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42Gears SureMDM vs Google Cloud Identity comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
250
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
42Gears SureMDM
Ranking in Enterprise Mobility Management (EMM)
10th
Average Rating
8.2
Reviews Sentiment
7.4
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
8th
Average Rating
7.6
Reviews Sentiment
7.1
Number of Reviews
23
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (4th)
 

Mindshare comparison

As of April 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 34.5%, down from 38.3% compared to the previous year. The mindshare of 42Gears SureMDM is 2.5%, up from 1.3% compared to the previous year. The mindshare of Google Cloud Identity is 1.3%, down from 3.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM)
 

Featured Reviews

Joseph Merusi - PeerSpot reviewer
Everything has worked better since we started using it
Sometimes the syncing is inconsistent. I'm confident that the devices are checking in every eight hours, but sometimes the devices aren't picking up the settings as quickly as I would expect. Some features haven't been updated in a while, and Microsoft doesn't seem interested in developing them. Unless you talk to an engineer, you don't know whether there will be an update. There are communication issues, so you might start working with a feature without knowing if it will be deprecated six months from now. Some reporting areas still need development. For example, I noticed that the reporting for driver updates is still confusing.
Giridharan G - PeerSpot reviewer
Used to control mobile devices
Remote Wipe is one of the vital options everybody looks for in 42Gears SureMDM or any MDM product. We are trying to get the latest product updates as much as possible, and it is mostly automated. Two to three engineers are involved in the solution’s maintenance. I would recommend the solution to other users. Overall, I rate the solution an eight or nine out of ten.
EkoNugroho - PeerSpot reviewer
Enhanced security and simplicity in deployment for a holistic protection
The most valuable feature of Google Cloud Identity is its simplicity in deployment. You only need to purchase and assign licenses to users, and there's no need for extensive setup. Another valuable feature is its integration with Google Workspace, which enhances security through context-aware access and allows for geographic and IP-specific restrictions. This ensures secure access to applications and data.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Stable product that's easy to set up compared to other MDM products."
"It has helped with compliance. It has helped to ensure that devices comply with the organization's policy. If they are not compliant and secure, they cannot access the resources."
"The ability to (somewhat) manage full Windows 10 computers including EXE-based or MSI-based application deployments using Azure Active Directory as Identity."
"The biggest thing for us is enforcing logins only from devices that are managed by Intune."
"The biggest asset is the range of device management options available with Intune, whether it is a Windows device, a Linux device, a Mac device, or mobile devices."
"The biggest asset is the range of device management options available with Intune, whether it is a Windows device, a Linux device, a Mac device, or mobile devices."
"The reporting and analytics features in Microsoft Intune have been a lifesaver."
"As the solution is a software as a service, the scalability is unlimited."
"The solution is stable and reliable."
"Payloads, application publishing, and cataloging features are valuable to our customers."
"This solution is very dynamic. I can do what I need to do with it."
"Its dashboards are valuable. It is easy to access dashboards and implement policies."
"We use the solution primarily to control mobile devices."
"The tool's most valuable feature is a remote connection to the devices. You can also push and lock applications. It helps us lock devices for professional use to control which applications can be installed."
"Stability-wise, I rate the solution a ten out of ten."
"The solution's customer support is good."
"The initial setup is easy."
"Google is always on its own. Google Cloud Identity is pretty good on every point."
"The solution is user-friendly."
"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"It is a very stable solution. I would rate it a ten out of ten."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
 

