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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
378
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
18th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.8
Reviews Sentiment
7.4
Number of Reviews
37
Ranking in other categories
Unified Endpoint Management (UEM) (6th)
 

Mindshare comparison

As of June 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 22.7%, down from 33.5% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 2.4%, up from 0.7% compared to the previous year. The mindshare of IBM MaaS360 is 6.9%, up from 4.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune22.7%
IBM MaaS3606.9%
BlackBerry Enterprise Mobility Suite2.4%
Other68.0%
Enterprise Mobility Management (EMM)
 

Featured Reviews

OluwashileAdeniyi - PeerSpot reviewer
Senior Infrastructure Security Engineer at a outsourcing company with 51-200 employees
Centralized endpoint security has improved and supports hybrid work and BYOD policies
Regarding what I dislike about Microsoft Intune and its downsides, I would say that more Mac controls are needed because we have limited Mac and Linux control. When comparing controls and policies between Windows, Mac, and Linux, Windows has almost everything you can think of, while Mac and Linux have limited types of control. You cannot implement certain things on Mac and Linux that you can on Windows. The limited controls are a major issue. Additionally, if Microsoft could find a way to embed servers into Microsoft Intune, that would be beneficial. Microsoft Intune is not really designed for servers or Windows servers. It is more tailored towards Windows 11 and Windows 10 operating systems. Windows servers are not fully supported. Enterprise organizations usually have both servers and endpoints, which are users' workstations. For servers, most people look for other solutions such as SCCM, which is Configuration Manager. However, SCCM is what Microsoft Intune is trying to replace. Both SCCM and Microsoft Intune belong to Microsoft. Microsoft is trying to transition organizations into Microsoft Intune, the native cloud solution. However, because this update is still in process, servers are not fully compatible with Microsoft Intune and cannot be managed by it. The current policy that has emerged from issues with clients is what they call co-management, which is relatively new, and I do not know if adoption is significant. Many legacy or older customers who have been using these products for decades still have SCCM. When it is time for them to manage their Windows devices, they use what is called cloud attach. Cloud attach is a term whereby your SCCM is connected to your Microsoft Intune. Most people do not know about it, but I have deployed it for several organizations. Cloud attach and co-management work together so that your device is in SCCM, but some policies are pushed from Microsoft Intune. It is like two different solutions working hand in hand. That is what they call co-management. Microsoft Intune does not bring all of your endpoint and security management tools into one place, which is the goal and how it should be. However, as I mentioned, servers are not included. If we talk about end users, Microsoft Intune does bring all your devices together. In a typical enterprise environment, you have end users with workstations, laptops, company-issued phones, and bring your own devices. You can create policies for all of these. However, for the backend, your servers do not have much coverage. Servers are not really covered by Microsoft Intune in that way.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
Abhijeet Chaskar - PeerSpot reviewer
Cybersecurity Analyst at DigitalTrack solution pvt ltd
Centralized device control has improved security and streamlined daily management tasks
The best features IBM MaaS360 offers include centralized device management, policy enforcement, compliance tracking, and remote device actions. These features make managing and securing endpoints much more efficient. Another feature I appreciate about IBM MaaS360 is the visibility it provides. Being able to view device status, compliance, and security information from one console makes day-to-day management much easier. IBM MaaS360 has positively impacted my organization by improving efficiency and security across the organization. We can manage devices more efficiently, maintain compliance, and resolve issues faster. We save time for both IT teams and end users. The AI outputs from IBM MaaS360 have been reliable in our experience. They provide useful insights and recommendations that help with device management and security monitoring. Though we still review important findings before taking action.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The security posture is very good. It's very customizable."
"The most valuable feature is the UEM capabilities."
"There are no complaints about the stability. It works one hundred percent of the time."
"What I like most about Intune is its seamless enrollment process, particularly the Autopilot method."
"The thing I appreciate most about Microsoft Intune is that the management of the devices was very simplified. We have all machines connected to it at all times, whether they are in the office or working from home."
"Intune provides a centralized management solution, although its suitability depends on specific needs and comparisons with alternatives like Jamf, Kandji, or ManageEngine."
"The cloud base is perfect for me."
"Microsoft Intune is a scalable, secure, and cost-effective endpoint management solution that aligns with modern workplace needs."
"From my customers' standpoint, it's reasonably easy to get set up; it's just there, and it just works."
"We are using BlackBerry Work applications for accessing emails, calendars, and contacts, and the users are happy to have an easy way to have access to emails on the go."
"It was a big improvement to activate applications with one authentication. That was a big plus for the user experience."
"It gives us the ability to have a container and the most secure possible application."
"We can access emails within the active sync."
"The technical support for the solution is excellent."
"It has a good ease of use, and its intuitive."
"The main benefit is having email wherever you are and having access to your calendar wherever you are."
"Mobile Device Configuration with policy applying: This significantly reduces time of device configuration."
"The implementation phase of IBM MaaS360 was pretty easy."
"The best feature is the ability to control mobile phones, wipe and containerize the data, and keep employees' work data separate from personal data."
"Maas360 uses distribution groups to deploy apps, which makes it a bit easier than, for example, Intune."
"I think this is a great tool for any field service support team; it's easy to deploy on devices and support to end users."
"We have had practically no issues with MaaS360 that haven't started from our end first."
"The solution is easy to implement."
"All features that we have deployed are useful. We do access office emails on our smartphones, and we have complete sync with Active Directory. Our calendar also gets synced in the MaaS360 application. We also ensure that the data from these official applications is not being misused by any of the employees. We have disabled cut, copy, paste, and all such features. It ensures that all the official data that our employees have on their smartphones is secure. Security is the paramount feature that we value in this product."
 

