BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

BlackBerry Enterprise Mobility Suite vs. IBM MaaS360

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of April 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 27.5%, down from 35.1% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 1.4%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.5%, up from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	27.5%
IBM MaaS360	6.5%
BlackBerry Enterprise Mobility Suite	1.4%
Other	64.6%

Enterprise Mobility Management (EMM)

Featured Reviews

AkashKamble

Sr MacOS specialist engineer at Cyber24

Enables management of multiple operating systems with a single license

The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.

Read full review

reviewer1310304

IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees

Helpful technical support, and performs well, but initial setup could be simplified

They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.

Read full review

reviewer2173776

President at a wholesaler/distributor with 11-50 employees

Bulk phone setup has become more efficient while content distribution remains manageable

The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"While I don't think you can ever have full visibility and control, Intune certainly allows us to see the applications being used and tells us if things like Windows patches aren't applied to machines. It does a good job. That visibility makes life a little easier."

"It's very informative when there is an error. It allows us to backtrace where the error is and resolve that ourselves. It's a bit of a Swiss Army penknife. We find that it fixes most issues."

"Using this product has completely stopped DLP, so people cannot take material off of corporate machines or corporate imagines, and that's a huge benefit."

"Application deployment and keeping the devices secure no matter where they are, by having this cloud solution — that has been great."

"The initial setup is not complex."

"We are using the mobile feature, and we are also using MDM to lock the devices, to push restrictions, et cetera"

"It is a wonderful product; I would advise others to go for it because it is definitely helpful for an enterprise and has been improving constantly."

"The security features are most definitely valuable. If I have to give an example, the lockdown features that prevent employees from configuring anything or downloading company data are valuable. We get high-quality device protection, malware protection, and information protection at the same time."

More Microsoft Intune pros

"The most important features would be instant messaging and the security that we get from the containerization."

"The security of the product is excellent."

"It gives us the ability to have a container and the most secure possible application."

"From my customers' standpoint, it's reasonably easy to get set up; it's just there, and it just works."

"The functionality with UEM and BlackBerry Works, the shared calendar, is a massive improvement for us."

"We were able to utilize Android for Work-Premium in BlackBerry Android devices."

"Whenever we have issues, people rely on the ability to check messages promptly."

"I value the way BES UEM was able to utilize Android for Work-Premium in BlackBerry Android devices."

More BlackBerry Enterprise Mobility Suite pros

"We introduced the product as part of the SOC-2 requirement. The tool's most valuable features include keeping the operating system updated, tracking software inventory, controlling computer administrators, and the ability to wipe a computer in case of a security threat. It helps us to be compliant, and it is one of the reasons we implemented it."

"The tool's most valuable features are application, distribution, and security. It helps to block user access."

"Maas360 uses distribution groups to deploy apps, which makes it a bit easier than, for example, Intune."

"The ability to send an iPad out to someone and have them auto-provision it when they are out in the field is fantastic. We don't have to have it all configured before we ship it. This is probably the biggest value add."

"One valuable feature is the ability to provide a secure environment. Another is the kiosk mode where MaaS360 can be used over a tablet or mobile device to ensure that a single application is used."

"Allowed our organization to securely implement BYOD, increasing the employee satisfaction and productivity."

"The solution is easy to implement."

"MaaS can force people to lock their phones. Not everyone likes having a PIN and other security features on their phones, but this sets a requirement that you can't get your emails unless you have a PIN on your phone. That was a good feature, and we were able to easily increase the PIN from four digits to six digits. Overall, it was pretty user-friendly."

More IBM MaaS360 pros

Cons

"Microsoft Intune is currently overpriced."

"Intune could add more features that are relevant to the core application control functions. For example, it would be helpful if it had more control over the on-prem environment from the cloud platform. Greater Teams availability in the Saudi market would also be helpful."

"The solution can have some compliance problems in general and the end-point user can bypass easily the company policies in Intune."

"It would be better if I could integrate it with my core group policy. I would like to have a group policy in my current environment, which has strict control, but those things are still missing. Although it has maximum compliance and security, it's not available on-premise."

"Microsoft Intune could enhance its patch management for various devices, ensuring regular updates and tracking of device privileges."

"There are items that require improvements. One is the controls from iOS."

