Salesforce Marketing Cloud Reviews

We are using Salesforce Marketing Cloud for management opportunities. Our sales teams use it. They create opportunities and they send those opportunities to other teams.

I like the user interface it has a nice look and feel.

I would like to see a team-building feature added.

I have been using Salesforce Marketing Cloud for three years now.

Salesforce Marketing Cloud is scalable and we now have thousands of users.

Technical support is good but could be faster, maybe more knowledgeable, and more customer friendly.

Positive

The initial set-up is straightforward.

We deploy in-house for our installation needs and a vendor team is not required.

If someone wants to sell their product in a very good manner, they can use Salesforce Marketing Cloud. I would rate Salesforce Marketing Cloud an eight out of ten.

With this solution, you can build up an opportunity, track it, look at missed opportunities, and output data to work on outside the cloud. 

The solution helps to pull information together for everyone to use.

What is most valuable is that you can schedule reports, there are a lot of supporting tools, and you have access to all that information.

Improvements can be made in the processing speed, how information displays, and options for scrolling.

We have been using the solution for five to six years. 

It is a stable product. 

It is absolutely scalable. We have about 2,000 users and plan to increase that number with the growth of our company. 

I have contacted tech support and rate my experience an eight or nine. 

Positive

When I got to the company I believe they used a different solution, but I don't recall its name. 

We installed the product on the cloud. 

I rate this product a nine out of ten. 

We use this solution to build one-on-one journeys for clients. 

You can use many of the tools that they offer, not only email, to build a communication journey for your client and use many different end points to talk to the client. If you want to be able to communicate with your client using email, WhatsApp, and push notifications, know if the client opened the communication or not, and create and automate their journey, Marketing Cloud is very good.

Marketing Cloud should change the script language that it uses because it's not good. It's tricky and difficult to develop.

I have been using this product for about five years.

We use this solution to send communication to 10 million users. After the initial setup, two persons can create a journey, with one person from marketing and one person to automate the journey. 

The setup is not simple. It's not entirely complex, but it's more complex than simple. If you had to rate it from zero to ten, where zero is easy and ten is complex, I think it would be a seven.

If you count the time needed to warn an IP address about sending the emails, you need at least one month to deploy it. If you don't consider the IP warning, you'll probably be able to complete the initial set up for Marketing Cloud in seven days.

Marketing Cloud is not the cheapest platform. It's probably one of the more highly-priced platforms on the market, but it's the best platform for deals. It's not cheap, which is why I recommend that you use Marketing Cloud to create automated journeys. If you plan to use Marketing Cloud just to send emails, use another tool.

The roadmap and vision for the product is very good, and I think the team at Marketing Cloud is very up-to-date with their clients' needs.

I would rate this solution as a seven out of ten.

I use Salesforce Marketing Cloud to track the opportunity list of new businesses.

It is easy to use.

It should contain artificial intelligence, in my opinion.

In the last 15 years, I have been using Salesforce Marketing Cloud for four years.

I am not using it at the moment, but I have worked with it in the last 12 months.

I was working with the latest version.

Salesforce Marketing Cloud is a stable solution.

Salesforce Marketing Cloud is scalable, it's in the cloud.

We have 100 users in our organization.

I have never contacted technical support. I have never required help. 

We have an IT team of two people, that supports this solution.

The initial setup was easy.

It's normal pricing. The pricing is fine.

I would recommend this solution to anyone who is interested in using it.

I would rate Salesforce Marketing Cloud a seven out of ten.

Salesforce Marketing Cloud can also be linked to your website directly via API. Whatever happens on the website or if there are any automatic forms for customers to fill out, it automatically creates leads in the system, in Salesforce.

It has excellent lead and opportunity tracking.

The dashboards should be more intuitive, as there are far too many items on them. You're not always sure what you're looking for.

I have been working with Salesforce Marketing Cloud for three years.

As a cloud-based solution, you are always using the most recent version.

Salesforce Marketing Cloud is a stable solution.

Salesforce Marketing Cloud is scalable.

The clients for whom I work, have a few hundred users.

Personally, I have not had any issues, and have not contacted technical support.

