HubSpot CRM Reviews

I am using it from a customer relationship management point of view. It facilitates engagement with customers, including correspondence, nurturing, and pursuit management. I am working on building it into the deal, which I call deal banking.

The most valuable feature for me is when I encounter a company or a person, I can drop in their URL, and it pre-populates various details like address information and other contacts they might have. I gain more information instead of needing to enter it all manually. The basic step is grabbing the URL, dropping it into the tool, and it pre-populates a bunch of data.

I use HubSpot for CRM and marketing.

The feature that I find valuable is the customer 360-degree view and the marketing automation. It positively impacts my organization by integrating smoothly with our existing processes and enhancing our capabilities.

I am using HubSpot for the entire organization right now. In my current role, I'm using HubSpot for marketing, sales, and content.

The automations that HubSpot provides, such as creating sequences and the playbooks they have, are valuable. All the automation features, where I can completely automate a cadence like emailing, lead scoring, and lead qualification, everything can be automated, including all workflows.

I use HubSpot to manage leads and campaigns to attract leads, contact leads, and facilitate the first part of the sales process, such as attracting potential clients and scheduling the first meeting. I use it for prospecting.

We use HubSpot for prospecting and Salesforce for registering the opportunities and managing the sales process after having the first meeting. We only do prospecting in HubSpot.

In my organization, we are using it for account-based marketing. Basically, sales management and lead management. That's pretty much the use case at our organization.

It's a CRM, so it allows you to track all your leads and customers in a single place. The permission system is great, so you can really decide who gets what permissions. 

It has a bunch of features, so it allows you to do several things, such as campaign management, marketing emails, data analytics, in addition to its core features, which are lead management, lead attribution, etc.

I am a commercial person who requires meetings with customers to get reports for sales funnel analysis.

The most valuable feature of the solution is that you can make calls and reports in real time related to customers. If you need to return to HubSpot CRM to know how the call or meeting with the customers went, you can have it on the information site.

I don't know what the tool was like for the back end, but for whatever I used it for, it was fine.

From the perspective of continuous improvements needed in the product, I would want the tool to be able to pull out more information about clients. I used LinkedIn integrations, in which there was a way to put in a domain name, and it automatically could pull in known contacts from ZoomInfo and LinkedIn. I think you could import the details of clients with the tool and grab the person you want from LinkedIn. If HubSpot CRM could provide recommendations for the people operating in different functions in the companies my organization is in touch with presently, after which you can sort of segregate it into good information or bad information, then it would be great.

I have experience with HubSpot CRM. I am a customer of the product.

Our main use cases involve communication with our users. We use HubSpot CRM for that purpose. We have integrations with Aircall for calling users, and our members can also call us. We also use the tool for SMS and utilize its out-of-the-box email features.

While I can't comment much on the marketing side as it's handled by another department, I believe they make use of the solution as well. We also use the sales pipelines to track the progress of our funnel on our site.

The best feature in HubSpot CRM for us is the custom objects that we integrated. This allows us to include more information on the contact profile, company profile, and other details, making it easier for our staff to have all the necessary information before contacting our customers.Additionally, having all this information in a centralized place is highly beneficial for us. 

In terms of automation, we primarily use workflows in our office. These workflows involve creating lists to document company context and then pushing them through the workflows to create emails sent out to customers regularly, such as marketing or follow-up emails. We also have workflows to populate fields based on actions taken on the website.

For example, if a member submits a form or checks a checkbox on the website, it's reflected in their contact profile on the tool. However, I must admit that we're not using it to its full extent. We mainly stick to it because it is familiar within the business, allowing our staff to reach out to customers via phone, SMS, etc., for both B2C and B2B sales.