"The reports that are generated aren't so great. They don't give a lot of meaning so far, but that could be down to user knowledge than the actual reporting side of things. I'm not a big user of it, but I was a bigger user of MaaS360, and we used to be able to run weekly and monthly reports. In the case of any deviations. we'd get a warning immediately. That's not so easy to do or to get in place for Intune. This could be just a user issue, but when I compare both, that's the only thing that's lacking for me."

"It's only good for a Microsoft environment. While it works very well for Microsoft users but if you have other kinds of operating systems, it's very painful to use."

More Microsoft Intune cons

"The interface could be improved."

"As far as being able to remotely wipe a device, or remove it from the console, this is not simple to do. It is not a one-click motion, as it requires several steps."

"It's too difficult to manage ourselves. We have to get a third-party in to do that. The fact that it breaks on some end-users' devices is also a concern and just the frequency and complexity of upgrades is not ideal."

"More devices supported like iOS, Android, and API so it can support various platforms to enhance the experience."

"We cannot integrate BlackBerry Edit from BlackBerry Enterprise. BlackBerry Edit has issues when we are editing any document."

"From the past to the present, before mobility location, we frequently required a restart."

"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."

"The first installation is very complicated but future installments are much easier."

More BlackBerry Enterprise Mobility Suite cons

"I would rate IBM MaaS360's stability as seven out of ten, though I don't use it extensively."

"We opted to go with Microsoft Intune because it just seemed to be a more mature and comprehensive enterprise solution, whereas IBM MaaS360 didn't seem to have the necessary breadth to manage all of our equipment. Along with laptops, I've had some BYODs. IBM MaaS360 just didn't seem as mature in our assessment."

"The user interface could definitely use some improvement."

"When we have MaaS360 installed on smartphones, it consumes the battery of the device at a much faster pace. This is one of the areas of improvement that I would like to highlight. We have also observed that in the contact list, a lot of duplication is happening. A single contact is duplicated three or four times, which also consumes more memory resources. If they can work on improving it for these aspects, it will have a more positive impact not only on the way the application is being consumed by the user but also on user satisfaction. A lot of new features are being deployed or rolled out by companies that are competitors of IBM MaaS360. IBM will have to ensure that all those features are on board so that we have a complete suite of features in the platform, rather than deploying multiple diverse solutions to cater to the requirements of our customers."

"The reporting and alerting could be improved."

"The solution needs to offer live technical support. Right now, it's just a chat window and it's rather unhelpful."

"Zero day support is something they can work on. They can make it a little bit more user-friendly."

More IBM MaaS360 cons

Pricing and Cost Advice

"It is not a cheap solution. The price for a device when you start using it at a large scale can be improved. It is covered under our enterprise agreement. We pay once a year. I am not aware of any additional costs."

"Intune is moderately expensive. You can get the license bundled with Office 365 E3 or E5 licenses. The E5s are a bit expensive, but you get some cheaper solutions with Intune."

"The price of Intune is often included as part of a bundle with other Microsoft licenses, which makes it somewhat cheaper."

"I would rate the price a four out of ten with ten being the most expensive."

"Based on the features that it gives, it is cost-efficient. It is not necessarily on the expensive side of the scale. It provides a hefty number of features that any organization would want. It is in a good price range."

"Microsoft Intune is not cost-effective as a standalone product."

"It is reasonable for the features it has."

"The licensing costs we leave up to the customer and these vary from one to another."

More Microsoft Intune pricing and cost advice

"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."

"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."

"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."

"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."

"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."

"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."

"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."

"We currently pay by the year, but the licenses are calculated on a monthly basis."

More BlackBerry Enterprise Mobility Suite pricing and cost advice

"It requires zero investment in infrastructure since it is 100% cloud."

"IBM MaaS360 is cheaper compared to other alternatives. Others are at least three to six times costlier."

"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."

"Fees are monthly and it's approximately $8 per user."

"IBM products are a little pricey."

"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."

"I rate IBM MaaS360's pricing a six out of ten."

"The solution is cost-effective."

