Oracle Eloqua Reviews, Competitors and Pricing

Consultant with 51-200 employees

Feb 20, 2013

I like its completeness: it is something more...

I like its completeness: it is something more than sending emails or automate emails, it includes analysis, sales tools, lead nurturing, tracking, integrations, app & widgets.....
At the beginning of the integration, Eloqua provided us with a Success Plan tailored to our company and assist us in the strategy. I have been able to apply the strategy and get excellent results thanks to the Topliners Community, the online trainings and the support team.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user4278

Marketing at a media company with 51-200 employees

Feb 13, 2013

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Great advanced marketing tool for the modern company

Valuable Features:

For what is essentially a marketing product I find that the database friendliness and ease of performing advanced functionality far outstrips anything else in this space

Room for Improvement:

Due to its advanced nature, some traditional marketing users can be put of by the different approaches and requirements

Other Advice:

If invested in properly, a worthwhile and extremely beneficial tool that I would advocate to any company looking for something that really delivers functionality and results

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user2724Marketing with 501-1,000 employees

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Feb 19, 2013

I agree. I'm not sure how, as a marketer, you can effectively execute in your role without this solution.

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it_user3843

Marketing at a tech vendor with 501-1,000 employees

Jan 18, 2013

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Eloqua has had a positive impact on my company's revenue performance.

Valuable Features:

Powerful, solid platform that enables modern marketers to execute best in class nurture programs, lead scoring and campaigns that drive revenue.

Room for Improvement:

Costs a bit more than some of the other providers and there's a bit of a learning curve compared to less powerful Marketing Automation Platforms (MAPs) Some advances features like Eloqua for Sales are at an additional cost.

Other Advice:

Eloqua is not only a highly effective MAP, it's backed by a great group of people. Support has dramatically improved, training is more comprehensive and the user community and Topliners are a huge plus compared to other players like Marketo.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user1491

Manager of Web Development with 201-500 employees

Aug 16, 2012

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Eloqua will make you a better marketer not only through its software, but it's network of customers constantly educate eachother

Valuable Features:

E10 is a slick easy to use tool that is also robust for those automation experts. Our event manager is up almost up to speed enough to run full campaigns in only a few weeks. For the power user it has excellent SFDC digital behavior tools where sales people can monitor every move their prospects make and get notified about it. Automated nurture streams, campaign management, open API's to most major vendors with cloud connectors that drop right into their "Campaign Canvas," and much much more make this the tool to have. I worked with Aprimo for 4 years and this is far above and beyond.

Room for Improvement:

Some times new features get rolled out too soon, but the good thing is they constantly adapt to the demands of their customers.

Other Advice:

Eloqua is not just marketing automation, it is a powerful marketing network. Their community is so active with so many experts, being just a part of that is worth the money. I have become a better marketer because of the network Eloqua has provided for me.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user4401Developer at a transportation company with 1,001-5,000 employees

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Jul 8, 2014

Do you know other SFDC tools, beside Aprimo, that can be used by sales people to monitor every move their prospects make?

it_user4608

Marketing at a tech company with 10,001+ employees

Feb 27, 2013

Great marketing automation tool, helpful support team, and...

Great marketing automation tool, helpful support team, and lots and lots of reporting options!

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user4608

Marketing at a tech company with 10,001+ employees

Feb 27, 2013

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Eloqua's marketing automation tool has made me a better marketer

Valuable Features:

Eloqua's marketing automation tool has made me not only a better marketer but has given me a new outlook on marketing. It has an easy to use interface and campaign setup features. As a power user, I'm constantly learning new features and best practices and the Eloqua community makes it easy to connect with others and hear their stories. Eloqua has a great tech support team and is always there to help if you're having trouble with anything.

Room for Improvement:

Price can be somewhat expensive

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user2577

Marketing at a manufacturing company with 5,001-10,000 employees

Oct 30, 2012

The Eloqua community is one of the biggest assets Eloqua offers

The Eloqua community is one of the biggest assets Eloqua offers. The users share ideas as well as support. Having such an active group is a great benefit.

Disclosure: I am a real user, and this review is based on my own experience and opinions.

it_user6903Head of Engineering at CloudBearings

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Sep 22, 2015

What we need in today's world is smart solutions within few dollars so that those who really need it can leverage the most; Solution leveraging absolute free infrastructure on storage side, on SMTP, mobile messaging and relevant context generation, most likely as paid but available on usage basis; And you should have it in 10-20$ to start with first 1000 customers :-)

it_user2577

Marketing at a manufacturing company with 5,001-10,000 employees

Oct 23, 2012

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Flexible, user friendly and great reporting module. Quick to fix bugs.

Valuable Features:

flexibility user friendly great reporting module tons of features app add-ons allow you to increase your programs and integrate with other programs easy set-up

Room for Improvement:

There are usually bugs after updates but you know they are coming and they are very responsive to quickly fixing any issues

Other Advice:

Eloqua is a fantastic tool for managing your communication strategy and your contact strategy. It allows you to easily measure the outcome of your programs and adds validity to your marketing programs by showing the direct ROI of campaigns.

Disclosure: I am a real user, and this review is based on my own experience and opinions.