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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
378
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
18th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.8
Reviews Sentiment
7.4
Number of Reviews
37
Ranking in other categories
Unified Endpoint Management (UEM) (6th)
 

Mindshare comparison

As of June 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 22.7%, down from 33.5% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 2.4%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.9%, up from 4.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune22.7%
IBM MaaS3606.9%
BlackBerry Enterprise Mobility Suite2.4%
Other68.0%
Enterprise Mobility Management (EMM)
 

Featured Reviews

OluwashileAdeniyi - PeerSpot reviewer
Senior Infrastructure Security Engineer at a outsourcing company with 51-200 employees
Centralized endpoint security has improved and supports hybrid work and BYOD policies
Regarding what I dislike about Microsoft Intune and its downsides, I would say that more Mac controls are needed because we have limited Mac and Linux control. When comparing controls and policies between Windows, Mac, and Linux, Windows has almost everything you can think of, while Mac and Linux have limited types of control. You cannot implement certain things on Mac and Linux that you can on Windows. The limited controls are a major issue. Additionally, if Microsoft could find a way to embed servers into Microsoft Intune, that would be beneficial. Microsoft Intune is not really designed for servers or Windows servers. It is more tailored towards Windows 11 and Windows 10 operating systems. Windows servers are not fully supported. Enterprise organizations usually have both servers and endpoints, which are users' workstations. For servers, most people look for other solutions such as SCCM, which is Configuration Manager. However, SCCM is what Microsoft Intune is trying to replace. Both SCCM and Microsoft Intune belong to Microsoft. Microsoft is trying to transition organizations into Microsoft Intune, the native cloud solution. However, because this update is still in process, servers are not fully compatible with Microsoft Intune and cannot be managed by it. The current policy that has emerged from issues with clients is what they call co-management, which is relatively new, and I do not know if adoption is significant. Many legacy or older customers who have been using these products for decades still have SCCM. When it is time for them to manage their Windows devices, they use what is called cloud attach. Cloud attach is a term whereby your SCCM is connected to your Microsoft Intune. Most people do not know about it, but I have deployed it for several organizations. Cloud attach and co-management work together so that your device is in SCCM, but some policies are pushed from Microsoft Intune. It is like two different solutions working hand in hand. That is what they call co-management. Microsoft Intune does not bring all of your endpoint and security management tools into one place, which is the goal and how it should be. However, as I mentioned, servers are not included. If we talk about end users, Microsoft Intune does bring all your devices together. In a typical enterprise environment, you have end users with workstations, laptops, company-issued phones, and bring your own devices. You can create policies for all of these. However, for the backend, your servers do not have much coverage. Servers are not really covered by Microsoft Intune in that way.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
Abhijeet Chaskar - PeerSpot reviewer
Cybersecurity Analyst at DigitalTrack solution pvt ltd
Centralized device control has improved security and streamlined daily management tasks
The best features IBM MaaS360 offers include centralized device management, policy enforcement, compliance tracking, and remote device actions. These features make managing and securing endpoints much more efficient. Another feature I appreciate about IBM MaaS360 is the visibility it provides. Being able to view device status, compliance, and security information from one console makes day-to-day management much easier. IBM MaaS360 has positively impacted my organization by improving efficiency and security across the organization. We can manage devices more efficiently, maintain compliance, and resolve issues faster. We save time for both IT teams and end users. The AI outputs from IBM MaaS360 have been reliable in our experience. They provide useful insights and recommendations that help with device management and security monitoring. Though we still review important findings before taking action.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best thing about Intune for the customers is simply that it's included in the different plans of Microsoft 365."
"Microsoft Intune brings all endpoint and security management tools into one place, and for app discovery, deployment, and automatic updating, it's reliable."
"The ability to deploy patches and automate software deployments to end-user devices is very useful."
"In terms of technical support, you will get an immediate response."
"We have used conditional access policies to prevent users from copying internal resources or internal data to external devices, which has helped protect our organizations from being compromised."
"It has helped with compliance. It has helped to ensure that devices comply with the organization's policy. If they are not compliant and secure, they cannot access the resources."
"What I like the most about Microsoft Intune is its ability to manage mobile devices. Through integration with System Center, it can also manage desktops and laptops."
"Advanced endpoint analytics provides granular information about devices in Microsoft Intune, facilitating easier troubleshooting at system and application levels."
"If you create such a setup, a secure setup, you will have a really fine solution."
"The newer version is pretty stable."
"Compared to the product that we upgraded from, we have received great responses from our end users who are appreciative of the following: They can access their calendar in events better than the other product that we were using."
"We are able to secure and control all company-owned devices which is essential for us as a financial company."
"Access to the emails on the go was most valuable. Having access to your emails in a secure way is one of the most important features of this solution. Blackberry ensures data security, and as a user, I can use it while on roaming or wherever I am."
"The containerization of the workspace is what we have found to be the most valuable."
"It has allowed us to manage many different mobile device platforms, like Windows 10, Android, Apple, and BlackBerry 10, all through a single pane of glass."
"My customers find that they don't have to worry about managing their VPN connections for their mobile users, because BlackBerry handles all of that, as opposed to if you're just using Office 365."
"The best feature is the ability to control mobile phones, wipe and containerize the data, and keep employees' work data separate from personal data."
"Customer Service: It's excellent. Technical Support: It's excellent."
"One valuable feature is the ability to provide a secure environment. Another is the kiosk mode where MaaS360 can be used over a tablet or mobile device to ensure that a single application is used."
"Allowed our organization to securely implement BYOD, increasing the employee satisfaction and productivity."
"I like the way mobile device management works in terms of how the data is segregated, as well as the office and personal data."
"The most valuable features of IBM MaaS360 are encryption and mobile design."
"The most valuable feature is the fact that we can find a lost device or shut the device down and wipe it, which is good for HIPAA."
"Fiberlink’s customer support is great, very responsive to inquiries and very helpful."
 

