Google Cloud Identity vs Jamf Pro comparison

Google and JAMF are both solutions in the Enterprise Mobility Management (EMM) category. Google is ranked #11 with an average rating of 7.8, while JAMF is ranked #4 with an average rating of 9.0. Google holds a 1.7% mindshare in EMM, compared to JAMF’s 9.0% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 97% of JAMF users who would recommend it.

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Executive SummaryUpdated on Oct 1, 2024

Jamf Pro and Google Cloud Identity are prominent in device and identity management. Jamf Pro is favored for its Apple-specific controls, while Google Cloud Identity stands out in Google Workspace integration, offering an advantage where Google services are extensively used.

Features: Jamf Pro offers automated device enrollment, extensive management features for Apple devices, and deep reporting capabilities. Google Cloud Identity provides multi-factor authentication, seamless Google Workspace integration, and straightforward user management.

Room for Improvement: Jamf Pro could enhance cross-platform support, UI efficiency, and overall user experience. Google Cloud Identity may benefit from better integration with non-Google services, improved mobile device support, and enhanced third-party app compatibility.

Ease of Deployment and Customer Service: Jamf Pro provides a simple deployment process for Apple devices and robust customer service. Google Cloud Identity offers easy setup within Google ecosystems but may lack comprehensive customer service guidance.

Pricing and ROI: Jamf Pro's pricing reflects its extensive controls and features, resulting in positive ROI. Google Cloud Identity is cost-effective for Google-centric organizations, offering a strong ROI due to its integration and lower initial costs.

To learn more, read our detailed Google Cloud Identity vs. Jamf Pro Report (Updated: April 2026).

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

April 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of May 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 23.8%, down from 33.8% compared to the previous year. The mindshare of Google Cloud Identity is 1.7%, up from 1.2% compared to the previous year. The mindshare of Jamf Pro is 9.0%, down from 12.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	23.8%
Jamf Pro	9.0%
Google Cloud Identity	1.7%
Other	65.5%

Enterprise Mobility Management (EMM)

Featured Reviews

Varun Mehra

collaboration support engineer at a retailer with 11-50 employees

Centralized device management has transformed security and streamlined remote provisioning

One area where Microsoft Intune can improve is the user interface. Sometimes the portal feels a bit complex and not very intuitive, especially for new users, and it can take time to find specific settings. Another point is troubleshooting. While logs are available, the diagnostic policies and sync issues can still be time-consuming and not very straightforward. I also feel that reporting could be more detailed and customizable. The built-in reports are helpful, but for deeper insights, I often need to rely on additional tools. Overall, it is a strong solution, but improving usability and troubleshooting experience would make it even better. While Microsoft Intune works very well within the Microsoft ecosystem, the integration of some third-party tools could be smoother and require less customization. Support is another area that could improve, as sometimes response times can be slow, and resolving complex issues may take longer than expected. In terms of features, I think more advanced automation and built-in remediation options would be helpful since common issues can be fixed automatically without manual intervention.

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Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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Mohd Javed Khan

Lead Senior Consultant at Truglobal

Has supported centralized management of all Apple devices while ensuring high security and compliance

I have not encountered many areas for improvement, but there are feature requests submitted to Jamf Pro for reporting purposes that they are working on. Jamf Pro continues to increase its capabilities. One improvement I would recommend is integrating Jamf Setup Manager as an inbuilt feature. Currently, it is a separate tool that needs to be installed and integrated with Jamf Pro. Having zero-touch capability as an inbuilt feature would eliminate the need to work with scripts and configurations. The pricing of Jamf Pro is relatively high. Jamf Pro does not have a fixed price for all organizations. Based on my experience, they offer discounts inconsistently. Due to the high pricing, many organizations are moving to InTune and Workspace ONE. There are many other tools in the market for Mac OS device management, such as ScaleFusion, Addigy, and Kandji. Small organizations are moving to these alternatives, and larger organizations with fewer security concerns are moving to InTune. Despite being expensive, I still rate Jamf Pro highly because of its security features and comprehensive management capabilities for Mac OS devices.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is easy to use, simple to understand for those new to using it, and combined with the other Microsoft products it makes for an overall good package."

