Google Cloud Identity vs Jamf Pro comparison

Google and JAMF are both solutions in the Enterprise Mobility Management (EMM) category. Google is ranked #10 with an average rating of 7.8, while JAMF is ranked #3 with an average rating of 9.0. Google holds a 1.3% mindshare in EMM, compared to JAMF’s 9.7% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 97% of JAMF users who would recommend it.

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Executive SummaryUpdated on Oct 1, 2024

Jamf Pro and Google Cloud Identity are prominent in device and identity management. Jamf Pro is favored for its Apple-specific controls, while Google Cloud Identity stands out in Google Workspace integration, offering an advantage where Google services are extensively used.

Features: Jamf Pro offers automated device enrollment, extensive management features for Apple devices, and deep reporting capabilities. Google Cloud Identity provides multi-factor authentication, seamless Google Workspace integration, and straightforward user management.

Room for Improvement: Jamf Pro could enhance cross-platform support, UI efficiency, and overall user experience. Google Cloud Identity may benefit from better integration with non-Google services, improved mobile device support, and enhanced third-party app compatibility.

Ease of Deployment and Customer Service: Jamf Pro provides a simple deployment process for Apple devices and robust customer service. Google Cloud Identity offers easy setup within Google ecosystems but may lack comprehensive customer service guidance.

Pricing and ROI: Jamf Pro's pricing reflects its extensive controls and features, resulting in positive ROI. Google Cloud Identity is cost-effective for Google-centric organizations, offering a strong ROI due to its integration and lower initial costs.

To learn more, read our detailed Google Cloud Identity vs. Jamf Pro Report (Updated: March 2026).

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of March 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 27.5%, down from 35.1% compared to the previous year. The mindshare of Google Cloud Identity is 1.3%, down from 1.4% compared to the previous year. The mindshare of Jamf Pro is 9.7%, down from 13.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	27.5%
Jamf Pro	9.7%
Google Cloud Identity	1.3%
Other	61.5%

Enterprise Mobility Management (EMM)

Featured Reviews

AkashKamble

Sr MacOS specialist engineer at Cyber24

Enables management of multiple operating systems with a single license

The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.

Read full review

Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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Mohd Javed Khan

Lead Senior Consultant at Truglobal

Has supported centralized management of all Apple devices while ensuring high security and compliance

I have not encountered many areas for improvement, but there are feature requests submitted to Jamf Pro for reporting purposes that they are working on. Jamf Pro continues to increase its capabilities. One improvement I would recommend is integrating Jamf Setup Manager as an inbuilt feature. Currently, it is a separate tool that needs to be installed and integrated with Jamf Pro. Having zero-touch capability as an inbuilt feature would eliminate the need to work with scripts and configurations. The pricing of Jamf Pro is relatively high. Jamf Pro does not have a fixed price for all organizations. Based on my experience, they offer discounts inconsistently. Due to the high pricing, many organizations are moving to InTune and Workspace ONE. There are many other tools in the market for Mac OS device management, such as ScaleFusion, Addigy, and Kandji. Small organizations are moving to these alternatives, and larger organizations with fewer security concerns are moving to InTune. Despite being expensive, I still rate Jamf Pro highly because of its security features and comprehensive management capabilities for Mac OS devices.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Its protection policies are most valuable. It protects mobile devices as well as individual apps. It is pretty scalable, and its documentation is also pretty good. It is also pretty straightforward to deploy."

"The ability to send configurations to our systems is valuable, particularly as we don't have a regular Windows AD server. Our current environment doesn't have a Windows AD, which limits our ability to push GPOs. However, this is where the solution can step in and help us push policies."

"It is a stable solution."

"Its price is reasonable. It is a part of our M365 suite."

"The performance of Microsoft Intune is good."

"The ability to manage devices over the cloud is a big benefit, as devices now receive updates regardless of location."

"I like that we can implement conditional access."

"Intune provides full visibility into all active mobile device users. If their devices are noncompliant with our security policies, I have the flexibility to update them remotely."

