BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

BlackBerry Enterprise Mobility Suite vs. IBM MaaS360

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of March 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 27.5%, down from 35.1% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 1.4%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.5%, up from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	27.5%
IBM MaaS360	6.5%
BlackBerry Enterprise Mobility Suite	1.4%
Other	64.6%

Enterprise Mobility Management (EMM)

Featured Reviews

AkashKamble

Sr MacOS specialist engineer at Cyber24

Enables management of multiple operating systems with a single license

The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.

Read full review

reviewer1310304

IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees

Helpful technical support, and performs well, but initial setup could be simplified

They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.

Read full review

reviewer2173776

President at a wholesaler/distributor with 11-50 employees

Bulk phone setup has become more efficient while content distribution remains manageable

The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Previously, SCCM was used as an on-premise solution for clients, but now they are moving to Microsoft Intune as a cloud solution with better security and functions."

"I have been using the Enterprise Application Management feature of Microsoft Intune, which enhances abilities when it comes to app discovery, deployment, and automatic updating."

"The solution has reduced the risk of security breaches by 30%."

"The feature I like the most is that we can perform remote tasks. If we want to retire or wipe out personal data or corporate data from a device, we can use Microsoft Intune remotely, and with the click of a button, data is removed automatically. Nothing needs to be done from the end-user side."

"If the product works, remote access will be a benefit. To this point we have not had reason to have confidence in achieving that access."

"It is very easy to use. It has a very easy interface."

"It's really easy to access."

"The dashboards, the security, and the customization capabilities work very well for us."

More Microsoft Intune pros

"Cylance, their newest antivirus product, is the most valuable feature for us so far."

"If a device is stolen, you have the power to remove all of the contents remotely. You can do this very quickly."

"It allows me to be able to access my email when I do not necessarily have my computer with me. I can also access my calendar when I am on public transport or outside of the office."

"Access to the emails on the go was most valuable. Having access to your emails in a secure way is one of the most important features of this solution. Blackberry ensures data security, and as a user, I can use it while on roaming or wherever I am."

"There is very high flexibility for different setups of single users, so it can give a single use many different device types with different enrollment types."

"The containerization of the workspace is what we have found to be the most valuable."

"The most important features would be instant messaging and the security that we get from the containerization."

"It has allowed us to manage many different mobile device platforms, like Windows 10, Android, Apple, and BlackBerry 10, all through a single pane of glass."

More BlackBerry Enterprise Mobility Suite pros

"MaaS can force people to lock their phones. Not everyone likes having a PIN and other security features on their phones, but this sets a requirement that you can't get your emails unless you have a PIN on your phone. That was a good feature, and we were able to easily increase the PIN from four digits to six digits. Overall, it was pretty user-friendly."

"The most valuable features of IBM MaaS360 are encryption and mobile design."

"The solution is easy to implement."

"It is a stable solution."

"It can change policies based on geolocation or schedules."

"We introduced the product as part of the SOC-2 requirement. The tool's most valuable features include keeping the operating system updated, tracking software inventory, controlling computer administrators, and the ability to wipe a computer in case of a security threat. It helps us to be compliant, and it is one of the reasons we implemented it."

"Asset management is the most valuable feature and integral for device inventory."

"All features that we have deployed are useful. We do access office emails on our smartphones, and we have complete sync with Active Directory. Our calendar also gets synced in the MaaS360 application. We also ensure that the data from these official applications is not being misused by any of the employees. We have disabled cut, copy, paste, and all such features. It ensures that all the official data that our employees have on their smartphones is secure. Security is the paramount feature that we value in this product."

More IBM MaaS360 pros

Cons

"Additional application deployment options e.g. MSI deployment with more complex parameters or additional side-by-side files, and non-MSI deployment options."

"It would be great if Intune offered better data protection controls for BYOD Windows PCs."

"I would like Intune to natively support easier report generation. This improvement would enable less experienced staff to run reports more efficiently without relying on additional tools or functions."

"From a new user's perspective, it may be a little overwhelming because there are quite a few things to look at in the console, however, once you are sort of acclimated and are familiar with your core functions, it's fairly simple and straightforward."

