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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
338
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
17th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Unified Endpoint Management (UEM) (6th)
 

Mindshare comparison

As of April 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 25.5%, down from 34.5% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 1.7%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.5%, up from 4.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune25.5%
IBM MaaS3606.5%
BlackBerry Enterprise Mobility Suite1.7%
Other66.3%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We are transforming our flat network by adopting different cloud solutions, and our own applications are hosted in the cloud. Intune ensures our security throughout our entire cloud-based system, improving our security posture."
"As the solution is a software as a service, the scalability is unlimited."
"The feature that we need occasionally but is really important is the ability to remotely wipe a device, control it, and perform similar functions."
"ROI is very high at the end."
"I have seen a return on investment with Microsoft Intune, as it has saved me resources; previously, I managed my infrastructure with a team of around six to seven members, but after transitioning to the Microsoft Intune hybrid model, I am able to manage it with just one resource, allowing me to cut costs significantly, around 50-60 lakhs."
"Microsoft Intune helps us avoid issuing everyone company-owned devices. We provide a stipend, allowing users to bring their own devices. This approach gives us leverage against other MSPs. It also enhances collaboration because clients already covered by specific licensing can optimize their usage of Microsoft Intune."
"Intune saves time, and it is very easy to use. It allows us to manage applications completely."
"I particularly appreciate the administration and security features, which can be deployed easily."
"My customers find that they don't have to worry about managing their VPN connections for their mobile users, because BlackBerry handles all of that, as opposed to if you're just using Office 365."
"It was a big improvement to activate applications with one authentication; that was a big plus for the user experience."
"Security is the most valuable feature, because we are a financial institution, we have a large number of clients, and we have to make sure all communications are secure and PCI compliant."
"It was an improvement when we got the Tasks and the Notes as well as Connect for Skype For Business."
"Access to the emails on the go was most valuable."
"The security is outstanding."
"Provides access to our Lotus Notes system in a controlled and managed manner and is device agnostic with a similar interface for the gamet of devices in the market."
"Security is the most valuable feature, because we are a financial institution. We have a large number of clients and we have to make sure all communications are secure and PCI compliant."
"The solution is easy to implement."
"It helped us reduce the number of support incidents by limiting users' access to device configurations."
"You will be surprised at the possibilities, the flexibility and the opportunities within MaaS360."
"Asset management is the most valuable feature and integral for device inventory."
"The product’s most valuable feature is email, browser, and application security."
"It can change policies based on geolocation or schedules."
"Allowed our organization to securely implement BYOD, increasing the employee satisfaction and productivity."
"The most important aspect of the solution is the fact that the platform is unified, and that it covers all the mobility services - that includes not only the MDM components or services."
 

Cons

"They need to add more group policies. Intune currently does not have many group policies that you can deploy. Its reporting, which is very limited at the moment, also needs improvement. It will be great if they can add report customization. Its stability needs to be improved. Sometimes, when you register a device in Intune, it doesn't show up instantly on the engine portal on the admin side. They need to provide better support for complicated issues. They also have a long turnaround time."
"A major challenge is making all the products work within device management solutions like Intune. It would be beneficial if Microsoft removed support for older products much earlier in the process."
"Every time we call, we get bounced to a new team... there is no cohesive end-to-end support, which is very frustrating and time-consuming."
"Technical support is not that great."
"It's the granularity: 'Is your firewall on? Is BitLocker on?' It's not amazing granularity. But I've looked into other products, like Duo, and they're all similar."
"If you have a reporting-extensive company, for example, then you may need to look for other products."
"Microsoft Intune's app deployment presents challenges for non-MSI and non-store apps, particularly EXEs, requiring the use of a Win32 wrapper tool and adding overhead to the process."
"We've faced significant pushback with Copilot as our clients aren't seeing a favorable cost-benefit analysis."
"One issue that is very annoying at that moment, that we're having an argument about with BlackBerry, is the inability to remove the signature automatically from the server."
"What we don't have at the moment is RDP from the device to some kind of PC. Another feature would be access to a delegate's mailbox and I think that is to come in one of the next releases. There have been a lot of requests for that type of feature where, for example, a secretary can access the mailbox of the boss."
"Clumsy user interface"
"Some users have complained that some features cannot be done through the BlackBerry Access Hub."
"I'd like there to be more in the core product rather than having to buy additional products. For example, being able to trace your devices after an emergency is an additional product you have to buy to do that properly."
"Support is terrible for the most part."
"We cannot integrate BlackBerry Edit from BlackBerry Enterprise. BlackBerry Edit has issues when we are editing any document. We have other internal applications that we can use for documents, but we cannot edit into BlackBerry Edit. There's room for improvement with editing documents."
"As far as being able to remotely wipe a device, or remove it from the console, this is not simple to do. It is not a one-click motion, as it requires several steps."
"When we have MaaS360 installed on smartphones, it consumes the battery of the device at a much faster pace. This is one of the areas of improvement that I would like to highlight. We have also observed that in the contact list, a lot of duplication is happening. A single contact is duplicated three or four times, which also consumes more memory resources. If they can work on improving it for these aspects, it will have a more positive impact not only on the way the application is being consumed by the user but also on user satisfaction. A lot of new features are being deployed or rolled out by companies that are competitors of IBM MaaS360. IBM will have to ensure that all those features are on board so that we have a complete suite of features in the platform, rather than deploying multiple diverse solutions to cater to the requirements of our customers."
"IBM MaaS360 can improve the location reporter. There is a 15-minute delay and this does not allow for any usefulness."
"Local technical support would be helpful."
"It does seem that the more devices we added, the slower the management console operates."
"The solution needs to offer live technical support. Right now, it's just a chat window and it's rather unhelpful."
"MaaS360 has gone down a few times over the years, and people couldn't get their emails on their phones, so it was problematic, but that didn't happen often."
"However, if technical support was purely through IBM, the service is definitely lacking."
"Subscriptions automatically renew, and if you've downsized your user base, and you've overlooked the subscription, then you have to go through the exhaustive task of adjusting the contract."
 

Pricing and Cost Advice

"Most of our clients come to us with licensing already in place. On average, it costs $6 per device per month to add Intune to an Office 365 subscription, but I am not sure."
"It's bundled with Business Premium and an E3 license, which is beneficial. If you have to pay extra, it's pricey, but with the bundled package, it's acceptable. They recently increased the Business Premium pricing, which we don't appreciate. The price increase and yearly commitment are causing some problems for us."
"The cost of the license and the features are justified for myself as a technical person."
"It's a bit expensive from a licensing perspective, especially as we look to have organizations with tenants across the globe."
"While I don't have access to high-level financial information, I believe we have achieved lower costs with this implementation."
"Previously the price was $4 per month per user. Now it's $2.25 per user per month."
"The price of Intune is included with the license for Office 365, so we don't have to pay anything extra for it."
"I have no comment on pricing of the solution."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"The licensing structure is broken down into levels, each with different functionalities available. Depending on your license, there may be additional fees for extra features."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"Fees are monthly and it's approximately $8 per user."
"IBM products are expensive compared to the tools offered by its competitors. IBM MaaS360 is an expensive tool."
"IBM products are a little pricey."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"The solution is expensive."
"I feel the pricing to be very high."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Computer Software Company
9%
Government
8%
Financial Services Firm
20%
Construction Company
11%
Outsourcing Company
10%
Energy/Utilities Company
7%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business126
Midsize Enterprise55
Large Enterprise168
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
 

Questions from the Community

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: March 2026.
886,349 professionals have used our research since 2012.