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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
377
Ranking in other categories
Configuration Management (1st), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
15th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
11th
Average Rating
7.8
Reviews Sentiment
7.4
Number of Reviews
37
Ranking in other categories
Unified Endpoint Management (UEM) (3rd)
 

Mindshare comparison

As of September 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 20.1%, down from 31.1% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 3.7%, up from 0.8% compared to the previous year. The mindshare of IBM MaaS360 is 7.7%, up from 4.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune20.1%
IBM MaaS3607.7%
BlackBerry Enterprise Mobility Suite3.7%
Other68.5%
Enterprise Mobility Management (EMM)
 

Featured Reviews

HA
Senior Business Development Executive at Digitaltrack
Centralized device management has automated onboarding and improves remote security compliance
One thing I feel Microsoft Intune could improve is troubleshooting visibility. In many cases, when a policy or application deployment fails, the error messages are a bit generic. So, admins still spend time checking logs manually or testing on devices one by one. Compared to the simplicity of deployment, troubleshooting sometimes feels less mature. I also think reporting and real-time monitoring could be stronger. The dashboard gives useful information, but in large environments, many teams still depend on additional tools or scripts for deeper reporting and analytics. If I had to focus on one area first, I would probably choose troubleshooting and reporting. Deployment through Microsoft Intune is generally straightforward, but when something fails, identifying the exact root cause can still take more time than expected. Error messages are sometimes too generic, and admins often have to dig through logs, sync status, or multiple portals to understand what actually happened. I think user experience and policy management could also improve further. Microsoft Intune has become much better over the years, but sometimes the admin portal still feels fragmented because certain configurations open in different sections or redirect to older interfaces. For new admins, especially, it can take time to understand where everything is located. Another thing is policy conflict handling. In larger organizations, multiple device policies, compliance rules, and configuration profiles can overlap. When conflicts happen, the visibility is not always very clear, so admins spend time figuring out which policy actually won or caused the issue.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
Abhijeet Chaskar - PeerSpot reviewer
Cybersecurity Analyst at DigitalTrack solution pvt ltd
Centralized device control has improved security and streamlined daily management tasks
The best features IBM MaaS360 offers include centralized device management, policy enforcement, compliance tracking, and remote device actions. These features make managing and securing endpoints much more efficient. Another feature I appreciate about IBM MaaS360 is the visibility it provides. Being able to view device status, compliance, and security information from one console makes day-to-day management much easier. IBM MaaS360 has positively impacted my organization by improving efficiency and security across the organization. We can manage devices more efficiently, maintain compliance, and resolve issues faster. We save time for both IT teams and end users. The AI outputs from IBM MaaS360 have been reliable in our experience. They provide useful insights and recommendations that help with device management and security monitoring. Though we still review important findings before taking action.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Microsoft Intune has helped us by improving our security posture, leading to fewer security problems, and helping us understand where we have issues."
"With these improvements, I estimate we've reduced our patching costs by over $100,000 a month, as the MSP previously had to troubleshoot various issues manually."
"What I appreciate the most about Microsoft Intune is that it's quick and easy to use from an authenticator perspective. There is simplicity in securing our platform. Microsoft Intune benefits my company because of its simplicity of use and cross-functional integration."
"The cloud base is perfect for me."
"Microsoft Intune does help me save time in terms of management of various devices—I don't have to go to those locations to manage the devices at those locations, I can do it remotely, which is very helpful."
"I like that we can implement conditional access."
"Intune is the best tool going forward because everyone is moving to the cloud."
"Intune can wipe devices. For example, if a disgruntled employee wants to leak the data on their company phone, Intune can terminate their access and wipe the entire device with a click."
"Cylance, their newest antivirus product, is the most valuable feature for us so far."
"It was an improvement when we got the Tasks and the Notes as well as Connect for Skype For Business."
"The most important feature is Blackberry Work, for sure, because that is where you have email."
"It was a big improvement to activate applications with one authentication. That was a big plus for the user experience."
"Compared to the product that we upgraded from, we have received great responses from our end users who are appreciative of the following: They can access their calendar in events better than the other product that we were using."
"Having access to our internet was extremely beneficial. We don't have that functionality now that we have switched to Microsoft Intune. It was definitely better with Blackberry."
"When the product works, it allows us to secure these devices in a way we could not before, and have control over the iOS updates and applications that we lacked."
"It does support hardware and operating system configurations from every angle."
"The most valuable features are mobile device management and security (which allows you to quarantine infected devices)."
"Asset management is the most valuable feature and integral for device inventory."
"Every new device was configured manually, it used to require about 20 minutes of engineer attention, now it's about three minutes."
"I think this is a great tool for any field service support team; it's easy to deploy on devices and support to end users."
"Remote enablement feature and access to internal resources on the VPN."
"Mobile Device Management, Secure Productivity Suite, and document management are valuable features."
"Mobile Device Configuration with policy applying: This significantly reduces time of device configuration."
"MaaS360 is a pretty robust product that is available for use in the enterprise world, and from the stability point of view, we have not faced any challenges."
 

