No more typing reviews! Try our Samantha, our new voice AI agent.

42Gears SureMDM vs Google Cloud Identity comparison

Why PeerSpot?
Sponsored
 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
377
Ranking in other categories
Configuration Management (1st), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
42Gears SureMDM
Ranking in Enterprise Mobility Management (EMM)
16th
Average Rating
8.2
Reviews Sentiment
7.4
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
26
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (7th), Cloud Resource Access Management (6th)
 

Mindshare comparison

As of September 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 20.1%, down from 31.1% compared to the previous year. The mindshare of 42Gears SureMDM is 2.1%, down from 2.5% compared to the previous year. The mindshare of Google Cloud Identity is 1.7%, up from 1.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune20.1%
Google Cloud Identity1.7%
42Gears SureMDM2.1%
Other76.1%
Enterprise Mobility Management (EMM)
 

Featured Reviews

HA
Senior Business Development Executive at Digitaltrack
Centralized device management has automated onboarding and improves remote security compliance
One thing I feel Microsoft Intune could improve is troubleshooting visibility. In many cases, when a policy or application deployment fails, the error messages are a bit generic. So, admins still spend time checking logs manually or testing on devices one by one. Compared to the simplicity of deployment, troubleshooting sometimes feels less mature. I also think reporting and real-time monitoring could be stronger. The dashboard gives useful information, but in large environments, many teams still depend on additional tools or scripts for deeper reporting and analytics. If I had to focus on one area first, I would probably choose troubleshooting and reporting. Deployment through Microsoft Intune is generally straightforward, but when something fails, identifying the exact root cause can still take more time than expected. Error messages are sometimes too generic, and admins often have to dig through logs, sync status, or multiple portals to understand what actually happened. I think user experience and policy management could also improve further. Microsoft Intune has become much better over the years, but sometimes the admin portal still feels fragmented because certain configurations open in different sections or redirect to older interfaces. For new admins, especially, it can take time to understand where everything is located. Another thing is policy conflict handling. In larger organizations, multiple device policies, compliance rules, and configuration profiles can overlap. When conflicts happen, the visibility is not always very clear, so admins spend time figuring out which policy actually won or caused the issue.
Giridharan G - PeerSpot reviewer
Head Of Department at Waycool
Used to control mobile devices
Remote Wipe is one of the vital options everybody looks for in 42Gears SureMDM or any MDM product. We are trying to get the latest product updates as much as possible, and it is mostly automated. Two to three engineers are involved in the solution’s maintenance. I would recommend the solution to other users. Overall, I rate the solution an eight or nine out of ten.
SK
Director at GNX Solutions
Cloud automation has improved development efficiency and supports secure MFA and SSO
The best features in Google Cloud Identity are their cloud, their VMs, and their cloud VMs, which are too good compared to OCI. Using Google Cloud Identity is beneficial in terms of finance as we are always doing automation and AI, and it is definitely the best. I use multi-factor authentication with Google Cloud Identity. Regarding how Google Cloud Identity helps to improve security, I can say that security is something everyone is using. I do not feel any different. After this, everything will be JWT token and all things we are using. I do not feel any difference in there. I have used the SSO feature, single sign-on, with Google Cloud Identity. In a few words, how Google Cloud Identity affected user management within my organization is that it is not done for my organization but for one of my clients only. I already have the ADs there, but still, it is the best. I think the reporting tools of Google Cloud Identity are good. I cannot comment on these kinds of things for this particular product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Dynamic groups allow us to set conditions for automatic membership, eliminating the need for user intervention or manual review and ensuring a seamless workflow."
"Agile and easy to deploy MDM solution that covers the maximum number of policies. Stable, scalable, and with knowledgeable technical support."
"Intune is effective because of the configuration management and endpoint security it provides. The graphical interface makes it easier to configure and deploy devices."
"It is user-friendly, and the performance is also good. It is a convenient product"
"Microsoft Intune has saved me about 30% of my time through streamlined processes and efficient resource management."
"The automatic patching is the most valuable feature of Intune."
"The solution is easy to use."
"Microsoft Intune has been a valuable solution for improving endpoint management, security compliance, and remote administration in my environment; it has highly simplified device management operations and improved overall visibility and control over managed devices."
"Payloads, application publishing, and cataloging features are valuable to our customers."
"The solution is stable and reliable."
"This solution is very dynamic. I can do what I need to do with it."
"The most valuable features of 42Gears SureMDM include tracking location and pushing applications."
"We created a whole new program that revolves around this solution."
"Stability-wise, I rate the solution a ten out of ten."
"The tool's most valuable feature is a remote connection to the devices. You can also push and lock applications. It helps us lock devices for professional use to control which applications can be installed."
"Their support is mind-blowing."
"Cloud Identity is scalable enough for our needs, and it's serving more than 3,000 users in our organization."
"It is a stable solution. Stability-wise, I rate the solution a ten out of ten."
"Following the steps made it very easy to use."
"It is a very stable solution. I would rate it a ten out of ten."
"The most valuable feature of Google Cloud Identity is group access, as you are able to assign policies to groups instead of users individually."
"I have not experienced any serious problem with stability."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The most valuable feature of Google Cloud Identity is its simplicity in deployment."
 