More IBM MaaS360 pricing and cost advice

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Top Industries

By visitors reading reviews

Manufacturing Company

Computer Software Company

Financial Services Firm

Government

Financial Services Firm

16%

Construction Company

11%

Outsourcing Company

10%

Real Estate/Law Firm

Manufacturing Company

11%

Computer Software Company

11%

Government

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	124
Midsize Enterprise	54
Large Enterprise	167

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	3
Large Enterprise	19

By reviewers
Company Size	Count
Small Business	20
Midsize Enterprise	7
Large Enterprise	12

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What is your experience regarding pricing and costs for IBM MaaS360?

The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.

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Compared 8% of the time

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Compared 7% of the time

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Compared 13% of the time

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Compared 4% of the time

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Compared 4% of the time

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Compared 2% of the time

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Product Reports

Microsoft Intune

Download Microsoft Intune product report

BlackBerry Enterprise Mobility Suite

Download BlackBerry Enterprise Mobility Suite product report

BlackBerry Enterprise Mobility Suite report

IBM MaaS360

Download IBM MaaS360 product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite

Fiberlink MaaS360, MaaS360

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

The BlackBerry Enterprise Mobility Suite offers five editions to meet your enterprise’s evolving mobile needs. Growth can happen quickly, and the BlackBerry Enterprise Mobility Suite is designed to provide a seamless transition to the more advanced capabilities in higher-level editions. The subscription model ensures predictable annual expenditures and eliminates upfront capital costs.

BlackBerry

IBM MaaS360 is an EMM solution that allows you to configure devices for enterprise access and protect corporate data on smartphones and tablets – all from a single screen. As a robust integrated cloud platform, MaaS360 simplifies mobile device management (MDM) with visibility, rapid deployment, and control that spans across apps, mobile devices, and data. It also secures apps, laptops, smartphones, tablets, wearables, desktops, the Internet of Things (IoT) devices, and data so you can rapidly scale your remote workforce and bring your own device (BYOD) initiatives.

IBM MaaS360 can help you build a zero-trust strategy with modern device management. Deployment is so fast that in just a few clicks, IT admins can start enrolling devices and quickly manage the entire mobile device lifecycle. They can do everything from enrollment to enterprise integration, support, configuration and management, monitoring and security, analytics, and reporting.

IBM MaaS360 Features

IBM MaaS360 has many valuable key features. Some of the most useful ones include:

Workforce management: Manage and secure any remote workforce in minutes with rapid deployment.
Information security: Support a safer way to access, create, sync, and edit all business documents on mobile devices.
Manage security risks: Provide users with seamless data access while remotely managing threats.
Secure access: Grant secure access to company resources from any mobile device, without a VPN.
Identity management and security: Integrate seamless identity and access management with United Endpoint Management.

IBM MaaS360 Benefits

There are many benefits to implementing IBM MaaS360. Some of the biggest advantages the solution offers include:

Provision, manage, and protect your devices from a single console.
Configure email, contacts, calendar, Wi-Fi, and VPN profiles over-the-air to quickly onboard users.
Experience launch day support for the latest mobile operating system releases for iOS, Android, and Windows.
Set and enforce security policies with automated compliance actions like requiring a device passcode and blocking a compromised device.
Use robust dashboards and reporting to manage both personal and corporate devices.

Increases security and compliance enforcement.
Easily integrates with your existing infrastructure.
Reduces cost of supporting mobile assets.
Enhances application and performance management.
Contains powerful management and security to address the entire mobility lifecycle.
Helps ensure better business continuity.
Increases productivity and employee satisfaction.
Simple and fast, with an exceptional customer experience.

Reviews from Real Users

MaaS360 stands out among its competitors for a number of reasons. Some of these include its mobile device and laptop management, robust security, and complete sync with Active Directory. PeerSpot users take note of the advantages of these features in their reviews:

Claudia G., a Cybersecurity Consultant at Telefónica, mentions, “My customers value the ability to control all their devices from a central point in IBM MaaS360. I rate IBM MaaS360 a nine out of ten.”

Okoro A.., a CEO at a ITANDT Solutions Limited notes, “The most valuable features are mobile device management and security (which allows you to quarantine infected devices).”

IBM

Sample Customers

Mitchells and Buzzers, Callaway

Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy

Bancroft, Garuda Indonesia

BlackBerry Enterprise Mobility Suite vs. IBM MaaS360