CRM is used as a partner or a companion for a person who is handling account management. We can get the complete data analysis in terms of customer behavior for buying any product. Once we feed in the data, we can analyze the data and we can get further in the decision-making process.
Sr Sales Engineer at a manufacturing company with 10,001+ employees
Great task and opportunity features with a helpful dashboard
Pros and Cons
- "Once the lead is matured, you can convert it into an opportunity and you can track it by the opportunity based on the product segment."
- "When features do get added, we would like the product to notify us in a timely way."
What is our primary use case?
How has it helped my organization?
I have increased my efficiency and my oral productivity has also improved. If we are manually managing the data somewhere, there are chances that we are missing some data, or we are not able to use some critically important information or some leads that can give us some more sales volume. However, with a CRM, you have a clear, defined pattern of entering the data and you can easily access the data at any time when you request. It really helps me to align my actions toward growth.
Overall productivity improved by more than 50%. I really get increased media volume - twice the current volume. I'm able to use all processes more efficiently. It is really helping my organization to grow more. You can recreate any dashboard report. You can analyze the report on a timely basis and you can also reuse the projects. Projects are the pipelines for our business. We’ve now got enhanced business thanks to pipeline management.
What is most valuable?
There are many very valuable features. The lead management is great. Once you enter the prospect details, you can create a lead. After creating the lead, you can define whether it can be qualified as an opportunity or not, or it can be rejected based on the volume.
I like the opportunity management. Once the lead is matured, you can convert it into an opportunity and you can track it by the opportunity based on the product segment.
You can monitor your visits. For example, if a customer visits, you can easily put in the data. You can plan your visit and you can plan your schedule.
The dashboard feature is nice. You can filter. You can select your requirements based on the industry, for example. We can also prepare a report and use it for the sales agenda from the dashboard.
I am a fan of task management. So what is the thing that, for example, there is a cross-functional team responsible for a particular customer. Being a frontline key account manager, I get the lead and assign some products and tasks to my team. Task management helps us to use our effort in a strategic direction that is very productive. It has really helped me to monitor my work and also helped me to help the customer in a better way.
What needs improvement?
Frankly speaking, for more than seven and a half years, I haven't found any area for improvement. The design is user-friendly. The interface is good. Any person needs only basic training and we can explore the features easily. That's the only requirement. The only improvement could be if the developer team could continue to make good efforts to enhance the efficiency of a salesperson.
When features do get added, we would like the product to notify us in a timely way. The faster we get the information, the more quickly we can leverage the update.
Buyer's Guide
SAP CRM
October 2024
Learn what your peers think about SAP CRM. Get advice and tips from experienced pros sharing their opinions. Updated: October 2024.
815,854 professionals have used our research since 2012.
For how long have I used the solution?
I’ve been using the solution since 2015 - more than seven years.
What do I think about the stability of the solution?
The stability is very good. There are no bugs or glitches and it doesn't crash or freeze.
What do I think about the scalability of the solution?
As far as scalability is concerned, it has a fair degree of scalability. With the way the features are organized and the way the product is performing, we can scale to the next level of supply chain and planning also. From sales to supply chain and planning, all three features we can integrate into the same software. Currently, we are using the RFP model in which any inquiry is entered into the C4C. It is likely rooted in to supply chain. The supply chain is working on the online portal only in the CRM. That is integrating other functions as well.
How are customer service and support?
This product is really a companion for a salesperson who can deploy and get the maximum advantage out of the features. The product is always there to deliver the results.
How would you rate customer service and support?
Positive
Which solution did I use previously and why did I switch?
I had the experience of using two CRMs. Both were company-specific. One was this solution, SAP CRM. The second was C4C, Cloud for Customer. The structure is more or less the same. They really help me to enhance my efficiency. And I really appreciate the developer team who has developed this wonderful software.
The reason for us using SAP is we are also using the PRP model of SAP. With SAP, we had previous experience. As a loyal customer, we didn't go to any competition and decided to keep our trust in SAP, as it has delivered results for us. As a loyal customer, we didn't try to switch to any other brand.
How was the initial setup?
In terms of deployment, there was an initial training organized by the supplier. Then we had regular interactions with the mentorship training team who was directly involved with the deployment. The overall experience of deployment was satisfactory. Everything was working smoothly and I appreciate the step-by-step approach, which helped us to deploy this software more efficiently.
What's my experience with pricing, setup cost, and licensing?