More Microsoft Intune pros

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"The most valuable feature of Google Cloud Identity is its stability."

"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."

"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."

"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."

"The most valuable feature of Google Cloud Identity is its simplicity in deployment."

"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."

"The solution is user-friendly."

More Google Cloud Identity pros

"Thanks to Smart Groups and patch management, a lot of the work being done is via a hands-off approach."

"I found that automated enrollment is very powerful because you can bring standardization to the environment."

"One of the most valuable features is the ability to apply apply granular level restrictions to our machines, making them easy to manage remotely from the backend."

"Smart groups and just the way MDM works are valuable. We like all the features that they have. We try to use it as much as possible, and then we have the support and community involvement to reach out to."

"The Self Service feature, which allows us to make apps available to our staff and students was essential."

"With the countless API integrations and Jamf Marketplace add-ons, Jamf is customizable and is a total device management tool for Apple's ecosystem."

"Being able to push out elevation policies to users on an Adhoc basis helps us when users are not in the office."

"For a dynamic MDM solution for macOS, I always recommend Jamf Pro."

More Jamf Pro pros

Cons

"The solution could be improved by the opportunity to connect third-party application databases, such as Chocolatey or another setup store, to Intune."

"Reporting in Microsoft solutions is pathetic. With Intune, I'm getting a free inventory tool, but I don't get a reporting tool. When I go to Intune, I can see one machine's entire data in terms of the hardware and the software running on it, but I cannot generate a report for all the machines in the organization. The reporting is the only feature holding back the functionality that is already there."

"Unfortunately, Intune’s management extension does not provide the same level of logging, and I lack the visibility in Intune that I had with SCCM."

"Not all technicians are knowledgeable of the Microsoft solution, so they have to work on that as well."

"Microsoft needs to strategize its licensing structure. When using Microsoft Intune, we bought a small scale of controls, only controlling part of the devices, though Microsoft Intune can do much more. The Intune Suite offers more features, allowing extensive integration with either internal or cloud environments without requiring third-party licensing. However, each feature has a separate license, making logistics and cost management difficult if not strategically bundled together."

"There are challenges with Intune, specifically in reporting. Many third-party companies offer single-pane-of-glass reporting that shows you what your update environment looks like, how your patch is doing, application status, etc., but Intune's reporting is not intuitive."

"For an existing customer who has an SCCM, it would need to be upgraded to an MECM first before I can introduce Microsoft Intune."

"Microsoft support was not very responsive, and it took approximately one and a half months to get on a call to clear what the problem was."

More Microsoft Intune cons

"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."

"Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google."

"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."

"For Google Cloud Identity, there will be a recurring cost. There is no ROI."

"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."

"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."

"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."

"The customer service and support team is not so good."

More Google Cloud Identity cons

"If I had to suggest an area of improvement would be the UI. It can be very all over the place and complex."

"The response time for support could be significantly improved."

"It will be very helpful if we could restore users after they have been removed from Jamf because I have some cases of deleting a computer before unlocking it."

"An easier way to deploy Full OS upgrades would be a great start."

"I think there's room for improvement on the automation. For example, uploading a package to Jamf Pro and then updating the policy and other aspects, should be automatic. For instance, if I put a new version of the software, version 11 and the previous one was 10, Jamf Pro should be able to recognize if there's an update and update the policy automatically. It's not a big deal, but I think there's room for improvement."

"The reporting with PowerBI could be improved."

"There should be an option for exporting the data for reporting purposes so that we can give that to the higher-ups, such as CIO. We should be able to see bar graphs and charts on different data points. It would be great to have a good reporting tool to look at, for example, data points of how many versions of Adobe Acrobat we have in our environment in a bar graph or pie chart. They don't have anything like that. There is an application called Tableau Reader, which does statistics, and you can put a statistical or analytical aspect in there to extract data and share it on a graph or a pie chart. Such a tool would be great."

