BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

BlackBerry and IBM are both solutions in the Enterprise Mobility Management (EMM) category. BlackBerry is ranked #17, while IBM is ranked #11 with an average rating of 8.5. BlackBerry holds a 2.8% mindshare in EMM, compared to IBM’s 7.2% mindshare. Additionally, 78% of BlackBerry users are willing to recommend the solution, compared to 85% of IBM users who would recommend it.

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Executive SummaryUpdated on Oct 1, 2024

IBM MaaS360 and BlackBerry Enterprise Mobility Suite are leading enterprise mobility solutions. BlackBerry Enterprise Mobility Suite appears to have the upper hand due to its comprehensive features and strong ROI, despite higher pricing.

Features: Users of IBM MaaS360 favor its cost-effectiveness, ease of use, and robust security. BlackBerry's extensive device management, strong security features, and comprehensive capabilities are highly valued by its users.

Room for Improvement: IBM MaaS360 could enhance reporting functionality, improve device compatibility, and expand integration with third-party apps. BlackBerry needs to improve integration with third-party apps, streamline the configuration process, and simplify its deployment.

Ease of Deployment and Customer Service: IBM MaaS360 is praised for its straightforward deployment and responsive customer service. BlackBerry Enterprise Mobility Suite, though complicated in deployment, also has excellent customer support.

Pricing and ROI: IBM MaaS360 offers good value with lower setup costs and satisfactory ROI. BlackBerry Enterprise Mobility Suite, with higher setup costs, delivers significant ROI that justifies its price.

To learn more, read our detailed BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 Report (Updated: June 2026).

Buyer's Guide

BlackBerry Enterprise Mobility Suite vs. IBM MaaS360

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of July 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 22.1%, down from 33.2% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 2.8%, up from 0.8% compared to the previous year. The mindshare of IBM MaaS360 is 7.2%, up from 4.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	22.1%
IBM MaaS360	7.2%
BlackBerry Enterprise Mobility Suite	2.8%
Other	67.9%

Enterprise Mobility Management (EMM)

Featured Reviews

OluwashileAdeniyi

Senior Infrastructure Security Engineer at a outsourcing company with 51-200 employees

Centralized endpoint security has improved and supports hybrid work and BYOD policies

Regarding what I dislike about Microsoft Intune and its downsides, I would say that more Mac controls are needed because we have limited Mac and Linux control. When comparing controls and policies between Windows, Mac, and Linux, Windows has almost everything you can think of, while Mac and Linux have limited types of control. You cannot implement certain things on Mac and Linux that you can on Windows. The limited controls are a major issue. Additionally, if Microsoft could find a way to embed servers into Microsoft Intune, that would be beneficial. Microsoft Intune is not really designed for servers or Windows servers. It is more tailored towards Windows 11 and Windows 10 operating systems. Windows servers are not fully supported. Enterprise organizations usually have both servers and endpoints, which are users' workstations. For servers, most people look for other solutions such as SCCM, which is Configuration Manager. However, SCCM is what Microsoft Intune is trying to replace. Both SCCM and Microsoft Intune belong to Microsoft. Microsoft is trying to transition organizations into Microsoft Intune, the native cloud solution. However, because this update is still in process, servers are not fully compatible with Microsoft Intune and cannot be managed by it. The current policy that has emerged from issues with clients is what they call co-management, which is relatively new, and I do not know if adoption is significant. Many legacy or older customers who have been using these products for decades still have SCCM. When it is time for them to manage their Windows devices, they use what is called cloud attach. Cloud attach is a term whereby your SCCM is connected to your Microsoft Intune. Most people do not know about it, but I have deployed it for several organizations. Cloud attach and co-management work together so that your device is in SCCM, but some policies are pushed from Microsoft Intune. It is like two different solutions working hand in hand. That is what they call co-management. Microsoft Intune does not bring all of your endpoint and security management tools into one place, which is the goal and how it should be. However, as I mentioned, servers are not included. If we talk about end users, Microsoft Intune does bring all your devices together. In a typical enterprise environment, you have end users with workstations, laptops, company-issued phones, and bring your own devices. You can create policies for all of these. However, for the backend, your servers do not have much coverage. Servers are not really covered by Microsoft Intune in that way.

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reviewer1310304

IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees

Helpful technical support, and performs well, but initial setup could be simplified

They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.