"The information we receive at the device level needs improvement."

"Regarding mobile devices, Intune is good, but there are other services that I would say are ahead of Intune from an administration and reporting point of view."

"It would be awesome if Microsoft opened their API so we could filter more properties. If we have to do anything outside of Intune that requires a third-party solution to talk back to it, we're very limited in what we can do. Trust your people. We promise not to break your stuff. Open it up just a tiny bit wider."

"The reporting could be improved, as it's pretty poor compared to other products of this type."

More Microsoft Intune cons

"I'd like there to be more in the core product rather than having to buy additional products. For example, being able to trace your devices after an emergency is an additional product you have to buy to do that properly."

"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."

"Second level support needs to have strong knowledge of the product."

"From the past to the present, before mobility location, we frequently required a restart."

"The interface could be improved."

"As far as being able to remotely wipe a device, or remove it from the console, this is not simple to do. It is not a one-click motion, as it requires several steps."

"It's too difficult to manage ourselves. We have to get a third-party in to do that. The fact that it breaks on some end-users' devices is also a concern and just the frequency and complexity of upgrades is not ideal."

"I know for the BlackBerry Connect, our users want to see more features, such as audio and video. I know the current version doesn't have that."

More BlackBerry Enterprise Mobility Suite cons

"IBM MaaS360 needs to have stronger points when it comes to the area of BYOD."

"I would rate IBM MaaS360's stability as seven out of ten, though I don't use it extensively."

"It would be ideal to add support for the distribution of windows.exe applications."

"The user experience really isn't so good."

"Zero day support is something they can work on. They can make it a little bit more user-friendly."

"They should allow for the building of custom reports with graphics."

"The product needs to improve tech support."

"IBM MaaS360’s threat management feature needs improvement. It could identify even more malicious attacks."

More IBM MaaS360 cons

Pricing and Cost Advice

"It is not a cheap solution. The price for a device when you start using it at a large scale can be improved. It is covered under our enterprise agreement. We pay once a year. I am not aware of any additional costs."

"Our Office 365 Business Premium license, including Office 365 and Intune Management, offers excellent value."

"Generally, we get favorable discounts, so it's not too bad. Obviously, we're looking at decreasing those wherever we can to bring value back to the public purse because it's all charity based. It's all publicly funded."

"Intune is included in the Microsoft 365 licensing package that we have."

"The price for Intune is fair."

"We are partners, so we receive some discount. However, from the customer's perspective, Microsoft Intune's pricing is competitive with non-Microsoft technology, and the price is good compared to other market competitors."

"It's affordable for the protection it gives. There are no additional costs."

"Its price is quite okay. I wish they provide certain additional features with the same license."

More Microsoft Intune pricing and cost advice

"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."

"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."

"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."

"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."

"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."

"We currently pay by the year, but the licenses are calculated on a monthly basis."

"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."

"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."

More BlackBerry Enterprise Mobility Suite pricing and cost advice

"I feel the pricing to be very high."

"IBM MaaS360 is cheaper compared to other alternatives. Others are at least three to six times costlier."

"IBM products are expensive compared to the tools offered by its competitors. IBM MaaS360 is an expensive tool."

"The solution is cost-effective."

"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."

"IBM products are a little pricey."

"The licensing structure is broken down into levels, each with different functionalities available. Depending on your license, there may be additional fees for extra features."

"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."

More IBM MaaS360 pricing and cost advice

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883,692 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Computer Software Company

10%

Manufacturing Company

10%

Financial Services Firm

Government

Financial Services Firm

18%

Outsourcing Company

11%

Real Estate/Law Firm

Energy/Utilities Company

Manufacturing Company

11%

Computer Software Company

11%

Government

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	123
Midsize Enterprise	49
Large Enterprise	160

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	3
Large Enterprise	19

By reviewers
Company Size	Count
Small Business	20
Midsize Enterprise	7
Large Enterprise	12

Questions from the Community

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Microsoft Intune vs IBM MaaS360 - which to choose?

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Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...

What is your experience regarding pricing and costs for IBM MaaS360?

