 10 platform. We are in the process of switching to E10 and couldn't be more excited. Prior to Eloqua our processes were cumbersome and clunky. This tool made our marketers feel the power behind our campaigns and gave them the tools and confidence to execute campaigns themselves.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user1233

Marketing at a computer software company with 501-1,000 employees

Jul 21, 2012

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Easy integration and intuitive user interface, but not suited for small companies.

Valuable Features:

Eloqua10 is a great tool for marketing automation for both B2B and B2C companies. It easily integrates with SFDC or any other CRM system. The user interface is intuitive and continues to get better with each release. The platform incorporates a broad range of processes including lead scoring, segmentation, lead capture, email automation, and reporting. Product support is available and one of the best features of Eloqua. They also offer multiple classes to help new and experienced users better use their product, and have a users forum (Topliners) for customers to search for answers to questions and interact with Eloqua power users.

Room for Improvement:

Not suited for small companies. Pricing makes it better suited for mid-size firms and enterprises. However, if you can afford it, get it. Worth every penny.

Disclosure: I am a real user, and this review is based on my own experience and opinions.