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Abhijeet Chaskar

Cybersecurity Analyst at DigitalTrack solution pvt ltd

Centralized device control has improved security and streamlined daily management tasks

The best features IBM MaaS360 offers include centralized device management, policy enforcement, compliance tracking, and remote device actions. These features make managing and securing endpoints much more efficient. Another feature I appreciate about IBM MaaS360 is the visibility it provides. Being able to view device status, compliance, and security information from one console makes day-to-day management much easier. IBM MaaS360 has positively impacted my organization by improving efficiency and security across the organization. We can manage devices more efficiently, maintain compliance, and resolve issues faster. We save time for both IT teams and end users. The AI outputs from IBM MaaS360 have been reliable in our experience. They provide useful insights and recommendations that help with device management and security monitoring. Though we still review important findings before taking action.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I would recommend Microsoft Intune to others; it is a very good and scalable solution."

"The core management feature in Intune is invaluable to us, especially considering the challenges we often face with System Center when pushing external updates."

"Microsoft Intune has positively impacted our organization by improving our overall security posture through enforcing compliance policies and reducing access from unmanaged devices."

"Microsoft Intune policies, remote wipe, and using corporate and private profiles are valuable features, but MFA is the most valuable feature as it ensures that the end user is authentic."

"I would say the biggest benefit is the single-pane view. There's no jumping around multiple UI's to do your overall management."

"The stability of Microsoft Intune is ten out of ten."

"The feature I like the most is that we can perform remote tasks. If we want to retire or wipe out personal data or corporate data from a device, we can use Microsoft Intune remotely, and with the click of a button, data is removed automatically. Nothing needs to be done from the end-user side."

"We have not had any issues with the scalability."

More Microsoft Intune pros

"We are using BlackBerry Work applications for accessing emails, calendars, and contacts, and the users are happy to have an easy way to have access to emails on the go."

"The most important feature is Blackberry Work, for sure, because that is where you have email."

"Compared to the product that we upgraded from, we have received great responses from our end users who are appreciative of the following: They can access their calendar in events better than the other product that we were using."

"It was a big improvement to activate applications with one authentication. That was a big plus for the user experience."

"It gives us the ability to have a container and the most secure possible application."

"Whenever we have issues, people rely on the ability to check messages promptly."

"Having access to our internet was extremely beneficial."

"The newer version is pretty stable."

More BlackBerry Enterprise Mobility Suite pros

"The implementation phase of IBM MaaS360 was pretty easy."

"The best feature is the ability to control mobile phones, wipe and containerize the data, and keep employees' work data separate from personal data."

"Every new device was configured manually, it used to require about 20 minutes of engineer attention, now it's about three minutes."

"Mobile Device Management, Secure Productivity Suite, and document management are valuable features."

"MaaS360 is a pretty robust product that is available for use in the enterprise world, and from the stability point of view, we have not faced any challenges."

"The solution is easy to implement."

"We are very pleased with the Maas360 product and plan to continue use as our company grows."

"All features that we have deployed are useful. We do access office emails on our smartphones, and we have complete sync with Active Directory. Our calendar also gets synced in the MaaS360 application. We also ensure that the data from these official applications is not being misused by any of the employees. We have disabled cut, copy, paste, and all such features. It ensures that all the official data that our employees have on their smartphones is secure. Security is the paramount feature that we value in this product."

More IBM MaaS360 pros

Cons

"Improvements can be made by allowing server integrations since it is an area where the product currently has shortcomings."

"The information we receive at the device level needs improvement."

"From a new user's perspective, it may be a little overwhelming because there are quite a few things to look at in the console, however, once you are sort of acclimated and are familiar with your core functions, it's fairly simple and straightforward."

"One area for improvement is app deployment. Another is the Windows update rollout. If you're rolling out an object to a device that's offline, Intune stops trying to reach this device after it sits idle for a bit. We are forced to find a workaround that could help manage that."

"Sometimes, it takes time to synchronize the policies between the portal and the devices, you don't have a way to estimate how long it will take to deploy. You have some kind of gray area, where it can deploy in 30 minutes or three days."

"Microsoft support was not very responsive, and it took approximately one and a half months to get on a call to clear what the problem was."

"There are a few security features that are not available in Microsoft Intune, when compared to other products."

"Microsoft Intune can be improved by making it even more seamless for users to download their certificates."