The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.

What needs improvement with IBM MaaS360?

We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...

Jamf Pro vs Microsoft Intune

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Compared 3% of the time

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Compared 27% of the time

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Compared 11% of the time

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Compared 8% of the time

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Compared 8% of the time

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Compared 7% of the time

More BlackBerry Enterprise Mobility Suite Competitors

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Compared 13% of the time

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Compared 4% of the time

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Compared 4% of the time

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Compared 2% of the time

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Product Reports

Microsoft Intune

Download Microsoft Intune product report

BlackBerry Enterprise Mobility Suite

March 2026

BlackBerry Enterprise Mobility Suite report

Download BlackBerry Enterprise Mobility Suite product report

IBM MaaS360

Download IBM MaaS360 product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite

Fiberlink MaaS360, MaaS360

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

The BlackBerry Enterprise Mobility Suite offers five editions to meet your enterprise’s evolving mobile needs. Growth can happen quickly, and the BlackBerry Enterprise Mobility Suite is designed to provide a seamless transition to the more advanced capabilities in higher-level editions. The subscription model ensures predictable annual expenditures and eliminates upfront capital costs.

BlackBerry

IBM MaaS360 is an EMM solution that allows you to configure devices for enterprise access and protect corporate data on smartphones and tablets – all from a single screen. As a robust integrated cloud platform, MaaS360 simplifies mobile device management (MDM) with visibility, rapid deployment, and control that spans across apps, mobile devices, and data. It also secures apps, laptops, smartphones, tablets, wearables, desktops, the Internet of Things (IoT) devices, and data so you can rapidly scale your remote workforce and bring your own device (BYOD) initiatives.

IBM MaaS360 can help you build a zero-trust strategy with modern device management. Deployment is so fast that in just a few clicks, IT admins can start enrolling devices and quickly manage the entire mobile device lifecycle. They can do everything from enrollment to enterprise integration, support, configuration and management, monitoring and security, analytics, and reporting.

IBM MaaS360 Features

IBM MaaS360 has many valuable key features. Some of the most useful ones include:

Workforce management: Manage and secure any remote workforce in minutes with rapid deployment.
Information security: Support a safer way to access, create, sync, and edit all business documents on mobile devices.
Manage security risks: Provide users with seamless data access while remotely managing threats.
Secure access: Grant secure access to company resources from any mobile device, without a VPN.
Identity management and security: Integrate seamless identity and access management with United Endpoint Management.

IBM MaaS360 Benefits

There are many benefits to implementing IBM MaaS360. Some of the biggest advantages the solution offers include:

Provision, manage, and protect your devices from a single console.
Configure email, contacts, calendar, Wi-Fi, and VPN profiles over-the-air to quickly onboard users.
Experience launch day support for the latest mobile operating system releases for iOS, Android, and Windows.
Set and enforce security policies with automated compliance actions like requiring a device passcode and blocking a compromised device.
Use robust dashboards and reporting to manage both personal and corporate devices.

Increases security and compliance enforcement.
Easily integrates with your existing infrastructure.
Reduces cost of supporting mobile assets.
Enhances application and performance management.
Contains powerful management and security to address the entire mobility lifecycle.
Helps ensure better business continuity.
Increases productivity and employee satisfaction.
Simple and fast, with an exceptional customer experience.

Reviews from Real Users

MaaS360 stands out among its competitors for a number of reasons. Some of these include its mobile device and laptop management, robust security, and complete sync with Active Directory. PeerSpot users take note of the advantages of these features in their reviews:

Claudia G., a Cybersecurity Consultant at Telefónica, mentions, “My customers value the ability to control all their devices from a central point in IBM MaaS360. I rate IBM MaaS360 a nine out of ten.”

Okoro A.., a CEO at a ITANDT Solutions Limited notes, “The most valuable features are mobile device management and security (which allows you to quarantine infected devices).”

IBM

Sample Customers

Mitchells and Buzzers, Callaway

Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy

Bancroft, Garuda Indonesia

BlackBerry Enterprise Mobility Suite vs. IBM MaaS360