"The stability of Microsoft Intune is good."

"Fortunately, now everything is streamlined into a single, unified platform."

"The reporting and analytics features in Microsoft Intune have been a lifesaver."

"Intune is a very good product and everything is cloud-based, and it provides a very simple unified platform to manage everything from the single management console."

"The biggest benefits of Intune are the ability to push changes and the added security. When we moved forward with Defender, we onboarded all those machines automatically. That helps dramatically. For a while, we were left with machines that weren't protected. We could see where people had done things they shouldn't have done, and Defender saved our skins a few times. It didn't happen a lot, but it happened enough that it made us glad we made that decision."

"Intune's compliance features are valuable because they allow immediate visibility into ongoing situations."

"Microsoft Intune simplifies device management by replacing the traditional method of installing OS, joining a domain, and configuring everything manually."

More Microsoft Intune pros

"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."

"The best features of Google Cloud Identity are that it's free and works with modern applications, meaning if it's OAuth or using the OAuth protocol, it's very easy to integrate with those applications."

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP, and it becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"It is a very stable solution. I would rate it a ten out of ten."

"The most valuable feature of Google Cloud Identity is its stability."

"Cloud Identity is a cloud-based Software as a Service model, so you don't need to worry about managing the infrastructure."

"The most valuable feature is that you can manage users from one central location."

"Google is always on its own, and Google Cloud Identity is pretty good on every point."

More Google Cloud Identity pros

"If I need to deploy an app to all the laptops, I can use the smart group I created for them instead of choosing each device one at a time."

"I found that automated enrollment is very powerful because you can bring standardization to the environment."

"It is a first-rate product and well known in the industry as the gold standard for Apple device management."

"Jamf Pro has helped us to have the best management for all of our devices."

"Jamf provides the only complete solution for managing Macs at large and small scale."

"The design of the GUI, as compared to other solutions, really makes a difference."

"The self-service portal and auto-enroll are great, as self-service has reduced the number of support tickets incredibly by allowing end users to search for and find available and approved software and download and install it themselves, saving time for both the end user and the IT department."

"It is a first-rate product and well known in the industry as the gold standard for Apple device management."

More Jamf Pro pros

Cons

"It would be better if they can reduce the cost of the license."

"In terms of the admin experience, it is straightforward, but the Windows enrollment experience could be improved. Sometimes, for enrollment, we have to reset devices and re-enroll them."

"The platform is incredibly slow and could be more responsive. Specifically, when making changes to security policies, I would like to see those changes take effect more quickly."

"From an end-user perspective of Microsoft Intune, I haven't experienced any challenges since installation. However, some customers have reported experiencing slowness when using lower versions of the Android system."

"Management of Linux devices from Microsoft Intune would be great. Then we can manage any device and not only Windows and Apple."

"Applying security recommendations can be difficult in Microsoft Intune. Sometimes, they give you recommendations, but you need a different server to manage the pieces, or you have to go to each device individually. However, it has been improving. Before, there were certain policies you could not implement directly in Intune, but now I see progress. I would like to see more improvement in policy management, similar to how we used group policies on-premises."

"Data leak prevention can be integrated into it. Currently, it does not have data leak prevention."

"The interface is not as modern as some competitors in terms of single pane of glass visibility across the entire landscape. It has a very Azure vibe and may not be as graphically appealing as other products."

More Microsoft Intune cons

"Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google."

"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."

"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."

"The solution needs to better integrate with Mac's OS."

"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."

"When referring to the help articles I found them not helpful. Support themselves understood my query but the resolution was not satisfactory."

"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."

"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."

More Google Cloud Identity cons

"I think it would be best if Jamf had support tiers."

"For Windows, we have a reset option. We'd like that option available for Mac."

"An in-house chat room would be a great way to communicate with your team when you aren't physically present with them."

"The dashboard needs to be customizable."

"The patching can definitely use a little bit of improvement."

"A more modern UI in the next release will make the product absolutely perfect."