More Microsoft Intune cons

"I know for the BlackBerry Connect, our users want to see more features, such as audio and video. I know the current version doesn't have that."

"The pain points for us would be the activation."

"Second level support needs to have strong knowledge of the product."

"It's too difficult to manage ourselves. We have to get a third-party in to do that."

"The interface could be improved."

"The console needs improvement. It does not provide all the information that we are looking for as far as who has installed a certain product."

"I would like more support for Google Chromebook operating system, so I could manage it."

"The initial installation could be simplified."

More BlackBerry Enterprise Mobility Suite cons

"The user interface could definitely use some improvement."

"The product needs to improve tech support."

"Quite good, but could be a little bit quicker."

"The solution needs to offer live technical support. Right now, it's just a chat window and it's rather unhelpful."

"We opted to go with Microsoft Intune because it just seemed to be a more mature and comprehensive enterprise solution, whereas IBM MaaS360 didn't seem to have the necessary breadth to manage all of our equipment. Along with laptops, I've had some BYODs. IBM MaaS360 just didn't seem as mature in our assessment."

"The main issue we have with the solution is synchronization between the information and between the devices and the portal."

"Can be added process of export/import environment configuration to simplify any migration processes."

"The look needs to be updated and it could be simpler to use."

More IBM MaaS360 cons

Pricing and Cost Advice

"For organizations that are a Microsoft shop, the pricing is compelling."

"It's affordable. In comparison to the competitors, the price depends on what features you need from Intune, but it's affordable. There are no hidden costs, but there are some features that go for a premium price. Those are the add-ons for which you have to pay extra."

"Intune is moderately expensive. You can get the license bundled with Office 365 E3 or E5 licenses. The E5s are a bit expensive, but you get some cheaper solutions with Intune."

"It's bundled with Business Premium and an E3 license, which is beneficial. If you have to pay extra, it's pricey, but with the bundled package, it's acceptable. They recently increased the Business Premium pricing, which we don't appreciate. The price increase and yearly commitment are causing some problems for us."

"Intune's pricing is reasonable considering its benefits and the high costs it helps avoid."

"We use Defender ATP and E5 licenses."

"It is reasonable for the features it has."

"Existing E5 license holders for M365, Intune, and Azure, receive a free license."

More Microsoft Intune pricing and cost advice

"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."

"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."

"We currently pay by the year, but the licenses are calculated on a monthly basis."

"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."

"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."

"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."

"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."

"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."

More BlackBerry Enterprise Mobility Suite pricing and cost advice

"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."

"The solution is expensive."

"It requires zero investment in infrastructure since it is 100% cloud."

"Fees are monthly and it's approximately $8 per user."

"The licensing structure is broken down into levels, each with different functionalities available. Depending on your license, there may be additional fees for extra features."

"IBM products are a little pricey."

"The solution is cost-effective."

"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."

More IBM MaaS360 pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

10%

Manufacturing Company

Computer Software Company

Government

Outsourcing Company

17%

Financial Services Firm

16%

Construction Company

13%

Energy/Utilities Company

Manufacturing Company

12%

Computer Software Company

10%

Government

Construction Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	193
Midsize Enterprise	61
Large Enterprise	186

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	3
Large Enterprise	19

By reviewers
Company Size	Count
Small Business	21
Midsize Enterprise	7
Large Enterprise	12

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Comparisons

Jamf Pro vs Microsoft Intune

Compared 10% of the time

Workspace ONE UEM vs Microsoft Intune

Compared 6% of the time

Microsoft Entra ID vs Microsoft Intune

Compared 4% of the time

ManageEngine Endpoint Central vs Microsoft Intune

Compared 3% of the time

Samsung Knox vs Microsoft Intune

Compared 2% of the time

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Workspace ONE UEM vs BlackBerry Enterprise Mobility Suite

Compared 14% of the time

Jamf Pro vs BlackBerry Enterprise Mobility Suite

Compared 11% of the time

SOTI MobiControl vs BlackBerry Enterprise Mobility Suite

Compared 10% of the time

Ivanti Neurons for MDM vs BlackBerry Enterprise Mobility Suite

Compared 8% of the time

Hexnode UEM vs BlackBerry Enterprise Mobility Suite

Compared 8% of the time

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Workspace ONE UEM vs IBM MaaS360

