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Product Consultant at a tech consulting company with 1,001-5,000 employees
Real User
The best analytics platform with great visual capabilities, best stability, and rapid enhancements
Pros and Cons
  • "Our customers love the visual capabilities on top of it and the ability to explain and get the required data. There is no other product like Tableau in the business intelligence and analytics space."
  • "Tableau is an end-to-end analytics platform, and it is doing a pretty good job in terms of connecting to the data and analyzing it. It can, however, do better in terms of data management and the ETL features, which are not on the advanced analytics or machine learning side. Tableau Prep is where users would want to see more advancements. They can improve Tableau Prep, which is an analytic platform tool for data cleansing. People who work with data spend most of their time curating the data. Cleaning up the data and getting it ready for analysis is what takes the most time. If Tableau can invest more time in improving the Tableau Prep platform, it would be great. Previously, Tableau didn't have the functionality for writing to a database. So, you couldn't really alter the database tables and write to your database, but they fixed that in one of the very recent releases. However, it isn't really advanced and should be improved."

What is our primary use case?

We are into the distribution of licenses, and we also have a services arm that takes care of the implementation.

Our customers use it for different use cases, such as fleet management, HR analytics, and retail analytics. They also use it for forecasting and predictive modeling. In the EMEA region, the analytics market isn't very mature. Therefore, many customers just restrict themselves to basic statistics in Tableau. At the most, they go for the predictive functionality, which is inbuilt in Tableau.

Its deployment depends on the use case. Some customers use it on the cloud, which is Tableau Online, and some of them go for Tableau Server, which is on-premises.

What is most valuable?

Our customers love the visual capabilities on top of it and the ability to explain and get the required data. There is no other product like Tableau in the business intelligence and analytics space.

What needs improvement?

Tableau is an end-to-end analytics platform, and it is doing a pretty good job in terms of connecting to the data and analyzing it. It can, however, do better in terms of data management and the ETL features, which are not on the advanced analytics or machine learning side. Tableau Prep is where users would want to see more advancements. They can improve Tableau Prep, which is an analytic platform tool for data cleansing. People who work with data spend most of their time curating the data. Cleaning up the data and getting it ready for analysis is what takes the most time. If Tableau can invest more time in improving the Tableau Prep platform, it would be great. 

Previously, Tableau didn't have the functionality for writing to a database. So, you couldn't really alter the database tables and write to your database, but they fixed that in one of the very recent releases. However, it isn't really advanced and should be improved.

For how long have I used the solution?

I have been using Tableau for three years.

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What do I think about the stability of the solution?

With respect to stability as a performance-driven metric, it is wonderful. Tableau is being used by one of the biggest gaming companies. Stability has mostly got to do with:

  • Connectivity to your different data and database platforms
  • The amount of data that you're dealing with

The Tableau platform can handle both of these because there is no limit per se in terms of the data size. However, a big fee is a challenge for everybody, and there is no escape from it. 

Tableau has recently acquired Hyper, which speeds up the performance. Hyper is also something that Facebook uses. Therefore, when it comes to stability, it is one of the best solutions in the market. You don't need to worry about it. 

If there are some glitches because a huge amount of data is coming in, there is an inbuilt performance monitoring option in Tableau where it actively monitors every user click on the platform. It will show you the results on the fly and tell you the part of your dashboarding or activity that is consuming the most memory. This way, you can optimize its performance.

What do I think about the scalability of the solution?

It is scalable. The beauty of this product is that it is for everyone. Tableau is a good fit for small enterprises to large enterprises. It can also be used in small departments of a company. The mission of Tableau is to help people see and understand data. So, it is not only for the IT people who understand the technicality of it. It is end-user-centric, and therefore, everybody can use it. It can be used by the marketing, finance, credit, and sales departments. The developers, data scientists, statisticians, and other people can also use it. It is for everyone. 

You can scale it vertically or horizontally, or you can go both ways. You can have a single node configuration and add more RAM or more memory to the same node, or you can have a multi-node configuration. Both are supported. You can add nodes depending on the number of users who want to consume the analytics.