"Jamf needs to get an inbuilt remote support tool to allow the admin to remote into machines. At present, you can use third-party remote apps, however, a Jamf one would be better."

More Jamf Pro cons

Pricing and Cost Advice

"The E5 license is expensive."

"It comes with the E5 plan. We bought the E5 plan from Microsoft."

"Previously the price was $4 per month per user. Now it's $2.25 per user per month."

"The pricing is good because customers are not complaining about it."

"The price of Intune is often included as part of a bundle with other Microsoft licenses, which makes it somewhat cheaper."

"Microsoft Intune's costliness stems from licensing fees and the overhead associated with its management, user experience, and device remediation."

"I recently got to know that the AD P1 license is compulsory to use Intune Autopilot, which was surprising for me. Earlier, this was not the case. It is the wrong thing to do. We now need to purchase AD P1 licenses for us and for our customers. I would rate it a seven out of ten for pricing."

"Its licensing model is not complex, but it is very expensive compared to other solutions. They can bring more models and reduce the pricing. They should allow customers to select the features they want and price it accordingly."

More Microsoft Intune pricing and cost advice

"The solution is not expensive."

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"The licensing cost depends on the partners and the relationship between the company and the partners."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"The product is billed on a monthly basis depending on the number of users."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"We probably spend about $50,000 a year on licensing."

"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."

More Google Cloud Identity pricing and cost advice

"The price of this solution is a bit high but it is worth the money for the features. There is an annual license for the use of this solution."

"Jamf Pro is on the expensive side and could be slightly cheaper."

"It seems fair. It could be a little bit less, but you have to pay for a product. You can't get something for free. You get what you pay for, so if you put in a little bit of money, you're going to get a good quality product."

"The cost of Jamf is certainly worth the investment."

"The licensing costs for this solution are high."

"We have signed a licensing contract for three years. There is an option to buy an annual license subscription, but we opted for three years as it came with a 25% or 30% discount."

"This product is surely worth the cost of implementation."

"The cost of any licensing is certainly outweighed by the time saved from manually managing Apple devices."

More Jamf Pro pricing and cost advice

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Top Industries

By visitors reading reviews

Manufacturing Company

10%

Computer Software Company

10%

Financial Services Firm

Government

Computer Software Company

13%

Manufacturing Company

11%

Financial Services Firm

10%

Comms Service Provider

Media Company

10%

Computer Software Company

10%

University

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	123
Midsize Enterprise	53
Large Enterprise	167

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	37
Midsize Enterprise	41
Large Enterprise	64

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?

Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...

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What are the pros and cons of Microsoft Intune?

Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...

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How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...

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What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...

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What is your primary use case for Google Cloud Identity?

We are using Google Cloud Identity for application development.

See all answers

What is your experience regarding pricing and costs for Jamf Pro?

My experience with pricing, setup cost, and licensing for Jamf Pro was good compared to other service providers.

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What needs improvement with Jamf Pro?

I would still say that Jamf Pro's automated patch management requires development and improvement. Patch deployment c...

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What is your primary use case for Jamf Pro?

My main use cases for Jamf Pro involve it being the greatest MDM solution for Apple devices, whether iOS, macOS, or t...

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Comparisons

IBM MaaS360 vs Microsoft Intune

Compared 8% of the time

Workspace ONE UEM vs Microsoft Intune

Compared 8% of the time

ManageEngine Endpoint Central vs Microsoft Intune

Compared 5% of the time

Microsoft Entra ID vs Microsoft Intune

Compared 4% of the time

Samsung Knox vs Microsoft Intune

Compared 3% of the time

More Microsoft Intune Competitors

Microsoft Entra ID vs Google Cloud Identity

Compared 81% of the time

Okta Platform vs Google Cloud Identity

Compared 4% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 2% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

Microsoft Entra Domain Services vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Workspace ONE UEM vs Jamf Pro