Cons

"I think that there is room for improvement with the reporting. If this is done, it will be a better product."
"I think if you have the money and want something more stable, you should go for AirWatch. I don't think Microsoft is offering the same stability as VMware at this point."
"Intune could add more Linux security features and more integration with on-prem devices. The application deployments can also be improved."
"It would be great if Intune offered better data protection controls for BYOD Windows PCs."
"For migrations, sometimes we experience some issues with OS deployment and the user experience side."
"I would like to see better integration with Microsoft. There are a few things I can still do with Jamf that I am unable to do with Intune yet."
"We are currently unable to control aspects of group policy from Teams like we can for GPO. They are still not part of Intune. Microsoft is adding this, but it's currently in preview, and few GPO features have been added to the product."
"A new Intune feature allows application packaging, but it incurs additional licensing costs for a significant number of applications."
"The interface could be improved."
"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."
"It didn’t help us because we ran into lot of issues, and BlackBerry support couldn’t figure out the issues in a timely fashion."
"The installations on the device could be simpler. It is a good solution, and all the features are there. So, there isn't a lot to improve. I'm sure they already have their thought process on how to improve it."
"From the past to the present, before mobility location, we frequently required a restart."
"The application is consistent across devices, but the interface is not as robust as you would expect for an enterprise solution."
"Scalability was slightly complex because we had to wait for licenses to come before the configuration."
"The newest features sometimes pop in very slowly."
"The interface is clunky and the layout is a bit outdated. Also, I don't think MaaS360 has as many features as Intune. It doesn't integrate with Office as seamlessly as Intune does, which isn't surprising, given that Intune and Office are Microsoft products."
"The user interface could definitely use some improvement."
"It's difficult for someone like me to set up a phone that doesn't require a SIM card, like Apple's new phones."
"The main issue we have with the solution is synchronization between the information and between the devices and the portal."
"However, if technical support was purely through IBM, the service is definitely lacking."
"I would appreciate a more intuitive interface and simpler navigation in IBM MaaS360."
"There is a glaring security flaw where users can wipe their phones and they still show compliant in Maas360."
"The solution needs to offer live technical support. Right now, it's just a chat window and it's rather unhelpful."
 

Pricing and Cost Advice

"It's a bit expensive from a licensing perspective, especially as we look to have organizations with tenants across the globe."
"I liked the tool's pricing until P2 came into effect. I am unsure about the current value versus the cost of the new licensing model."
"There is a license required to use the solution. If you're core users in Office 365, for example, you have Outlook email and E3 license, this is only email. You have to buy an EMS license to have Microsoft Intune. It is expensive."
"Its price is fair. It's a normal price. It isn't too expensive or too cheap."
"It's affordable. In comparison to the competitors, the price depends on what features you need from Intune, but it's affordable. There are no hidden costs, but there are some features that go for a premium price. Those are the add-ons for which you have to pay extra."
"Microsoft offers some licensing where it's included at no extra cost when customers are already using the licenses. In such a case, it's a really good value. If you have to buy the licensing for it, it's probably on par with other solutions. It isn't substantially more or less expensive. The great thing is that it is included in some of Microsoft's licensed packages. So, some customers don't have to spend additional money for it. Typically, most providers that support Intune do charge a management fee of some sort or some fee. Certainly, we're no exception."
"It is cheap, but as compared to Google, it is costly. Google is cheaper, but quality-wise, Microsoft Intune is better."
"We spend a lot of money on Intune licensing, and some of our users have to be double licensed just because of how our dev and corporate environments are segmented."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"The solution is expensive."
"Fees are monthly and it's approximately $8 per user."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"I feel the pricing to be very high."
"IBM products are expensive compared to the tools offered by its competitors. IBM MaaS360 is an expensive tool."
"The solution is cost-effective."
"IBM products are a little pricey."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
10%
Computer Software Company
8%
Government
7%
Financial Services Firm
19%
Construction Company
15%
Outsourcing Company
12%
Energy/Utilities Company
6%
Manufacturing Company
12%
Computer Software Company
10%
Government
8%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business192
Midsize Enterprise62
Large Enterprise185
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business21
Midsize Enterprise7
Large Enterprise12
 

Questions from the Community

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.