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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
338
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
17th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Unified Endpoint Management (UEM) (6th)
 

Mindshare comparison

As of April 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 25.5%, down from 34.5% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 1.7%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.5%, up from 4.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune25.5%
IBM MaaS3606.5%
BlackBerry Enterprise Mobility Suite1.7%
Other66.3%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Our configuration profiles used to be all over the place. For example, there's a lot of legacy stuff in Active Directory. Going through Intune has helped us enforce settings, which has improved device security and functionality. When you apply something through Intune, you know it works. You don't have to worry about a legacy setting from Active Directory that was uploaded by somebody seven years ago. With Intune, you can see that a device has a setting, and you can be confident that the device is configured how you want."
"We have not had any issues with the scalability."
"The best feature in Microsoft Intune is zero touch deployment, which allows me to automate many tasks compared to manually installing Windows and applications one by one, making it easier to enroll devices with Autopilot and pre-deploy applications."
"The security-related tools are excellent; these features allow us to secure devices, lock them down, and ensure compliance."
"One of the standout features of Intune is its seamless accessibility to work data, eliminating the need to be tied to an office or a desktop."
"If a client is using a lot of Microsoft, it's a great product to have."
"We are transforming our flat network by adopting different cloud solutions, and our own applications are hosted in the cloud. Intune ensures our security throughout our entire cloud-based system, improving our security posture."
"It's easy to manage."
"It keeps things secure, it can remotely wipe the container and it's fairly easy to use."
"I value the way BES UEM was able to utilize Android for Work-Premium in BlackBerry Android devices."
"It has allowed us to manage many different mobile device platforms, like Windows 10, Android, Apple, and BlackBerry 10, all through a single pane of glass."
"We were able to utilize Android for Work-Premium in BlackBerry Android devices."
"The security of the product is excellent."
"From my customers' standpoint, it's reasonably easy to get set up; it's just there, and it just works."
"Whenever we have issues, people rely on the ability to check messages promptly."
"Web-based management tools are handy for administrators to control the ACL."
"The solution is quite stable."
"Mobile Device Management, Secure Productivity Suite, and document management are valuable features."
"You will be surprised at the possibilities, the flexibility and the opportunities within MaaS360."
"The best feature is the ability to control mobile phones, wipe and containerize the data, and keep employees' work data separate from personal data."
"Allowed our organization to securely implement BYOD, increasing the employee satisfaction and productivity."
"The most valuable features of IBM MaaS360 are remote control and setting up a phone."
"MaaS360 is a pretty robust product that is available for use in the enterprise world, and from the stability point of view, we have not faced any challenges."
"The solution has made everything more convenient for us and it's now easier to identify whether something can be fixed remotely or whether it requires a physical examination on the device."
 

Cons

"There is always a noise when you are going to manage any endpoint devices, and noise is definitely there with this solution."
"The admin portal for Microsoft Intune is not yet on the same level as other Microsoft 365 admin portals when comparing the interface and user-friendliness."
"We would like to see support for Chrome and/or devices for Chromebooks."
"An area for improvement is the absence of seamless integration, particularly with external dashboards."
"I would like more clarity on how Intune is migrating control from Active Directory group policies, especially as we move over to Windows 11. It seems inefficient to manage some settings in Active Directory and others in Intune."
"The reporting could be improved, as it's pretty poor compared to other products of this type."
"There are challenges with Intune, specifically in reporting. Many third-party companies offer single-pane-of-glass reporting that shows you what your update environment looks like, how your patch is doing, application status, etc., but Intune's reporting is not intuitive."
"The worst aspect is the reporting."
"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."
"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."
"They could improve their QA. There are many times where something will be released, a new client will be released, and something gets broken. Or they do a release and they don't take into consideration how some people may be using parts of it. Even though it's supported, they release something and it breaks it because they weren't aware of it. The biggest thing for me right now is, I would like to see improvement in their QA. I'm tired of getting broken software."
"The biggest thing for me right now is, I would like to see improvement in their QA. I'm tired of getting broken software."
"The only thing is that the UEM service is a little slow. We have a product production environment, and a test environment and both of them are a little slow. When you are using the UEM Web interface, it takes time to load."
"What we don't have at the moment is RDP from the device to some kind of PC. Another feature would be access to a delegate's mailbox and I think that is to come in one of the next releases. There have been a lot of requests for that type of feature where, for example, a secretary can access the mailbox of the boss."
"The initial installation could be simplified."
"The pain points for us would be the activation."
"The product needs to improve tech support."
"IBM MaaS360’s threat management feature needs improvement. It could identify even more malicious attacks."
"The reporting and alerting could be improved."
"IBM MaaS360 can improve the location reporter. There is a 15-minute delay and this does not allow for any usefulness."
"They should allow for the building of custom reports with graphics."
"The look needs to be updated and it could be simpler to use."
"Zero day support is something they can work on. They can make it a little bit more user-friendly."
"We opted to go with Microsoft Intune because it just seemed to be a more mature and comprehensive enterprise solution, whereas IBM MaaS360 didn't seem to have the necessary breadth to manage all of our equipment. Along with laptops, I've had some BYODs. IBM MaaS360 just didn't seem as mature in our assessment."
 

Pricing and Cost Advice

"Intune is cost-effective as it is included in some of the Office 365 packages."
"If you're subscribing to Premium or E3, there are no additional costs for Intune, it's included."
"My team members bundled it together with their Microsoft solutions, including Microsoft 365 and related products."
"I rate Intune an eight out of ten for affordability. It's bundled with the 365 licensing, which is competitive overall."
"I don't have any problem as far as cost is concerned. It is bundled with our license."
"Its price is fair. It's a normal price. It isn't too expensive or too cheap."
"Microsoft Intune is not cost-effective as a standalone product."
"There are licenses required for this solution. We enable licenses on the devices we need to manage."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"IBM MaaS360 is cheaper compared to other alternatives. Others are at least three to six times costlier."
"The solution is expensive."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"IBM products are a little pricey."
"The solution is cost-effective."
"I rate IBM MaaS360’s pricing a six out of ten."
"​It requires zero investment in infrastructure since it is 100% cloud.​"
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Computer Software Company
9%
Government
8%
Financial Services Firm
20%
Construction Company
11%
Outsourcing Company
10%
Energy/Utilities Company
7%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business126
Midsize Enterprise55
Large Enterprise168
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
 

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: March 2026.
886,349 professionals have used our research since 2012.