We performed a comparison between Oracle Eloqua and Salesforce Marketing Cloud based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."The ease of maintenance is the most valuable feature."
"The initial setup was straightforward."
"The solution is good for B2B email marketing."
"It provides good support for really large databases."
"It is a user-friendly product."
"The solution is stable."
"The solution's engine framework is quite simple, giving you the agility you need in the business."
"I like the insight part, where we can pull the reports. Oracle Eloqua can generate reports on the activities that customers take or that we do. That is one interesting part that I enjoy working with."
"You can schedule reports, there's a lot of supporting tools, and you have access to all that information."
"The most valuable feature is the ability to get quotes out in a timely manner."
"It is easy to use."
"It makes it easy for a business to use any module based on their preference."
"I like the user interface it has a nice look and feel."
"If you want to be able to communicate with your client using email, WhatsApp, and push notifications, know if the client opened the communication or not, and create and automate their journey, Marketing Cloud is very good."
"It is a great solution. I like its stability, scalability, and performance."
"The automation is great. It saves us a lot of time and it makes us move faster."
"The cost of the solution has room for improvement."
"The reporting features should be improved."
"Reporting is very clunky and not user friendly."
"The solution does not have a good database architecture."
"There are some things where improvement is needed. For me, it would be great if they integrated a tool like AI configuration capabilities within Eloqua itself."
"This product hasn't kept up to date on features."
"The product's initial setup process could be better."
"Eloqua doesn't have built-in features for WhatsApp marketing or SMS functionality."
"There could be easier tools to configure the product and to create landing pages to better handle large data sets."
"The processing speed, the way information displays, and scrolling options can be improved."
"Clarity around new features could be improved when they are released."
"The UA could be better designed for a mobile connection."
"This solution could be more user-friendly."
"Salesforce Marketing Cloud is expensive. The email functionality should be more modern and user-friendly."
"The performance is sometimes sluggish, but I think that's to be expected with a heavy CRM tool because they're running reports in real-time on the data that you have entered."
"The solution can have a better UI. Salesforce Marketing Cloud should consider making its solution more robust for error handling."
Oracle Eloqua is ranked 3rd in Marketing Automation with 35 reviews while Salesforce Marketing Cloud is ranked 1st in Marketing Automation with 51 reviews. Oracle Eloqua is rated 8.8, while Salesforce Marketing Cloud is rated 8.4. The top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Easy to deploy, stable, and scalable". Oracle Eloqua is most compared with Marketo, Pardot, HubSpot Marketing Hub, Oracle CRM and Zift Solutions, whereas Salesforce Marketing Cloud is most compared with Marketo, HubSpot Marketing Hub, Amazon Pinpoint, SAP Marketing Cloud and SAS Marketing Automation. See our Oracle Eloqua vs. Salesforce Marketing Cloud report.
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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.