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Auth0 vs Microsoft Entra External ID comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 27, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Auth0
Ranking in Customer Identity and Access Management (CIAM)
1st
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
17
Ranking in other categories
Single Sign-On (SSO) (5th), Access Management (2nd)
Microsoft Entra External ID
Ranking in Customer Identity and Access Management (CIAM)
7th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
8
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (12th), Microsoft Security Suite (26th)
 

Mindshare comparison

As of March 2025, in the Customer Identity and Access Management (CIAM) category, the mindshare of Auth0 is 20.6%, down from 25.5% compared to the previous year. The mindshare of Microsoft Entra External ID is 7.5%, up from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Identity and Access Management (CIAM)
 

Featured Reviews

Serge Wautier - PeerSpot reviewer
Simplified integration with helpful support and decent pricing
Auth0 is used as an identity provider for our new SaaS platform to manage the identity of users Auth0 is cost-effective because it provides all the features we need, and it was very easy to integrate into our platform. The documentation is comprehensive, and their support team is highly helpful.…
Corrado Vigano - PeerSpot reviewer
Solution integrates well with existing systems while being easy to use
The fact that it is quite integrated into the entire Microsoft environment makes it quite easy to use. Furthermore, Microsoft's reliability in providing a clear roadmap for the solution is very important, especially at a time when cybersecurity is a risk in every company. The solution is easy to reuse and not difficult to find expertise for in the market because it is widespread. It is gaining attention even from partners and from the market on the offering side. This serves as a good starting point for customers who can develop internal competence on the solution. Additionally, the presence of reliable partners who know the solution and can provide internal knowledge is the best aspect for them.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is that it is simple to integrate, irrespective of your codebase."
"I simply use the JWT from the client on the server side to process requests and push updated profile data to a database/queue as needed and end the process without having to persist data in the web server (sessions)."
"It is very scalable because it provides a new environment for companies based on their number of users and other factors. The tool can take a lot of users."
"If we had to develop our own and manage it, it would take years of development and maintenance. In those terms, it’s definitely beneficial."
"It has a lot of customization and out-of-the-box features."
"The valuable features are that it is extremely secure and that it's developer-friendly."
"The most valuable feature is interface application integration, but we haven't fully used it yet. We'll need it in the future for a few potential clients."
"The most important thing for me is compliance. Everything that they have developed in Auth0 is already certified by many regulators such as ISO. So, we do not need to take care of that. We have the shared responsibility model to share assets with other products we are using in the cloud."
"The most beneficial feature for us is the ease of setup. With about five clicks, we can generate unique IDs and keys and set up in less than 30 minutes. We can also generate these for multiple years simultaneously, which is convenient."
"It's quite easy to manage and monitor."
"It's similar to using a Microsoft account to create accounts on other websites. We are also using Microsoft Entra to monitor which applications our guests are using. This allows us to filter, block, or adjust permissions for these applications as needed for our collaborators."
"Microsoft Entra External ID is more secure, offering a secure environment."
"The fact that it is quite integrated into the entire Microsoft environment makes it quite easy to use."
"The most valuable feature for me is the firewall capabilities."
"The single sign-on access is the most useful feature we use."
"The fact that it is quite integrated into the entire Microsoft environment makes it quite easy to use."
 

