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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
362
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
18th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Unified Endpoint Management (UEM) (6th)
 

Mindshare comparison

As of May 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 23.8%, down from 33.8% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 2.0%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.7%, up from 4.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune23.8%
IBM MaaS3606.7%
BlackBerry Enterprise Mobility Suite2.0%
Other67.5%
Enterprise Mobility Management (EMM)
 

Featured Reviews

HA
Senior Business Development Executive at Digitaltrack Solutions Pvt Ltd
Centralized device management has automated onboarding and improves remote security compliance
One thing I feel Microsoft Intune could improve is troubleshooting visibility. In many cases, when a policy or application deployment fails, the error messages are a bit generic. So, admins still spend time checking logs manually or testing on devices one by one. Compared to the simplicity of deployment, troubleshooting sometimes feels less mature. I also think reporting and real-time monitoring could be stronger. The dashboard gives useful information, but in large environments, many teams still depend on additional tools or scripts for deeper reporting and analytics. If I had to focus on one area first, I would probably choose troubleshooting and reporting. Deployment through Microsoft Intune is generally straightforward, but when something fails, identifying the exact root cause can still take more time than expected. Error messages are sometimes too generic, and admins often have to dig through logs, sync status, or multiple portals to understand what actually happened. I think user experience and policy management could also improve further. Microsoft Intune has become much better over the years, but sometimes the admin portal still feels fragmented because certain configurations open in different sections or redirect to older interfaces. For new admins, especially, it can take time to understand where everything is located. Another thing is policy conflict handling. In larger organizations, multiple device policies, compliance rules, and configuration profiles can overlap. When conflicts happen, the visibility is not always very clear, so admins spend time figuring out which policy actually won or caused the issue.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The user experience is good; we could work and deploy many controls through Microsoft Intune."
"By using Microsoft Intune we can control which websites the users can go to and it provides a secure environment for our employees using their laptops that are having access from home. We have installed Intune to control the user's environment minimizing the chances of any hacking."
"The ability to work from all over the planet is valuable. You just need a functioning and working Internet connection."
"I can control applications, and I can secure applications by using the MAM policy, which is very effective and very helpful in protecting our users' data on mobile devices such as iPhones and Android phones."
"The standout features of Intune are its excellent mobile device management and highly effective application management capabilities."
"The most valuable feature of Intune is the user-friendly portal for end users."
"Implementing Microsoft Intune has provided a more streamlined and consistent method for device management across our multiple domains, effectively consolidating our administrative efforts."
"It is quite policy-enabled, so you can build pretty much any policy to manage remote endpoints."
"Cylance, their newest antivirus product, is the most valuable feature for us so far."
"It was an improvement when we got the Tasks and the Notes as well as Connect for Skype For Business."
"The security is outstanding."
"From my customers' standpoint, it's reasonably easy to get set up; it's just there, and it just works."
"The security of the product is excellent."
"There is very high flexibility for different setups of single users, so it can give a single use many different device types with different enrollment types."
"We were able to utilize Android for Work-Premium in BlackBerry Android devices."
"Access to the emails on the go was most valuable. Having access to your emails in a secure way is one of the most important features of this solution. Blackberry ensures data security, and as a user, I can use it while on roaming or wherever I am."
"The solution is quite stable."
"The tool's most valuable features are application, distribution, and security. It helps to block user access."
"The most valuable feature is the fact that we can find a lost device or shut the device down and wipe it is good for HIPAA."
"The best feature is the ability to control mobile phones, wipe and containerize the data, and keep employees' work data separate from personal data."
"The most valuable feature is that it's comprehensive - it covers mobile devices and laptops in one package."
"IBM MaaS360 gives us the ability to remote wipe, control, and block code from models and features we do not want on devices we have."
"Mobile Device Management, Secure Productivity Suite, and document management are valuable features."
"Before Maas360 we had no way of knowing of how many devices were in the field due to IT not being a part of the purchasing process."
 

