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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
323
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
17th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Unified Endpoint Management (UEM) (5th)
 

Mindshare comparison

As of March 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 27.5%, down from 35.1% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 1.4%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.5%, up from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune27.5%
IBM MaaS3606.5%
BlackBerry Enterprise Mobility Suite1.4%
Other64.6%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution has significantly improved managing a diverse range of devices. We have observed enhancements across Android, iOS, and Windows devices."
"I like how Intune brings everything into one place. For example, you can set up conditional access to applications and devices inside Intune. I also like the segregation inside the Intune devices. You can segregate them by Windows, iOS, iPadOS, macOS, and Android. You can sort it by platform, so you don't need to go into the devices section."
"Intune provides full visibility into all active mobile device users. If their devices are noncompliant with our security policies, I have the flexibility to update them remotely."
"One of our clients migrated the model workplace based on Intune, achieving a 78 percent cost reduction, which is quite a lot."
"Microsoft Intune not only saves costs by reducing the number of personnel needed but also offers a comprehensive solution for managing laptops, applications, security, individual access, and enrollment."
"Based on my experience, I find Intune very flexible for managing Windows devices. We can use scripting, and we can make use of the self-service portal or the company portal to publish some of the applications for Windows."
"I appreciate how clear Microsoft Intune is."
"The standout features of Intune are its excellent mobile device management and highly effective application management capabilities."
"The containerization of the workspace is what we have found to be the most valuable."
"It does support hardware and operating system configurations from every angle."
"The containerization of the BlackBerry Dynamics is the most important thing for us. It allows us to keep personal and corporate data separate on a personal device. It allows us to wipe the corporate data while leaving all the personal data in place."
"We were able to utilize Android for Work-Premium in BlackBerry Android devices."
"Security is the most valuable feature, because we are a financial institution. We have a large number of clients and we have to make sure all communications are secure and PCI compliant."
"The most important features would be instant messaging and the security that we get from the containerization."
"The functionality with UEM and BlackBerry Works, the shared calendar, is a massive improvement for us."
"We can access emails within the active sync."
"My customers value the ability to control all their devices from a central point in IBM MaaS360."
"The solution is quite stable."
"MaaS can force people to lock their phones. Not everyone likes having a PIN and other security features on their phones, but this sets a requirement that you can't get your emails unless you have a PIN on your phone. That was a good feature, and we were able to easily increase the PIN from four digits to six digits. Overall, it was pretty user-friendly."
"It helped us reduce the number of support incidents by limiting users' access to device configurations."
"The most valuable features of IBM MaaS360 are encryption and mobile design."
"It is a stable solution."
"The tool's most valuable features are application, distribution, and security. It helps to block user access."
"The implementation phase of IBM MaaS360 was pretty easy."
 

Cons

"I heard some pain points. The main thing is the learning curve. It took time to implement. It was not the best product starting out of the gate."
"It would be great to see on-premises mailboxes and for the solution to have geofencing capabilities."
"The solution needs to improve reporting. Sometimes, it shows double or triple entries of the same thing, which affects the count's accuracy. Also, some applications onboarded in Microsoft Intune do not get updated. When we look for solutions online, there is often no clear answer."
"When we implemented Intune, it would have been helpful if Microsoft had provided some videos or data about Intune."
"We only have major classifications for iOS and Android, but there are different brands that have different cycles of updates. If they can fine-tune it to make it more brand-specific, that would be even better."
"The solution does require maintenance, and it is complex to maintain, especially regarding updates, patching, and releases."
"The interface is easy, but it is not user-friendly when evaluating the overall user experience of Microsoft Intune."
"The worst aspect is the reporting."
"The pain points for us would be the activation."
"The installations on the device could be simpler. It is a good solution, and all the features are there. So, there isn't a lot to improve. I'm sure they already have their thought process on how to improve it."
"The initial installation could be simplified."
"The entry level support needs improvement, but a lot of it has to do with the fact that we do not have premium support. Therefore, we have to go through Level 1 support for any issues."
"Second level support needs to have strong knowledge of the product."
"The newest features sometimes pop in very slowly."
"The only thing is that the UEM service is a little slow. We have a product production environment, and a test environment and both of them are a little slow. When you are using the UEM Web interface, it takes time to load."
"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."
"The product needs to improve tech support."
"The user interface could definitely use some improvement."
"We had a problem with Microsoft computers. If you downloaded emails on a Microsoft Windows Surface PC, that would also require a license. The Outlook application didn't look great for us on a PC."
"Local technical support would be helpful."
"Configuring policies is difficult in IBM MaaS360. It also needs to improve usability."
"We opted to go with Microsoft Intune because it just seemed to be a more mature and comprehensive enterprise solution, whereas IBM MaaS360 didn't seem to have the necessary breadth to manage all of our equipment. Along with laptops, I've had some BYODs. IBM MaaS360 just didn't seem as mature in our assessment."
"The reporting and alerting could be improved."
"The interface is clunky and the layout is a bit outdated. Also, I don't think MaaS360 has as many features as Intune. It doesn't integrate with Office as seamlessly as Intune does, which isn't surprising, given that Intune and Office are Microsoft products."
 

Pricing and Cost Advice

"With our standard E5 agreement with Microsoft, there have been no pricing concerns. Introductory professional services, like a fast-track service, were included with our E5 membership, and there have been no additional costs."
"It comes as a bundle, so you do not really know what the prices are. Microsoft does not break it down to the user cost for us. It is just bundled with our E5 license."
"I am satisfied with the pricing."
"It comes with the E5 plan. We bought the E5 plan from Microsoft."
"Existing E5 license holders for M365, Intune, and Azure, receive a free license."
"No one can compete with Microsoft when it comes to price, and the features it is offering."
"If you're subscribing to Premium or E3, there are no additional costs for Intune, it's included."
"The price of Microsoft Intune is reasonable."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"The licensing structure is broken down into levels, each with different functionalities available. Depending on your license, there may be additional fees for extra features."
"I rate IBM MaaS360's pricing a six out of ten."
"The solution is cost-effective."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"​It requires zero investment in infrastructure since it is 100% cloud.​"
"The solution is expensive."
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"Fees are monthly and it's approximately $8 per user."
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Top Industries

By visitors reading reviews
Manufacturing Company
10%
Computer Software Company
10%
Financial Services Firm
9%
Government
8%
Financial Services Firm
18%
Outsourcing Company
11%
Real Estate/Law Firm
9%
Energy/Utilities Company
8%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business123
Midsize Enterprise49
Large Enterprise160
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
 

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: March 2026.
883,824 professionals have used our research since 2012.