Cons

"There are indeed areas where the product could improve. For instance, Okta offers various application configurations, enabling access management, which the tool could consider implementing."
"This is a costly solution and the price of it should be reduced."
"The tool's price should be improved."
"There is a possibility to improve the machine-to-machine authentication flow. This part of Auth0 is not really well documented, and we could really gain some additional knowledge on that."
"I find it surprising that there is no access to a standard user profile."
"There could be easy integration with IoT devices for the product."
"When they introduced the Organizations feature they did support different login screens per organization. However, they introduced a dependency between this feature and another called the New Universal Login Experience. The New Experience is a more lightweight login screen, but it is much less customizable. For example, today, we are able to fully customize our login screen and even control the background image according to the time of day. We have code to do that. But we are not able to write code anymore in the New Experience."
"I find it surprising that there is no access to a standard user profile."
"I generally find Microsoft solutions expensive, especially in specific offerings."
"Microsoft's pricing is complex and difficult to fathom due to a range of different licensing options."
"Single sign-on for external applications such as Oracle could be improved to be a little bit cheaper."
"Technical support needs improvement."
"There is room for improvement in AI technology for Microsoft Entra External ID, particularly in providing detailed alerts."
"The quality of Microsoft customer support varies. With an enterprise contract, good resources are usually provided, especially in regions like Saudi Arabia or UAE. However, we have faced challenges with support quality, especially in some subcontinent areas where the resources might not be as experienced."
"A common concern among the customers I visit is the unpredictability of Microsoft's costs at every renewal. This is really bothersome for the customer, and I would say it is the worst element I have seen in these years."
"The cost is very high."
 

Pricing and Cost Advice

"Pricing of Auth0 is a pain point. Their pricing model is very confusing, at least for an enterprise. I don't like their pricing model. I think it's too aggressive. It's not very cheap for a service that only does authentication."
"I am pretty happy with the pricing model of Auth0. It is very clear for me. Considering our scale, the features that we are using, and additional features that we bought, we still find it great. If you split the costs for the whole year and calculate the number of people you needed to hire, it always comes out to be much lesser than what we would have spent on building our own solution."
"The tool is cheaper compared to competing solutions. Those alternatives tended to be more expensive. Consequently, Okta purchased it because it was considerably cheaper. The solution even offered some free services while still providing excellent functionality."
"It is a relatively inexpensive product in the industry."
"There are different price levels: B2B, B2C, and enterprise. The basic plan is about $1,500 per month."
"We don't pay separately for Microsoft Entra External ID as it's part of our Microsoft Exchange subscription."
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Top Industries

By visitors reading reviews
Computer Software Company
16%
Financial Services Firm
11%
Manufacturing Company
7%
Comms Service Provider
7%
Computer Software Company
15%
Financial Services Firm
12%
Manufacturing Company
11%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Auth0?
It is very scalable because it provides a new environment for companies based on their number of users and other factors. The tool can take a lot of users.
What is your experience regarding pricing and costs for Auth0?
The cost of the solution itself was cost-effective enough that I didn't even need to compare it with EntraID.
What needs improvement with Auth0?
There is no immediate need for improvement. However, better documentation for Salesforce integration is suggested. Multi-factor authentication could be considered for future research.
What is your experience regarding pricing and costs for Microsoft Entra External ID?
Regarding pricing, the cost seems high for single sign-on, especially for external applications like Oracle.
What needs improvement with Microsoft Entra External ID?
The most important issue is the cost. I generally find Microsoft solutions expensive, especially in specific offerings. A common concern among the customers I visit is the unpredictability of Micro...
What is your primary use case for Microsoft Entra External ID?
I have been dealing with the security part for sure.
 

Also Known As

No data available
Azure Active Directory External Identities
 

Overview

 

Sample Customers

1. Airbnb 2. Accenture 3. Adidas 4. Atlassian 5. Audi 6. Baidu 7. BlackRock 8. Cisco 9. CocaCola 10. Dell 11. eBay 12. FedEx 13. Fiat Chrysler 14. Ford 15. Google 16. Groupon 17. Hewlett Packard Enterprise 18. IBM 19. Intel 20. LinkedIn 21. Mastercard 22. Mercedes Benz23. Microsoft 24. Nike 25. Oracle 26. PayPal 27. Pinterest 28. Qualcomm 29. SAP 30. Spotify 31. Tesla 32. Toyota
Information Not Available
Find out what your peers are saying about Auth0 vs. Microsoft Entra External ID and other solutions. Updated: March 2025.
842,388 professionals have used our research since 2012.