"Pricing is the one area I feel definitely needs improvement. Setup and licensing prices are getting to be too high."

More Jamf Pro cons

Pricing and Cost Advice

"The price of Intune is included with the license for Office 365, so we don't have to pay anything extra for it."

"Based on the features that it gives, it is cost-efficient. It is not necessarily on the expensive side of the scale. It provides a hefty number of features that any organization would want. It is in a good price range."

"It's reasonable. They're not giving it away, but it's reasonable."

"The product is expensive."

"The pricing for Intune and the competitor products are all within the same range, there is no true advantage when it comes to cost."

"For organizations that are a Microsoft shop, the pricing is compelling."

"Licensing depends on how you are providing support to your enterprise, whether it's device-based or user-based."

"In terms of the product price and licensing costs, my company finds the product to be reasonably priced."

More Microsoft Intune pricing and cost advice

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"The product is billed on a monthly basis depending on the number of users."

"The solution is not expensive."

"Licensing fees are on a yearly basis."

"The pricing is a bit expensive."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"We probably spend about $50,000 a year on licensing."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

More Google Cloud Identity pricing and cost advice

"This is a pricey solution."

"The price difference between Jamf Pro and VMware Workspace One is not very much, but when counting the cost of my time, Jamf Pro is clearly much better."

"Setup and licensing prices are getting to be too high."

"Jamf Pro is on the expensive side and could be slightly cheaper."

"Don’t go into a sales call without knowing all the details of your system because Jamf has a ton of tools outside of Jamf Pro to offer and knowing them ahead of time is a must."

"I know that as a school we get a discounted price, which is good because without it we would not be able to afford it."

"The setup is pricey upfront for support and setup."

"The cost of Jamf is certainly worth the investment."

More Jamf Pro pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

10%

Manufacturing Company

Computer Software Company

Government

Financial Services Firm

12%

Manufacturing Company

11%

Computer Software Company

11%

Comms Service Provider

Media Company

11%

Financial Services Firm

11%

Computer Software Company

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	157
Midsize Enterprise	59
Large Enterprise	181

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	37
Midsize Enterprise	41
Large Enterprise	64

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?

Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...

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What are the pros and cons of Microsoft Intune?

Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...

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How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...

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What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...

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What is your primary use case for Google Cloud Identity?

We are using Google Cloud Identity for application development.

See all answers

What is your experience regarding pricing and costs for Jamf Pro?

My experience with pricing, setup cost, and licensing for Jamf Pro was good compared to other service providers.

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What needs improvement with Jamf Pro?

I would still say that Jamf Pro's automated patch management requires development and improvement. Patch deployment c...

See all answers

What is your primary use case for Jamf Pro?

My main use cases for Jamf Pro involve it being the greatest MDM solution for Apple devices, whether iOS, macOS, or t...

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Comparisons

IBM MaaS360 vs Microsoft Intune

Compared 9% of the time

Workspace ONE UEM vs Microsoft Intune

Compared 7% of the time

ManageEngine Endpoint Central vs Microsoft Intune

Compared 4% of the time

Microsoft Entra ID vs Microsoft Intune

Compared 4% of the time

Samsung Knox vs Microsoft Intune

Compared 3% of the time

More Microsoft Intune Competitors

Microsoft Entra ID vs Google Cloud Identity

Compared 73% of the time

Okta Platform vs Google Cloud Identity

Compared 4% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 3% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

AWS Directory Service vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Workspace ONE UEM vs Jamf Pro

Compared 10% of the time

Kandji vs Jamf Pro

Compared 5% of the time

IBM MaaS360 vs Jamf Pro

Compared 3% of the time

JumpCloud vs Jamf Pro

Compared 3% of the time

Microsoft Enterprise Mobility + Security vs Jamf Pro

Compared 3% of the time

More Jamf Pro Competitors

Product Reports

Buyer's Guide

Microsoft Intune

April 2026

Download Microsoft Intune product report

Buyer's Guide

Google Cloud Identity

May 2026

Download Google Cloud Identity product report

Buyer's Guide

Jamf Pro

May 2026

Download Jamf Pro product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Cloud Identity, Cloud Identity Premium

JAMF Software Casper Suite

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

Google Cloud Identity provides a robust platform for managing user and group access across cloud resources, enhancing security with multi-factor authentication and unifying identities with seamless single sign-on.