The pricing is competitive and it is delivering results. From a pricing point of view, we are satisfied. I don't have any comments on if it is too high or low. We are frequently renewing the contract. Therefore, from a pricing point of view, we have been okay with it.
What other advice do I have?
We are a customer and end-user.
I have very good experience with SAP CRM. It is a globally acceptable product.
I would rate the solution nine out of ten.
Which deployment model are you using for this solution?
Public Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Other
Disclosure: I am a real user, and this review is based on my own experience and opinions.
Internal Controls, Risk and Access Management Officer at NCBA Group
Efficiently resolves customers queries and highly stable solution
Pros and Cons
- "SAP CRM's most valuable at a branch level."
What is our primary use case?
SAP CRM is good so far. It is quick and efficient. I primarily use it for managing customer queries and internal tasks.
What is most valuable?
SAP CRM's most valuable at a branch level. It is the most efficient for us. Also, customer queries are important for us to resolve on time. They are logged into CRM and assigned to different teams. So it's all working well for that.
What needs improvement?
There's always room for improvement to make the system better. Maybe SAP CRM can surprise us with something new. We would love to see more new features.
For how long have I used the solution?
I been working with SAP CRM for over three years now. Although, we haven't done an upgrade yet.
What do I think about the stability of the solution?
I would rate the stability a ten out of ten.
What do I think about the scalability of the solution?
I would rate the scalability a ten out of ten. Around 3000 users are currently using this solution. Everyone from IT to front-end users uses the solution in our organization.
How are customer service and support?
Customer service and support are good.
How would you rate customer service and support?
Positive
How was the initial setup?
I would rate my experience with the initial setup a nine out of ten, with one being difficult and ten being easy.
The deployment takes a few hours.
What about the implementation team?
What other advice do I have?
I would definitely recommend using SAP CRM because it is an assistant that improves efficiency and responsiveness. Overall, I would rate the solution ten out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
Buyer's Guide
SAP CRM
October 2024
Learn what your peers think about SAP CRM. Get advice and tips from experienced pros sharing their opinions. Updated: October 2024.
815,854 professionals have used our research since 2012.
SAP Basis Consultant at Experis US, Inc.
Great support and easy to set up but can be quite expensive
Pros and Cons
- "Its scalability is good."
- "CRM is costlier than its competitors."
What is our primary use case?
I've worked on archiving on SAP CRM. I worked on an archiving object called CRM Act-On in my last project.
We've got something called IPC, Internet Pricing and Configurator. They have built a custom-built solution over that. Apart from that, the vendors use the CRM solution.
What is most valuable?
I'm not an SAP CRM expert. I don't dig deeply into the features.
There are use cases where I have supported it and it worked fine.
The initial setup is not too hard.
The solution is stable.
Its scalability is good.
Support has been great.
The architecture, the business functionality, and the features really help the current existing organization.
Integrating the existing SAP CRM with other SAP systems is easy. You would need somebody who has some cross-functional expertise if you work with both non-SAP and SAP solutions.
What needs improvement?
I read somewhere that SAP has ceded space to Salesforce in this area. I have heard SAP has stopped developing SAP CRM further.
We would like to see them offer lower pricing. There are other solutions in the market that will provide effective solutions at a much lower price. CRM is costlier than its competitors.
For how long have I used the solution?
I've been using the solution for four years.
What do I think about the stability of the solution?
The solution is very stable and offers straightforward reliability. I haven't dealt with bugs or glitches and haven't experienced crashes or freezing.
What do I think about the scalability of the solution?
It is not an issue if you need to scale. It can expand well.
I cannot speak to how many people are using the solution.
How are customer service and support?
We worked with SAP on my last project. We had an issue regarding the Bdocs, and then we worked with SAP support personnel.
They were a show-stopper and they really helped us. I would rate their support highly.
How would you rate customer service and support?
Positive
Which solution did I use previously and why did I switch?
Choosing the solution was the job of the CTO.
There are a host of factors, including budget and support factors which will really go into decision-making. However, decisions on what to use or move away from is made at the C-suite level.
How was the initial setup?
The initial setup is pretty simple and straightforward. It is not difficult. People who are well-versed in CRM won't have trouble.
What's my experience with pricing, setup cost, and licensing?
I am not aware of the exact cost. However, my understanding is that it is quite costly.
What other advice do I have?
I'm an SAP consultant.
The solution is good, and if a client was looking into it, I would compare it to others in the market and recommend what was best for the client according to their environment. Sometimes CRM is the right solution. Sometimes it may not be.
I'd rate CRM a seven out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
Assistance Mnager at Sistem Global Danışmanlık A.Ş.