Cons

"There's a significant discrepancy in Intune pricing between tenants."
"The configuration could be better by consolidating options and making it simpler."
"Some enrollment features could be improved."
"At the moment, we need more flexibility. We have some offices migrating to Windows 11 remotely. Sometimes, it is difficult to manage image installation because we have to collect some information before starting image deployment. Currently, Intune cannot collect the information needed for deploying new images."
"We are currently unable to control aspects of group policy from Teams like we can for GPO. They are still not part of Intune. Microsoft is adding this, but it's currently in preview, and few GPO features have been added to the product."
"The worst aspect is the reporting."
"It would be beneficial to have a more straightforward understanding of Intune's capabilities, presented in a simplified manner."
"It would be better if I could integrate it with my core group policy. I would like to have a group policy in my current environment, which has strict control, but those things are still missing. Although it has maximum compliance and security, it's not available on-premise."
"As a partner, we consider 42Gears to be a unified endpoint management (UEM) solution. So, we should be able to manage users with this particular solution. This is something that is currently not there. It is probably an area for improvement for 42Gears."
"User creation on Mac must be improved."
"Online information regarding used cases specific to 42Gears SureMDM will help us do configuration changes more comfortably."
"42Gears SureMDM needs to improve support because it may take around one to two days to receive a revert."
"The solution’s pricing could be made cheaper."
"The product is not so convenient to deploy or to configure."
"The dashboards could be improved."
"The user interface and customization features are not the best and could be improved."
"The interface could be improved by simplifying it further."
"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"Google Cloud Identity the UI could improve."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"Technical support is slow."
"The interface could be more user-friendly."
"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."
 

Pricing and Cost Advice

"Pricing can be improved."
"We work with the subscription rather than a server license. I think it's economical this way because we don't have to have a server license for that, and I think that works in our favor."
"Microsoft Intune is moderately priced. There is a monthly license required to use the solution and it is approximately eight dollars per month."
"We have the business premium licenses for the solution."
"Based on the features that it gives, it is cost-efficient. It is not necessarily on the expensive side of the scale. It provides a hefty number of features that any organization would want. It is in a good price range."
"Intune's pricing is competitive. For example, the license of Blackberry's Enterprise Mobility Suite was costly, but Intune is affordable. It is included as an additional feature when you buy security enhancements for your organization. For example, let's say I have fifty users in my organization and all of them are using Microsoft cloud services, like Teams, Office 365, and OneDrive."
"We don't get Intune as a separate module. Most of the time, we use it within an enterprise agreement like E3 or E5. Those licenses are at a good price, but what is annoying is that every single year they go higher."
"I have no comment on pricing of the solution."
"There is an option to make yearly or monthly payments towards the licensing costs attached to the solution. Price-wise, the product is okay."
"The tool is expensive and priced at 39 dollars yearly. The pricing is fixed and I would rate it a seven-point five out of ten."
"I am satisfied with the price of this solution."
"Their pricing structure is very good against the competition. Pricing is definitely not a challenge here."
"42Gears SureMDM is not an expensive solution."
"I rate the tool's pricing a four out of ten."
"We pay a yearly licensing fee for 42Gears SureMDM, which is comparatively expensive for an enterprise license."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"The solution is not expensive."
"The pricing is a bit expensive."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"We probably spend about $50,000 a year on licensing."
"Licensing fees are on a yearly basis."
"The product is billed on a monthly basis depending on the number of users."
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Top Industries

By visitors reading reviews
Educational Organization
21%
Computer Software Company
11%
Financial Services Firm
8%
Manufacturing Company
7%
Computer Software Company
23%
Retailer
10%
Manufacturing Company
10%
Transportation Company
6%
Computer Software Company
16%
Manufacturing Company
10%
Financial Services Firm
8%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What do you like most about 42Gears SureMDM?
Stability-wise, I rate the solution a ten out of ten.
What is your experience regarding pricing and costs for 42Gears SureMDM?
42Gears SureMDM is not an expensive solution. On a scale from one to ten, where one is expensive and ten is cheap, I ...
What needs improvement with 42Gears SureMDM?
Online information regarding used cases specific to 42Gears SureMDM will help us do configuration changes more comfor...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
They should improve their customer support. The fact that the only way to get customer support is for paid customers ...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
SureMDM
Cloud Identity, Cloud Identity Premium
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
SmartLiberty, Hopi Holding, FIITJEE, Al Dhafra Private School, MRF Limited, Satin Creditcare Network Limited (SCNL), Alkem, Yelp Eat24
ExtraHop Networks, HealthChannels
Find out what your peers are saying about 42Gears SureMDM vs. Google Cloud Identity and other solutions. Updated: April 2025.
848,716 professionals have used our research since 2012.