Cons

"Although Intune is from the same provider, its integration with other Microsoft products, like Microsoft Defender or Microsoft Purview, could be improved."
"The solution's app deployment needs to be improved."
"Reporting in Microsoft solutions is pathetic. With Intune, I'm getting a free inventory tool, but I don't get a reporting tool. When I go to Intune, I can see one machine's entire data in terms of the hardware and the software running on it, but I cannot generate a report for all the machines in the organization. The reporting is the only feature holding back the functionality that is already there."
"I have been trying to contact technical support but haven't been able to reach anyone."
"The reporting dashboard is really limited."
"The reporting could be improved, as it's pretty poor compared to other products of this type."
"There can be some added features, such as an improved dashboard. Any new feature that could be a benefit to our customers would be good."
"They should improve its compatibility with other operating systems such as iOS and Linux. It supports Linux but they still need to work on the iOS part."
"We cannot integrate BlackBerry Edit from BlackBerry Enterprise. BlackBerry Edit has issues when we are editing any document. We have other internal applications that we can use for documents, but we cannot edit into BlackBerry Edit. There's room for improvement with editing documents."
"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."
"It didn’t help us because we ran into lot of issues, and BlackBerry support couldn’t figure out the issues in a timely fashion."
"More devices supported like iOS, Android, and API so it can support various platforms to enhance the experience."
"It's too difficult to manage ourselves. We have to get a third-party in to do that. The fact that it breaks on some end-users' devices is also a concern and just the frequency and complexity of upgrades is not ideal."
"The newest features sometimes pop in very slowly."
"They could improve their QA. There are many times where something will be released, a new client will be released, and something gets broken. Or they do a release and they don't take into consideration how some people may be using parts of it. Even though it's supported, they release something and it breaks it because they weren't aware of it. The biggest thing for me right now is, I would like to see improvement in their QA. I'm tired of getting broken software."
"The first installation is very complicated but future installments are much easier."
"Zero day support is something they can work on."
"The price could be lower."
"It would be ideal to add support for the distribution of windows.exe applications."
"We had a problem with Microsoft computers. If you downloaded emails on a Microsoft Windows Surface PC, that would also require a license. The Outlook application didn't look great for us on a PC."
"An area for improvement would be handshaking with Microsoft in terms of trying to get a DLP on Microsoft OS."
"It's difficult for someone like me to set up a phone that doesn't require a SIM card, like Apple's new phones."
"However, if technical support was purely through IBM, the service is definitely lacking."
"The product needs to improve tech support."
 

Pricing and Cost Advice

"The purchase of the product was handled by someone else."
"Existing E5 license holders for M365, Intune, and Azure, receive a free license."
"It is reasonable. When you have Microsoft 365 E3 or E5 license, it is already licensed in that license. So, you could say it is free."
"It's monthly for us, but it's built into the license cost that we pay our IT each month. It's maybe 129 Kroner per head, which translates to £10. There are some additional costs. Our IT had to set up and configure their own server, so there is an extra cost for that, but I'm not sure what that costs."
"My team members bundled it together with their Microsoft solutions, including Microsoft 365 and related products."
"It's reasonable. They're not giving it away, but it's reasonable."
"Microsoft Intune is included in the E5 license at no additional cost."
"It comes with the E5 plan. We bought the E5 plan from Microsoft."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"Fees are monthly and it's approximately $8 per user."
"I rate IBM MaaS360’s pricing a six out of ten."
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"IBM products are a little pricey."
"The solution is cost-effective."
"I rate IBM MaaS360's pricing a six out of ten."
"The solution is expensive."
"The licensing structure is broken down into levels, each with different functionalities available. Depending on your license, there may be additional fees for extra features."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
9%
Computer Software Company
9%
Government
7%
Financial Services Firm
20%
Construction Company
10%
Outsourcing Company
10%
Energy/Utilities Company
7%
Computer Software Company
10%
Manufacturing Company
10%
Government
9%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business164
Midsize Enterprise60
Large Enterprise182
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
 

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: April 2026.
895,151 professionals have used our research since 2012.