Compared 10% of the time

Kandji vs Jamf Pro

Compared 4% of the time

ManageEngine Endpoint Central vs Jamf Pro

Compared 3% of the time

JumpCloud vs Jamf Pro

Compared 3% of the time

Microsoft Enterprise Mobility + Security vs Jamf Pro

Compared 3% of the time

More Jamf Pro Competitors

Product Reports

Buyer's Guide

Microsoft Intune

February 2026

Download Microsoft Intune product report

Buyer's Guide

Google Cloud Identity

March 2026

Download Google Cloud Identity product report

Buyer's Guide

Jamf Pro

March 2026

Download Jamf Pro product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Cloud Identity, Cloud Identity Premium

JAMF Software Casper Suite

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Jamf Pro is a mobile device management software designed to help organizations and businesses automate Apple device handling-related workflows and processes. It features zero-touch deployment that enables users to automatically enroll new Apple devices, and also configure and deploy these devices swiftly and efficiently. It comes with inventory management capabilities, Apple mobile device management features, and an enterprise app store. Jamf Pro also allows users to deploy and access their mobile apps licenses in bulk. When it comes to using the app store, end users don’t need to ask for assistance from helpdesk agents in order to download, install, and update applications.

Jamf Pro Features

Jamf Pro has many valuable key features. Some of the most useful ones include:

Zero-touch deployment
Management of Apple devices
Security for app devices
App Store for self-service enterprise
Smart targeting
Reports of inventory
Smart Groups
Preconfiguration of apps
App distribution
Mac imaging
Upgrades to app and OS
Management of IT inventory
Device enrollment (user initiated)
Purchasing & license management

Jamf Pro Benefits
There are many benefits to implementing Jamf Pro. Some of the biggest advantages the solution offers include:

Deployment: Fully-customizable onboarding experience. Provision the perfect Mac, iPhone, iPad, or Apple TV, all deployed seamlessly with the workflow of your choice.

Device management: Use configuration profiles, scripts, and policies to make your Apple devices function exactly as needed. Move beyond simple troubleshooting by automating management with patented Smart Groups technology. This is a powerful way to trigger real-time alerts and actions from inventory data.

Application management: Streamline app management with bulk purchasing and deployment. The solution integrates with Apple Business Manager and Apple School Manager, allowing you to assign apps to users or devices without Apple ID. Deploy apps from the App Store, B2B App Store, or your own in-house apps.

Apple device security: Protect Apple devices by leveraging native security features. Manage device settings and configurations, restrict malware and patch all of your Apple devices without user interaction.

Self-service access: Give your users access to a one-stop shop for trusted apps, company resources, and shortcuts for troubleshooting tasks like password resets.

Inventory: Automatically gather user, hardware, software, and security device data or customize inventory specifications. The dynamic Smart Groups feature keeps track of everything for you, including software versions and warranty expiration dates.

Reviews from Real Users

Jamf Pro stands out among its competitors for a number of reasons. Some of these include its app deployment, its easy installation, and the fact that it’s lightweight but powerful. PeerSpot users take note of the advantages of these features in their reviews:

An IT Support Specialist at Visby Medical writes, “The first most valuable feature I found was the ability to simply push out applications to devices, Mac or iPads/iPhones. It's as easy as procuring the licensing for the apps and then setting it to the volume purchasing back in Jamf.”

Another reviewer, a Desktop Engineer at Kroger, notes, “The self-service portal to share scripts and other tasks that have extremely minimized the need for calls to our support teams, or even sharing the applications we package and allowing users to pick and choose what apps they need or want, instead of just blanket installing everything from our old environment.”

JAMF

Sample Customers

Mitchells and Buzzers, Callaway

ExtraHop Networks, HealthChannels

Xero, National Geographic, Oxford University, Via, University of Wisconsin-Eau Claire, Fallon, Cabela's

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

March 2026

Free Report: Google Cloud Identity vs. Jamf Pro

Find out what your peers are saying about Google Cloud Identity vs. Jamf Pro and other solutions. Updated: March 2026.

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