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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
323
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
17th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
36
Ranking in other categories
Unified Endpoint Management (UEM) (5th)
 

Mindshare comparison

As of March 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 27.5%, down from 35.1% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 1.4%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.5%, up from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune27.5%
IBM MaaS3606.5%
BlackBerry Enterprise Mobility Suite1.4%
Other64.6%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
reviewer2173776 - PeerSpot reviewer
President at a wholesaler/distributor with 11-50 employees
Bulk phone setup has become more efficient while content distribution remains manageable
The main benefit of IBM MaaS360 is phone control and rollout. I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually. I was able to manage what apps people were downloading with IBM MaaS360, ensuring they had what they needed. I could monitor their downloads and remove applications if necessary.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"...Intune itself integrates with that entire Microsoft ecosystem. As an individual product itself, it's okay. It holds up. But when you start saying "I've bought this as part of a wider solution, as a company we are going Microsoft throughout," then it makes more sense to have Microsoft Intune... so you have that single dashboard."
"It is helpful for managing devices anytime and any place without requiring dependency on the local networks."
"It's easy to deploy a configuration or policy to a system, especially when you don't have Azure AD. Now we are talking to all these small and medium-sized customers who don't necessarily have an on-premise Windows Active Directory. If they have invested in Office 365 Premium, this functionality becomes available to them."
"There has been a noticeable increase in productivity for both my organization and clients."
"I like the group policy management feature, which performs application monitoring and device enrollment."
"The main advantage is that Intune performs its intended functions effectively."
"The most valuable feature is Intune's ability to push out updates for the security and antivirus. I also like Intune's copilot and the ability to automate processes. For example, if you have 5,000 employees who are issued new PCs and you need to set them up with everything they need."
"I like Intune's ability to install software to a device remotely and push policy through the Azure portal."
"Security is the most valuable feature, because we are a financial institution. We have a large number of clients and we have to make sure all communications are secure and PCI compliant."
"There is very high flexibility for different setups of single users, so it can give a single use many different device types with different enrollment types."
"It gives us the ability to have a container and the most secure possible application."
"We can access emails within the active sync."
"The containerization of the BlackBerry Dynamics is the most important thing for us. It allows us to keep personal and corporate data separate on a personal device. It allows us to wipe the corporate data while leaving all the personal data in place."
"It was a big improvement to activate applications with one authentication. That was a big plus for the user experience."
"The most important features would be instant messaging and the security that we get from the containerization."
"We are able to separate personal information and in the event of e breach, we are able to turn off access and/or delete this information."
"The ability to send an iPad out to someone and have them auto-provision it when they are out in the field is fantastic. We don't have to have it all configured before we ship it. This is probably the biggest value add."
"The most valuable features are mobile device management and security (which allows you to quarantine infected devices)."
"Remote enablement feature and access to internal resources on the VPN."
"We've found the scalability to be very good."
"The main benefit of IBM MaaS360 is phone control and rollout; I acquired it because I was onboarding 15 new people, and it was more efficient to manage 15 phones from a computer than to handle each phone individually."
"The solution is quite stable."
"The product’s most valuable feature is email, browser, and application security."
"MaaS can force people to lock their phones. Not everyone likes having a PIN and other security features on their phones, but this sets a requirement that you can't get your emails unless you have a PIN on your phone. That was a good feature, and we were able to easily increase the PIN from four digits to six digits. Overall, it was pretty user-friendly."
 

Cons

"The platform is incredibly slow and could be more responsive. Specifically, when making changes to security policies, I would like to see those changes take effect more quickly."
"The admin portal for Microsoft Intune is not yet on the same level as other Microsoft 365 admin portals when comparing the interface and user-friendliness."
"I have experienced downtime, bugs, and glitches. I rate it a seven because when we have bugs or instability in Microsoft Intune, we need to wait for the backend from Microsoft Intune to resolve issues and we can't deliver solutions to clients because we need to wait for action plans and related processes."
"It could offer more attributes for authentication."
"In the past, I raised some tickets for the enhancement feature, which was missing in Intune."
"When we implemented Intune, it would have been helpful if Microsoft had provided some videos or data about Intune."
"Intune endpoint analytics can be challenging."
"There is room for improvement, particularly in terms of compatibility, extending beyond the well-known major brands."
"More devices supported like iOS, Android, and API so it can support various platforms to enhance the experience."
"The pain points for us would be the activation."
"The initial installation could be simplified."
"The interface could be improved."
"We cannot integrate BlackBerry Edit from BlackBerry Enterprise. BlackBerry Edit has issues when we are editing any document. We have other internal applications that we can use for documents, but we cannot edit into BlackBerry Edit. There's room for improvement with editing documents."
"It would be ideal if there was something for communication with Microsoft tools like Teams or Skype for Business, or perhaps even with Zoom for conference calls."
"The installations on the device could be simpler. It is a good solution, and all the features are there. So, there isn't a lot to improve. I'm sure they already have their thought process on how to improve it."
"I would like to see better integration with our AD. Instead of having to use Active Directory groups, we'd like to use Active Directory attributes instead. There is a lot of overhead in managing. Whereas, if we could key on something tied to HR, or some other feed indicating who they are or what role they have, and manage them that way, that would be much preferable than having to manage people with Active Directory groups. Because, if people move roles, then we have to make sure that we move them from one Active Directory group to another, which is hands-on, a lot of overhead."
"The UI has room for improvement."
"It would be ideal to add support for the distribution of windows.exe applications."
"I would rate IBM MaaS360's stability as seven out of ten, though I don't use it extensively."
"The product needs to improve tech support."
"We had a problem with Microsoft computers. If you downloaded emails on a Microsoft Windows Surface PC, that would also require a license. The Outlook application didn't look great for us on a PC."
"The user experience really isn't so good."
"The user interface could definitely use some improvement."
"Can be added process of export/import environment configuration to simplify any migration processes."
 

Pricing and Cost Advice

"Its price is fair. It's a normal price. It isn't too expensive or too cheap."
"Intune is cost-effective as it is included in some of the Office 365 packages."
"The E5 license is expensive."
"If you're subscribing to Premium or E3, there are no additional costs for Intune, it's included."
"While I don't have access to high-level financial information, I believe we have achieved lower costs with this implementation."
"Pricing can be improved."
"Intune's pricing is reasonable considering its benefits and the high costs it helps avoid."
"Microsoft Intune's costliness stems from licensing fees and the overhead associated with its management, user experience, and device remediation."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"I feel the pricing to be very high."
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"Fees are monthly and it's approximately $8 per user."
"I rate IBM MaaS360's pricing a six out of ten."
"The solution is cost-effective."
"I rate IBM MaaS360’s pricing a six out of ten."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"IBM products are a little pricey."
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Top Industries

By visitors reading reviews
Manufacturing Company
10%
Computer Software Company
10%
Financial Services Firm
9%
Government
8%
Financial Services Firm
19%
Outsourcing Company
11%
Real Estate/Law Firm
9%
Energy/Utilities Company
8%
Manufacturing Company
11%
Computer Software Company
11%
Government
9%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business124
Midsize Enterprise50
Large Enterprise162
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise7
Large Enterprise12
 

Questions from the Community

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: March 2026.
884,076 professionals have used our research since 2012.