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Google Cloud Identity vs Jamf Pro comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
301
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
10th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (6th)
Jamf Pro
Ranking in Enterprise Mobility Management (EMM)
3rd
Average Rating
9.6
Reviews Sentiment
8.1
Number of Reviews
106
Ranking in other categories
Mobile Device Management (MDM) (1st)
 

Mindshare comparison

As of September 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 31.8%, down from 37.1% compared to the previous year. The mindshare of Google Cloud Identity is 1.1%, down from 2.4% compared to the previous year. The mindshare of Jamf Pro is 10.0%, down from 14.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Market Share Distribution
ProductMarket Share (%)
Microsoft Intune31.8%
Jamf Pro10.0%
Google Cloud Identity1.1%
Other57.1%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
Pete C - PeerSpot reviewer
Customizable with a self-service portal and a good security posture
Policies enabled for self-service should have keywords attached, so that multiple search terms can direct to a single preferred result, without having to clutter the description field. The new remote support tool is still lacking features compared to other industry solutions. There is no built-in functionality for tracking changes over time for multiple devices. All patch reporting is only a current snapshot. The password management tools are fairly outdated. The web console (GUI) is slow with maddening UI/UX inconsistencies.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Microsoft Intune benefits my company because of its simplicity of use and cross-functional integration."
"Microsoft Intune saves eight hours per day, and during my work hours, I use my time to study and run tests on configurations I'm curious about and try them out in my environment."
"EAM is a godsend."
"We have found the solution is capable of scaling."
"The automatic patching is the most valuable feature of Intune."
"It's not working perfectly, but Microsoft's Autopilot offers great visibility into automated deployment solutions."
"Microsoft Tech Support is good, providing solid support."
"The most important thing for me is the autopilot feature."
"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."
"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."
"I have not experienced any serious problem with stability."
"Google is always on its own. Google Cloud Identity is pretty good on every point."
"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."
"The initial setup is easy."
"The best features of Google Cloud Identity are that it's free and works with modern applications, meaning if it's OAuth or using the OAuth protocol, it's very easy to integrate with those applications."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"We have been able to keep our tech department lean and mean, maximizing our efficiency by utilizing Jamf to set up our iPads for us, rather than installing each app one at a time."
"We can put certain devices into smart groups based off of device name, department, etc."
"The fact that devices just need an internet connection [anywhere in the world] that allows them to check into the Jamf Software Server allows for identical management as if on campus or remote, has proven to be golden during the pandemic."
"The most valuable features in Jamf Pro are the policies and config profiles, making our life easy to manage many different things in one place."
"The self-service portal enables standard users to install and update software, change settings, and open organizational URLs."
"The user interface is great."
"Jamf Pro is the only product we can use at the moment because they are ahead of their competitors in zero-touch deployment for the end-user. Jamf Pro has a self-service feature that has helped us minimize our support cases. That's a feature the customers like very much."
"We have been able to successfully manage applications and inventory within our machines."
 