Previously, I worked with SugarCRM. Approximately eight years ago. In my opinion, it was much less scalable. But it was also fine, and perhaps more intuitive. There weren't a lot of things. In my opinion, Salesforce is on a different level. However, because it has been eight years, SugarCRM may have moved on.

I'm not familiar with the installation procedure. I am an end-user. I log myself in and that's it.

Licensing fees are paid on a yearly basis.

Salesforce is an excellent choice. I connect to my clients' Salesforce, I have access as well, with limited access because you can scale. I'm not sure if a small business requires it, or how difficult would it be to install in a really small, company, but, I would recommend it to others who are interested and any other company.

I would rate Salesforce Marketing Cloud a nine out of ten.

I mostly use Marketing Cloud to create sales opportunities, keep track of my pipeline, and create quotes.

The most valuable feature is the ability to get quotes out in a timely manner.

Marketing Cloud's forecasting could be improved. I also think it's overrated when it comes to its CRM - I've seen other platforms do it just as well, if not better.

I've been using this solution for nine months.

Salesforce is stable, especially in comparison to Oracle Sales Cloud, which tends to crap out and require refreshing, especially when creating quotes.

I find that Marketing Cloud is scalable.

I've also used Oracle Sales Cloud, which I find is better for creating opportunities and keeping track of your pipeline. With Salesforce, you need to create specific custom reports to see all your opportunities in one spot, whereas it's a little more intuitive with Fusion to click a few buttons and see everything. Salesforce has almost too many options. However, creating a quote is much easier with Salesforce than with Oracle Sales Cloud.

There's a learning curve to Marketing Cloud - it requires a ramp-up time of about a month playing around with the CRMs in order to be fairly proficient.

I would give Marketing Cloud a score of seven out of ten.

We use Marketing Cloud for marketing campaigns and engaging customers. It is a business-focused application for a specific area of business, which is acquiring customers.

There could be easier tools to configure the product and to create landing pages to better handle large data sets. In order to solve scaling issues, Salesforce needs to improve the database. The database does not meet the requirements for big customers in particular.

This is a stable solution. 

We have experienced some issues in scaling this solution. 

The technical support for this solution could be improved. 

The initial setup is complex and requires consulting fees in order to get it properly set up.

I would rate this solution a seven out of ten. 

Basically, in the present company where I'm working right now, I'm into the firewall purely on a security end. There are two kinds of deployment, whether it can be on-premises or on-cloud. We don't need any additional features or additional things to the firewall itself. If the customer is demanding "Okay, we want a specific cloud", they can have that flexibility. They specifically can name features and everything. 

The solution helps to boost the basic revenue generation of a company. 

The most interesting part is knowing your customer. If we go for any person who is just a random person we don't know anything at the start. However, we get to know something more about their infrastructure, their architecture, their flow, et cetera, over time. Accordingly, we can do some research and increase our productivity in our field and also in our company.

The solution is very, very scalable.

The solution is stable.

Technical support has always been helpful.

The product can improve security. If we can get better security on the cloud, it would be ideal. With the cloud, you don't need any infrastructure or any kind of end-user person. We'd like to increase the security protocols and increase the policies which have been assigned or have been deployed from years back. 

The solution can be difficult to set up for non-technical individuals.

I've been in marketing for over five years, and in that time, have adopted Salesforce.

The solution is quite stable. There are no bugs or glitches. It doesn't crash or freeze. It's reliable. It helps if there's a technical person on hand to handle the deal flow when pitching to customers to showcase proper handling.

The solution is completely scalable. The sky really is the limit. If a company needs to expand it, it can do so as much as it wants.

We've dealt with technical support in the past. It's been pretty good overall. They seem to be helpful and responsive. We're satisfied with their level of support.

The initial setup can vary in complexity.  

If a customer is from a non-technical department or a non-technical field, then we struggle a bit in explaining what needs to be done. However, if a particular person is knowledgeable about the technology or the upcoming trends, it will be a fairly easy process. 

The pricing is reasonable. However, it depends on the particular customer. It depends on what their needs are and how much of the product they will use, et cetera.

The pricing can also vary depending on the deployment model.

I'm in distribution. I'm a developer.

We work with different deployment models, depending on what the client needs.

I'd rate the solution at a nine out of ten.