Gives you more efficiency and time to improve in other areas
Pros and Cons
- "Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together."
What is our primary use case?
The main focus is human resources. When employees start their jobs, we need to handle legal requirements, especially in Turkey. Therefore, we primarily develop processes for SAP integration and sometimes use MS Office programs like Excel. Additionally, if our clients use CRM systems, we ensure seamless integration.
How has it helped my organization?
Using IPA in this process gives you more efficiency and time to improve in other areas. For example, Vendors, SAP managers, or other employees in the sales department often interact with customers physically. While they are out all day, inputting information about potential customers into the CRM is challenging. They might use WhatsApp or Excel while traveling to quickly input this information. Then, the process begins with RPA to quickly transfer the data into the CRM. Moreover, if they have different CRM options, such as registering potential customers, they can initiate other sales strategy processes.
What is most valuable?
Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.
What needs improvement?
If we integrate the database, processes can run much faster than usual. This could potentially improve SAP timing. Also, incorporating additional features like enhanced AI could be beneficial.
For how long have I used the solution?
I have been using SAP CRM for more than three years.
What do I think about the stability of the solution?
The solution is stable.
I rate the solution's stability an eight out of ten.
What do I think about the scalability of the solution?
I rate the solution's scalability an eight out of ten.
How are customer service and support?
Customer support is pretty good.
How was the initial setup?
I rate the initial setup as an eight on a scale of one to ten, with one being difficult and ten being easy.
What's my experience with pricing, setup cost, and licensing?
I rate SAP as a three on a scale from one to ten, with one being inexpensive and ten being expensive.
What other advice do I have?
Overall, I rate the solution a seven out of ten.
Disclosure: My company has a business relationship with this vendor other than being a customer: Partner
Last updated: May 12, 2024
Flag as inappropriateManager at a consultancy with 5,001-10,000 employees
Good for pipeline management
Pros and Cons
- "The primary use case for us is lead creation and data management."
- "In terms of stability, there are some latency issues."
What is our primary use case?
The primary use case for us is lead creation and data management. We had multiple people visiting the same customer, and that was causing some issues. So managing that and having all the information in one place was a problem we needed to solve. Now, every time someone visits a customer, we have notifications sent to the main account lead, and all of that information is centralized.
Another use case is pipeline management. It's important to keep track of regular opportunities and manage them efficiently. So, we use SAP CRM for that purpose as well.
How has it helped my organization?
We have around 300 to 400 users in the organization. We are mostly accountants and other roles, not related to IT.
What is most valuable?
One of the valuable features for me is email.
What needs improvement?
An area of improvement could be in reducing latency.
For the next release, I would like to see the feature for better email integration. I've used Salesforce in the past. They have much better email integration.
For how long have I used the solution?
I have been using the SAP CRM for almost a decade now. It has been around ten years. Back then, it wasn't specifically SAP CRM, but rather an ERP suite from SAP that required customers to log in. I am currently using the latest version.
What do I think about the stability of the solution?
In terms of stability, there are some latency issues. I would rate it a seven out of ten.
What do I think about the scalability of the solution?
The scalability of the solution is good. I would rate it a nine out of ten.
How are customer service and support?
The customer support team is quite supportive.
How would you rate customer service and support?
Positive
What about the implementation team?
We have an internal team. I don't think anything is easy to deploy in a day. We have a dispatch system, which presents challenges. It's very characteristic of our company. I doubt if anyone could say it was easy to deploy. I've never seen a deployment go smoothly in the last ten years. Although, we didn't need any external assistance.
The deployment took about three months. There were some evaluation phases, and perhaps some configuration phases, but half the time we didn't know what we wanted or how we wanted it. It was difficult to evangelize what we needed to solve our problem. Sometimes, you need a business consultant to tell you what the structure can be and what you should want.
What's my experience with pricing, setup cost, and licensing?
On an annual basis, the subscription cost was half a million dollars for us.
What other advice do I have?
I would definitely recommend using the product. I would rate it an eight out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company has a business relationship with this vendor other than being a customer:
System engineer at Yaşar Holding
A stable solution that is easy to use and provides fast customer support
Pros and Cons
- "The tool is easy to use."
- "The product is very expensive."
What is our primary use case?
We use the solution for finances. We use the production environment very often.
What is most valuable?
The tool is easy to use.
What needs improvement?
The product is very expensive.
For how long have I used the solution?
I have been using the solution for many years.
What do I think about the stability of the solution?
The product is very stable.