Compared 9% of the time

Jamf Pro vs IBM MaaS360

Compared 5% of the time

ManageEngine Endpoint Central vs IBM MaaS360

Compared 3% of the time

Samsung Knox vs IBM MaaS360

Compared 3% of the time

Check Point Harmony Mobile vs IBM MaaS360

Compared 2% of the time

More IBM MaaS360 Competitors

Product Reports

Buyer's Guide

Microsoft Intune

July 2026

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Buyer's Guide

BlackBerry Enterprise Mobility Suite

July 2026

BlackBerry Enterprise Mobility Suite report

Download BlackBerry Enterprise Mobility Suite product report

Buyer's Guide

IBM MaaS360

July 2026

Download IBM MaaS360 product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite

Fiberlink MaaS360, MaaS360

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

BlackBerry Enterprise Mobility Suite is a comprehensive platform offering secure and flexible mobile device management, catering to high-security requirements for a seamless integration between personal and corporate data.

BlackBerry Enterprise Mobility Suite delivers a secure environment for mobile device management, providing reliable email access, internet, and personal information management. Its containerization feature helps separate personal and corporate data while facilitating device management flexibility. With a user-friendly interface, Cylance integration, and centralized control, it combats stability issues and strives for better integration with Microsoft tools alongside support for Chromebooks and Apple devices.

What are the key features of BlackBerry Enterprise Mobility Suite?

Security and Data Separation: Enhances protection and confidentiality by using containerization.
Secure Email Access: Ensures reliable access to emails within a protected environment.
Cylance Integration: Eliminates VPN management burdens with advanced antivirus capabilities.
Device Management Flexibility: Allows centralized control over a range of mobile devices.

What benefits should users consider when evaluating BlackBerry Enterprise Mobility Suite?

Enhanced Security: Offers robust protection for mobile devices and data.
Reliability: Consistent access to essential communication tools like email and internet.
Productivity: Facilitates the use of collaboration and productivity applications securely.
Data Control: Maintains strict separation and privacy between personal and corporate data.

In finance and other sectors, BlackBerry Enterprise Mobility Suite supports organizations in managing secure email, collaboration, and mobile devices, addressing high-security needs in both corporate-owned and BYOD scenarios. Enhancements in the QA process and smoother device onboarding further its appeal as a trusted choice.

BlackBerry

IBM MaaS360 enhances mobile device management with tracking, security, app deployment, policy management, and integration with Apple DEP and Android Enterprise. It supports remote control, cost efficiency, and is user-friendly, suitable for both corporate and BYOD environments.

MaaS360 offers a comprehensive suite for managing and securing mobile devices. With features like encryption, passcode enforcement, and containerization, it ensures data security and compliance. MaaS360 simplifies app deployment via distribution groups and integrates seamlessly with Apple and Android systems. Its focus on kiosk mode, application security, and automated provisioning make it a strategic choice for companies prioritizing a robust endpoint management strategy. Though it offers extensive options, improvements in notifications, user management, and Microsoft integration are needed.

What are the most important features of IBM MaaS360?

Device Tracking: Enables efficient tracking and management of devices across an enterprise.
Security Features: Provides encryption, passcode enforcement, and containerization for data security.
App Deployment: Facilitates app installation through distribution groups and platform integrations.
Policy Management: Allows organizations to implement and enforce security policies efficiently.
Remote Control: Offers options for remote access and management of devices.

What benefits should users look for in reviews of IBM MaaS360?

Cost Efficiency: Reduces setup costs and offers scalable solutions.
Compliance Support: Helps maintain regulatory compliance with detailed management options.
User-Friendly Interface: Simplifies management and operation through intuitive design.
Scalability: Supports growing organizations with extensive device deployment capabilities.

IBM MaaS360 finds applications in industries needing robust mobile device management and security. Enterprises deploy it widely to ensure compliance and safeguard corporate data, providing application control, data leak prevention, and secure email management. It is used for configuring policies for field staff and enabling efficient device enrollment, significantly cutting initial setup costs.

IBM

Sample Customers

Mitchells and Buzzers, Callaway

Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy

Bancroft, Garuda Indonesia

Buyer's Guide

BlackBerry Enterprise Mobility Suite vs. IBM MaaS360

June 2026

Free Report: BlackBerry Enterprise Mobility Suite vs. IBM MaaS360

Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: June 2026.

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