Cons

"The technical support by Microsoft is not so good. We have to manage many things by ourselves and do not receive responses in a timely manner."
"It would be great to see on-premises mailboxes and for the solution to have geofencing capabilities."
"When Microsoft Intune is used with different android devices it does not always work as it is supposed to."
"Packages on different identity provider platforms that are not supported present challenges for package installation."
"The most significant issue I encounter is troubleshooting when a policy is not applying or a device is showing non-compliant; the error messages can be pretty vague, which makes it necessary for me to dig around and piece things together myself."
"Issues such as Windows 32 app failures occur frequently, and detailed manual detection rules are often necessary."
"I'm not able to scale because of the issues with macOS management."
"Microsoft Intune is a very strong platform, but there are still some areas where it could improve."
"That is where it is a bit challenging for us, because there is a lot of value-add in the product with a lot of different features."
"The interface could be improved."
"The application is consistent across devices, but the interface is not as robust as you would expect for an enterprise solution."
"Because we were upgrading from Good Control to UEM, it was very complex to do that method."
"It would be nice if there was an easier way for team members to get onboarded in regards to what they have to do on the device. There are some programs like Apple DEP and Samsung Knox. Unfortunately, with these programs, to get existing users onto them, you have to factory wipe your device. If it did not have the DEP capabilities, it would be nicer if it did not have so many steps to go through. That is our biggest complaint from team members. It has too many steps."
"The installations on the device could be simpler. It is a good solution, and all the features are there. So, there isn't a lot to improve. I'm sure they already have their thought process on how to improve it."
"What we don't have at the moment is RDP from the device to some kind of PC. Another feature would be access to a delegate's mailbox and I think that is to come in one of the next releases. There have been a lot of requests for that type of feature where, for example, a secretary can access the mailbox of the boss."
"What I'm noticing now, and it feels like I took a step back, is that I have to zip logs again and upload them, and that takes a lot of time."
"We opted to go with Microsoft Intune because it just seemed to be a more mature and comprehensive enterprise solution, whereas IBM MaaS360 didn't seem to have the necessary breadth to manage all of our equipment. Along with laptops, I've had some BYODs. IBM MaaS360 just didn't seem as mature in our assessment."
"I would rate IBM MaaS360's stability as seven out of ten, though I don't use it extensively."
"Local technical support would be helpful."
"The user interface could definitely use some improvement."
"IBM support has not been that helpful. I have contacted chat support but they could not give a useful answer."
"Configuring policies is difficult in IBM MaaS360. It also needs to improve usability."
"When we have MaaS360 installed on smartphones, it consumes the battery of the device at a much faster pace. This is one of the areas of improvement that I would like to highlight. We have also observed that in the contact list, a lot of duplication is happening. A single contact is duplicated three or four times, which also consumes more memory resources. If they can work on improving it for these aspects, it will have a more positive impact not only on the way the application is being consumed by the user but also on user satisfaction. A lot of new features are being deployed or rolled out by companies that are competitors of IBM MaaS360. IBM will have to ensure that all those features are on board so that we have a complete suite of features in the platform, rather than deploying multiple diverse solutions to cater to the requirements of our customers."
"Sometimes IBM MaaS360 seems buggy...The solution's technical support team is sometimes slow to respond and not competent enough."
 

Pricing and Cost Advice

"The licensing is on a yearly basis."
"With one user base license, we can use Intune for up to five devices. However, with Soti MobiControl, each license is tied to a single device, meaning one license is dedicated to one device only."
"While I don't have access to high-level financial information, I believe we have achieved lower costs with this implementation."
"On a scale of one to ten with one being the cheapest, the cost of Microsoft Intune is a five."
"The tool is cheaper than our company's other MDM tools."
"Even if they charge a premium, they aim to provide equal value."
"I rate Intune five out of 10 for pricing. It's expensive."
"The price of Microsoft Intune is reasonable."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"I rate IBM MaaS360's pricing a six out of ten."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"The solution is cost-effective."
"I rate IBM MaaS360’s pricing a six out of ten."
"​It requires zero investment in infrastructure since it is 100% cloud.​"
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"The licensing structure is broken down into levels, each with different functionalities available. Depending on your license, there may be additional fees for extra features."
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Top Industries

By visitors reading reviews
Manufacturing Company
9%
Financial Services Firm
9%
Outsourcing Company
9%
Computer Software Company
7%
Outsourcing Company
24%
Construction Company
15%
Financial Services Firm
14%
Healthcare Company
6%
Manufacturing Company
12%
Computer Software Company
9%
Government
8%
Outsourcing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business192
Midsize Enterprise62
Large Enterprise187
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business21
Midsize Enterprise7
Large Enterprise12
 

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing for IBM MaaS360 was reasonable for the features provided. Overall, we feel the platform delivered good va...
What needs improvement with IBM MaaS360?
I would appreciate a more intuitive interface and simpler navigation in IBM MaaS360. The platform offers a lot of fun...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: September 2026.
913,924 professionals have used our research since 2012.