What do I think about the scalability of the solution?
The product is scalable. Approximately 500 to 1000 people in our organization use the solution.
How are customer service and support?
We have contacted support. The support team answers fast.
How was the initial setup?
We are moving to the cloud environment.
What other advice do I have?
I will recommend the solution. Our software developers are working on creating a CRM program. We will switch to it once it is created. Overall, I rate the solution a nine out of ten.
Disclosure: I am a real user, and this review is based on my own experience and opinions.
Senior Manager at a manufacturing company with 10,001+ employees
The solution has missing data and data latency issues, though its product hierarchy features are beneficial
Pros and Cons
- "The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."
- "There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems."
What is most valuable?
The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations.
What needs improvement?
There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems. SAP CRM uses a patch program between the modules to send data from one system to another.
We faced two challenges with SAP CRM. One is the data latency issue, wherein data gets missed sometimes between the integration. Since it's always in a batch job, the data is not in real-time.
SAP CRM is a very old technology. Functionality-wise, it has a lot of capabilities, but the user interface and user experience are all very old-fashioned. The solution has some strong features, but the overall usage experience is something it needs to improve.
For how long have I used the solution?
I have been using SAP CRM for three years.
What do I think about the stability of the solution?
I rate SAP CRM an eight out of ten for stability.
What do I think about the scalability of the solution?
More than 1,000 users are using the solution in our organization. I use SAP CRM on a daily basis.
What other advice do I have?
We use the solution to manage our customer content. We also manage the bidding, invoice, and time submission with SAP CRM.
There is some integration between SAP CRM and other systems, which is very complicated and difficult to understand.
Overall, I rate SAP CRM a five out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
Deputy Manager, Information Technology at Greenpanel Industries
Provides good scalability, but the UI needs improvement
Pros and Cons
- "The platform is highly scalable."
- "There could be some specific configurable options on the UI level to improve visibility."
What is our primary use case?
We use the product for quotation creation, sales management, master data management, and service management.
What needs improvement?
They could improve SAP CRM's UI. Customers prefer dynamic applications for insight access view. There could be some specific configurable options on the UI level to improve visibility.
For how long have I used the solution?
We have been using SAP CRM for two years. At present, we use the latest version.
What do I think about the stability of the solution?
I rate the product's stability a seven out of ten.
What do I think about the scalability of the solution?
The platform is highly scalable. It is more suitable for enterprises than small businesses.
How are customer service and support?
The quality of technical support services depends on the partner we are collaborating with. They help us in customizing the product. I have already worked in an SAP organization before. I provided support to clients worldwide. I know various aspects, including terms and conditions for creating tickets.
How was the initial setup?
The initial setup process has moderate complexity. We can deploy it on the cloud within a week if we have the code.
What was our ROI?
The ROI for the product depends on the account one wants to purchase, considering the budget.
What's my experience with pricing, setup cost, and licensing?
SAP CRM is an expensive product.
What other advice do I have?
I rate SAP CRM a seven out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company has a business relationship with this vendor other than being a customer: Implementer
Buyer's Guide
Download our free SAP CRM Report and get advice and tips from experienced pros
sharing their opinions.
Updated: October 2024
Popular Comparisons
monday.com
Microsoft Dynamics CRM
Salesforce Sales Cloud
Salesforce Marketing Cloud
Genesys Cloud CX
Siebel CRM
Oracle CRM
Zoho CRM
Bitrix24
Oracle CX Sales
Pega CRM
Adobe Campaign
SAP Marketing Cloud
IQVIA Orchestrated Customer Engagement
Amdocs CRM
Buyer's Guide
Download our free SAP CRM Report and get advice and tips from experienced pros
sharing their opinions.
Quick Links
Learn More: Questions:
- Should we choose Salesforce, SAP CRM, Sugar CRM, inContact, Vocalcom, Oracle RightNow or build our own custom app?
- Cost Comparison between using CRM SAP vs Salesforce vs Pega
- Looking for a CRM that would best integrate with Office 365
- When evaluating CRM, what aspect do you think is the most important to look for?
- Interested in integrating Dynamics CRM integrated with back end system, has anyone done this?
- What are the biggest reasons for migrating to Salesforce from other CRMs?
- What are the pros and cons of MS dynamics vs. Salesforce CRM?
- Salesforce.com is positioned in the Leaders Quadrant in the 2014 Gartner report. What are your experiences with it?
- What is the best customer onboarding software to work with Temenos T24 (an integrated core banking solution)?
- What is the best CRM for a small company?