Cons

"Since GMS is unavailable in China, we currently rely on device administrator enrollment for managing Android devices there."
"The downsides of Microsoft Intune include the fact that the interface can sometimes be complex for new administrators."
"When you have a pressing issue, there is a lack of response. I believe Microsoft support needs to work on the response aspect."
"However, in Microsoft Intune that is not possible because Microsoft releases it across the world as one data piece."
"Microsoft Intune lags market leaders, such as Apperian, in its MAM capabilities."
"In my opinion, Microsoft Intune has room for improvement. The pricing could be a little better, and the reporting could be a little better as well."
"Microsoft needs to strategize its licensing structure. When using Microsoft Intune, we bought a small scale of controls, only controlling part of the devices, though Microsoft Intune can do much more. The Intune Suite offers more features, allowing extensive integration with either internal or cloud environments without requiring third-party licensing. However, each feature has a separate license, making logistics and cost management difficult if not strategically bundled together."
"The interoperability or communication with a different platform can be better. It is a two-way street. It is not only about Microsoft. The other platforms also have to be willing to share some information, but that absolutely can be improved."
"What I'm noticing now, and it feels like I took a step back, is that I have to zip logs again and upload them, and that takes a lot of time."
"I would like more support for Google Chromebook operating system, so I could manage it."
"The interface could be improved."
"The only thing is that the UEM service is a little slow. We have a product production environment, and a test environment and both of them are a little slow. When you are using the UEM Web interface, it takes time to load."
"Because we were upgrading from Good Control to UEM, it was very complex to do that method."
"It would be nice if there was an easier way for team members to get onboarded in regards to what they have to do on the device. There are some programs like Apple DEP and Samsung Knox. Unfortunately, with these programs, to get existing users onto them, you have to factory wipe your device. If it did not have the DEP capabilities, it would be nicer if it did not have so many steps to go through. That is our biggest complaint from team members. It has too many steps."
"Some users have complained that some features cannot be done through the BlackBerry Access Hub."
"Second level support needs to have strong knowledge of the product."
"It's difficult for someone like me to set up a phone that doesn't require a SIM card, like Apple's new phones."
"MaaS360 has gone down a few times over the years, and people couldn't get their emails on their phones, so it was problematic, but that didn't happen often."
"The product needs to improve tech support."
"Overall, I haven't been happy with it. Their licensing platform is absolutely awful."
"Sometimes I would like to have local support because a company that provides 24/7 support means that the technical support staff are not always fluent English speakers."
"IBM MaaS360 can improve the information provided for DLP control. Some of our customers would benefit from this."
"There is a glaring security flaw where users can wipe their phones and they still show compliant in Maas360."
"MaaS360 definitely caters to a few of the requirements, but when someone is going for a solution, all the features are not available in MaaS360."
 

Pricing and Cost Advice

"It's monthly for us, but it's built into the license cost that we pay our IT each month. It's maybe 129 Kroner per head, which translates to £10. There are some additional costs. Our IT had to set up and configure their own server, so there is an extra cost for that, but I'm not sure what that costs."
"It comes with the E5 plan. We bought the E5 plan from Microsoft."
"The solution is cost-efficient."
"With our standard E5 agreement with Microsoft, there have been no pricing concerns. Introductory professional services, like a fast-track service, were included with our E5 membership, and there have been no additional costs."
"The price of Microsoft Intune is reasonable."
"Based on the features that it gives, it is cost-efficient. It is not necessarily on the expensive side of the scale. It provides a hefty number of features that any organization would want. It is in a good price range."
"It is cheap, but as compared to Google, it is costly. Google is cheaper, but quality-wise, Microsoft Intune is better."
"There is a license needed for this solution and it is either included in one of the enterprise license agreements. Microsoft licensing is a mathematical institute, it could be quite complex. We tend to ask specialized organizations to research what the most profitable way it would be for us to use licenses in the organizations."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"I rate IBM MaaS360's pricing a six out of ten."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"I rate IBM MaaS360’s pricing a six out of ten."
"IBM products are a little pricey."
"Fees are monthly and it's approximately $8 per user."
"Price is something for which we are always under pressure. If we have to look at the MaaS deployment, the price definitely has to come down. This is clearly one of the areas that we will have to work on, not only as a provider to our customers but also as a consumer of this service."
"The solution is expensive."
"​It requires zero investment in infrastructure since it is 100% cloud.​"
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
10%
Computer Software Company
8%
Government
7%
Financial Services Firm
19%
Construction Company
14%
Outsourcing Company
12%
Energy/Utilities Company
6%
Manufacturing Company
12%
Computer Software Company
10%
Government
8%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business193
Midsize Enterprise61
Large Enterprise185
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business21
Midsize Enterprise7
Large Enterprise12
 

Questions from the Community

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Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool...
What is your experience regarding pricing and costs for IBM MaaS360?
The pricing and licensing experience with IBM MaaS360 was satisfactory and not expensive.
What needs improvement with IBM MaaS360?
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, wh...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: June 2026.
900,277 professionals have used our research since 2012.