Offering a comprehensive range of features, Google Cloud Identity presents a web-based user management portal, group access control, and context-aware access, which significantly improves security and simplifies application-level policies. Seamless integration with Google Workspace and straightforward setup processes enhance usability, while organizational unit management supports efficient policy handling. This makes cloud-based user management both straightforward and impactful. Areas for enhancement include password management and integration with third-party applications and systems like Mac and Active Directory. The interface could also be more user-friendly, while pricing adjustments could improve competitiveness. Monitoring capabilities require better customization, and mobile device management needs refinement for wider compatibility. Strengthening customer support access and robustness would encourage smoother user experiences.

What are the key features of Google Cloud Identity?

Group Access Control: Enables management of access to resources by defining groups.
Single Sign-On: Streamlines access across applications through single sign-on.
Unified Identity Access: Provides a single view for identity management.
Endpoint Management: Manages devices accessing cloud resources efficiently.
Multi-Factor Authentication: Enhances security with additional authentication steps.

What benefits should users look for when evaluating Google Cloud Identity?

Enhanced Security: Robust security is provided through multi-factor authentication and context-aware access.
Streamlined Access Management: Simplified user and access management cuts down administrative tasks.
Integration Capabilities: Ease of integration with tools like Google Workspace enhances functionality.
Simplified Policy Management: Intuitive organizational unit management makes handling policies efficient.

Numerous industries implement Google Cloud Identity for its single sign-on and access management capabilities, which enable fine-tuned cloud resource control, multi-device authentication, and effective user administration. By integrating with systems for user authentication and identity synchronization from Active Directory, companies utilize it for enhanced collaboration and mobile device management. A unified account experience augments security with multi-factor authentication, applicable across platforms without necessitating Google Workspace.

Google

Jamf Pro empowers businesses with management capabilities for Apple devices, offering features like zero-touch deployment and integration with Apple Business Manager to enhance IT operations.

Geared towards professional environments, Jamf Pro supports management of devices like MacBooks and iPhones. Businesses benefit from its strong inventory capabilities, self-service features, and automated device management. Users manage deployments, configurations, and updates while integrating seamlessly with Apple Business Manager. The platform’s remote management, along with its support for day-one Apple updates and API customization, enhances operational efficiency, although improvements are desired in areas such as automated patch management and UI simplification.

What are the key features of Jamf Pro?

Asset and Patch Management: Offers tracking and management of devices and software updates.
Zero-Touch Deployment: Allows automated device configuration without manual intervention.
Self Service: Empowers users by providing them access to apps and configuration profiles.
Integration with Apple Business Manager: Seamless synchronization with Apple's enterprise features.
Customizable via APIs and Scripting: Enhances operational processes through advanced customization options.

What benefits and ROI should be evaluated in Jamf Pro reviews?

Enhanced Productivity: Streamlines IT operations for greater user efficiency.
Improved Security Compliance: Ensures devices adhere to security protocols from deployment to updates.
User Empowerment: Self-service tools increase user satisfaction and efficiency.
Remote Management: Facilitates device management without physical presence, crucial for distributed workforces.

Jamf Pro is extensively utilized across educational institutions and enterprises managing device fleets. It offers comprehensive mobile device management for schools and businesses, ensuring consistency in deployment and adherence to security standards. This adaptability provides a tailored approach for environments needing structured Apple device management solutions.

JAMF

Sample Customers

Mitchells and Buzzers, Callaway

ExtraHop Networks, HealthChannels

Xero, National Geographic, Oxford University, Via, University of Wisconsin-Eau Claire, Fallon, Cabela's

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

April 2026

Free Report: Google Cloud Identity vs. Jamf Pro

Find out what your peers are saying about Google Cloud Identity vs. Jamf Pro and other solutions. Updated: April 2026.

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