Cons

"There are challenges with Intune, specifically in reporting. Many third-party companies offer single-pane-of-glass reporting that shows you what your update environment looks like, how your patch is doing, application status, etc., but Intune's reporting is not intuitive. You can connect to Azure, monitoring, and the workbooks, but it's not streamlined."
"The only issues I have had with Microsoft Intune were with applications where if they are not an MSI file, I cannot really upload it as an application."
"The support is not particularly good. Sometimes when you open a case with Microsoft, you end up resolving the issue by yourself."
"The reporting causes problems because we're trying to gather data to present to the management, but we can't get the data they request. If a user has removed an application from his device, but it won't report it at exactly the right time. It takes time to sync from the device to the portal. Let's say we are preparing a list or deck for the number of compliant devices that meet all of the organization's requirements. In a real-time scenario, that device could be compliant, but it is showing as non-compliant on the portal. It sometimes hampers the overall decisions that we make on our end."
"Currently, Microsoft Intune's focus is mainly on Windows, but they can make much more improvement in terms of other platforms."
"I switched away from Microsoft Intune because it cannot manage the MacBook very well."
"The security features should be improved."
"I find the price for Microsoft Intune too high, which represents an area for improvement in Microsoft's pricing model."
"As a partner, we consider 42Gears to be a unified endpoint management (UEM) solution. So, we should be able to manage users with this particular solution. This is something that is currently not there. It is probably an area for improvement for 42Gears."
"Online information regarding used cases specific to 42Gears SureMDM will help us do configuration changes more comfortably."
"The dashboards could be improved."
"The solution’s pricing could be made cheaper."
"The user interface and customization features are not the best and could be improved."
"42Gears SureMDM needs to improve support because it may take around one to two days to receive a revert."
"The product is not so convenient to deploy or to configure."
"User creation on Mac must be improved."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."
"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"I would like to see more integration in future releases."
"When referring to the help articles I found them not helpful. Support themselves understood my query but the resolution was not satisfactory."
"One area where Cloud Identity has room for improvement is monitoring and alerts. If you want to set up some alerts, you don't have much control over the configuration."
"In Google, if we want support they are very slow to respond."
 

Pricing and Cost Advice

"Generally, we get favorable discounts, so it's not too bad. Obviously, we're looking at decreasing those wherever we can to bring value back to the public purse because it's all charity based. It's all publicly funded."
"The price could be better."
"It is cheap, but as compared to Google, it is costly. Google is cheaper, but quality-wise, Microsoft Intune is better."
"Based on the features that it gives, it is cost-efficient. It is not necessarily on the expensive side of the scale. It provides a hefty number of features that any organization would want. It is in a good price range."
"There is a license needed to use the solution and we are on an annual license."
"The pricing for Microsoft Intune is reasonable. Our clients are satisfied."
"There is a license required to use this solution. However, it was part of a bundle package. Microsoft Intune is far less expensive than other solutions, such as Workspace ONE."
"No one can compete with Microsoft when it comes to price, and the features it is offering."
"There is an option to make yearly or monthly payments towards the licensing costs attached to the solution. Price-wise, the product is okay."
"Their pricing structure is very good against the competition. Pricing is definitely not a challenge here."
"I rate the tool's pricing a four out of ten."
"We pay a yearly licensing fee for 42Gears SureMDM, which is comparatively expensive for an enterprise license."
"I am satisfied with the price of this solution."
"42Gears SureMDM is not an expensive solution."
"The tool is expensive and priced at 39 dollars yearly. The pricing is fixed and I would rate it a seven-point five out of ten."
"The pricing is a bit expensive."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"Licensing fees are on a yearly basis."
"The solution is not expensive."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"The product is billed on a monthly basis depending on the number of users."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
report
Use our free recommendation engine to learn which Enterprise Mobility Management (EMM) solutions are best for your needs.
911,769 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Outsourcing Company
8%
Computer Software Company
7%
Computer Software Company
15%
Retailer
14%
Manufacturing Company
10%
Outsourcing Company
8%
Financial Services Firm
13%
Computer Software Company
11%
Manufacturing Company
10%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business192
Midsize Enterprise62
Large Enterprise187
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise2
Large Enterprise3
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise5
Large Enterprise8
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
Ask a question
Earn 20 points
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...
What is your primary use case for Google Cloud Identity?
We are using Google Cloud Identity for application development.
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
SureMDM
Cloud Identity, Cloud Identity Premium
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
SmartLiberty, Hopi Holding, FIITJEE, Al Dhafra Private School, MRF Limited, Satin Creditcare Network Limited (SCNL), Alkem, Yelp Eat24
ExtraHop Networks, HealthChannels
Find out what your peers are saying about 42Gears SureMDM vs. Google Cloud Identity and other solutions. Updated: August 2026.
911,769 professionals have used our research since 2012.