Cons

"Intune could be improved by expanding its third-party patching capabilities for a more comprehensive solution."
"While the ability to deploy applications at startup is reliable, the policy-based application deployment method has not reached the same level of consistency."
"One big problem with Microsoft is that they're changing the names of the products quite often, or they're quite consistently doing so. Intune is now Endpoint administration. Constantly switching the user interface or the administrative interface makes it quite hard to keep pace. If you are on a two-week holiday and you come back and look at the same screen you have looked at for the last couple of months, it looks different, which is annoying. Changing things around all the time doesn't make it easy."
"We only have major classifications for iOS and Android, but there are different brands that have different cycles of updates. If they can fine-tune it to make it more brand-specific, that would be even better."
"The solution needs to improve reporting. Sometimes, it shows double or triple entries of the same thing, which affects the count's accuracy. Also, some applications onboarded in Microsoft Intune do not get updated. When we look for solutions online, there is often no clear answer."
"I am not involved in the day-to-day with Intune, but we have gone with a different product for updating mobile device software. We do not integrate many of our mobile devices that are not Microsoft-based devices, such as Dell laptops, with Intune."
"Onboarding of endpoint devices is not straightforward. The onboarding process was a little heavier than I thought it would be. That's the key improvement area. Obviously, the more control you have over the devices, the better it is."
"They need to add more group policies. Intune currently does not have many group policies that you can deploy. Its reporting, which is very limited at the moment, also needs improvement. It will be great if they can add report customization. Its stability needs to be improved. Sometimes, when you register a device in Intune, it doesn't show up instantly on the engine portal on the admin side. They need to provide better support for complicated issues. They also have a long turnaround time."
"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."
"We cannot manage the attributes of SSPR."
"The solution needs to better integrate with Mac's OS."
"The solution's storage capacity could be increased."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"Google Cloud Identity the UI could improve."
"Currently, you need to scroll through pages and pages of icons (we have many icons that have been uploaded), and it can be tedious."
"The response time for support could be significantly improved."
"There is room for improvement with Jamf Pro, especially regarding updates."
"A dark mode would for sure be appreciated."
"One of the big areas in need of improvement is automated device naming for computers."
"The biggest area for improvement is the price and the structure of Jamf's onboarding process, especially the mandatory JumpStart consultation, which can be costly for small organizations."
"The product is pretty good as-is, but if anything could be improved I would say the UI could perhaps be a bit simpler. A mobile app to complement the web-based version, to perform specific tasks, would be nice to have - a good example of what I mean is the "Pulseway" MDM for Windows, they have a very useful and user-friendly mobile app."
"The cheaper Jamf School is also a product that has been acquired and decked out to meet more educational needs for a good price. Some features of Jamf School aren't (yet?) available in Jamf Pro and for educational users/customers of Jamf Pro, it would beneficial to have these available in the Pro version too."
 

Pricing and Cost Advice

"Intune's pricing is reasonable considering its benefits and the high costs it helps avoid."
"The E5 license is expensive."
"Microsoft's licensing is more flexible and adaptive than its competitors."
"Microsoft Intune's costliness stems from licensing fees and the overhead associated with its management, user experience, and device remediation."
"The price of Intune is often included as part of a bundle with other Microsoft licenses, which makes it somewhat cheaper."
"The licensing costs we leave up to the customer and these vary from one to another."
"Intune is included with our F3 and E5 licenses."
"It is reasonable for the features it has."
"The product is billed on a monthly basis depending on the number of users."
"We probably spend about $50,000 a year on licensing."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"Licensing fees are on a yearly basis."
"The pricing is a bit expensive."
"The solution is not expensive."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"This product is surely worth the cost of implementation."
"JumpStart looks a little bit pricey; however, it is worth every penny."
"Jamf Pro is on the expensive side and could be slightly cheaper."
"The setup cost is in the training, which is the most important step of your journey."
"I think it pays for itself to let Jamf host the server."
"The total ROI is worth every penny."
"Cloud is worth the small increase in price, but make the switch before you need it, and not during a global pandemic."
"The only thing that is kicking us a bit is the rand to the dollar exchange rate. It is priced in dollars. Every time the rand goes worse, it just costs more. I would rate it a four out of five in terms of pricing because it is very unpredictable because of the rand to the dollar exchange rate."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Financial Services Firm
9%
Manufacturing Company
9%
Government
8%
Computer Software Company
18%
Manufacturing Company
10%
Comms Service Provider
8%
Financial Services Firm
7%
Computer Software Company
13%
Financial Services Firm
10%
University
8%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business116
Midsize Enterprise46
Large Enterprise152
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise4
Large Enterprise8
By reviewers
Company SizeCount
Small Business36
Midsize Enterprise39
Large Enterprise61
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration...
What do you like most about Jamf Pro?
The most valuable features of Jamf Pro for me are the device locator, which helps find missing iPads, and the ability...
What is your experience regarding pricing and costs for Jamf Pro?
The pricing structure is one of the cons. However, the licensing model is simple and easy to manage from an MSP persp...
What needs improvement with Jamf Pro?
The biggest area for improvement is the price and the structure of Jamf's onboarding process, especially the mandator...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
JAMF Software Casper Suite
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
Xero, National Geographic, Oxford University, Via, University of Wisconsin-Eau Claire, Fallon, Cabela's
Find out what your peers are saying about Google Cloud Identity vs. Jamf Pro and other solutions. Updated: September 2025.
867,676 professionals have used our research since 2012.