How are customer service and support?

I am not completely aware of it because I mostly handle pre-sales, but I do know that you can raise a support ticket with Tableau very easily. They have 24/7 support, and the priority of your use case depends on the agreement or the contract that you have with Tableau. There is Tier 1, 2, and 3 support.

Which solution did I use previously and why did I switch?

I have used SQL on different platforms. I have also worked on Python and R to generate plots. I can't stress enough on the fact that as compared to other solutions, Tableau is much easier, clearer, and more intuitive while using your data. You can actually see every bit of your data. They are able to achieve their mission and help people see and understand data. 

How was the initial setup?

Its initial setup is very easy because Tableau has a new graphical user interface, and there is no need for you to script or code your installation process. It only takes a day to set up everything, and it does most of the configuration on its own. It is a very easy process.

In terms of maintenance, there are product upgrades that get released every quarter. It has quarterly upgrades and updates because it is enhanced so rapidly. They spend 25% of their annual revenue on R&D. They have constant interaction with its broad community, and they constantly take in user feedback. If there is a maintenance requirement or some issue with the product, most of the time, it automatically gets resolved in the next upgrade.

What's my experience with pricing, setup cost, and licensing?

Tableau has core-based and user-based licensing, and it is tied to scalability. The core-based licensing is about you buying a certain number of cores, and there is no restriction on the number of users who can use Tableau. The restriction is only on the number of cores. In user-based subscription licensing, there is a restriction on the number of users. Big companies and government organizations with a lot of users typically go for core-based licensing.

User-based subscription licensing is a more common model. It has user roles such as creator, explorer, and viewer. A creator is someone who does the groundwork or development work. An explorer is someone who is into middle management but is not technically savvy, such as a category head. A viewer is like a typical decision-maker in senior management. For each role, Tableau is priced differently. The viewer role has the minimum price, and the creator role has the highest price. This pricing is available on their website. Everybody can see it.

What other advice do I have?

I would advise checking your minimum configuration. There is a specific hardware configuration that you need before installing the software, which varies based on your development, test, and production. You should also decide on whether you need Tableau Online or Tableau Server. Tableau Online supports most of Tableau Server functionalities, but there are some limitations for certain data connections and refreshes. This is something that you need to be aware of while choosing between Tableau Online and Tableau Server.

Sometimes, organizations that can spend or have a good budget just go for Tableau Online because they don't have to worry about maintenance and upgrades. You're already on the latest version, and everything is taken care of by Tableau. The trade-off is that sometimes you may not have your refreshes and connectivity in the widest section possible, which is something that you can do with Tableau Server, but it happens only in rare cases.

It is the best product at the moment. If you look at Gartner's report for BI and analytics, Tableau has been the leader for nine years in a row, which is a very big achievement. There is nothing else like it. You will see Microsoft above Tableau, but Microsoft provides a product suite, whereas Tableau is just BI and analytics. It is not an apple to apple comparison. 

I would rate Tableau a nine out of ten.

Disclosure: My company has a business relationship with this vendor other than being a customer: Partner
PeerSpot user
Assistant Vice President at a tech services company with 10,001+ employees
Consultant
Good visualization, but the price should be reduced and the extraction of data should be faster
Pros and Cons
  • "Tableau is very good in the front-end visualization compared to Power BI."
  • "When it comes to large datasets, the data should be extracted faster."

What is most valuable?

Tableau is very good in the front-end visualization compared to Power BI.

The look and feel of Tableau are the best when compared with Power BI.

Power BI meets with my expectations but the wow factor is in Tableau.

What needs improvement?

An issue that is common to both Tableau and Power BI is with large data sets. When it comes to large datasets, the data should be extracted faster.

Tableau should offer the end-user a desktop version that is free where they can go in and practice. There are other solutions that offer it for free such as Huawei, and the desktop version of Power BI is also free.

People tend to know if they want to learn visualization. They don't have a proper tool in place, they don't know how to or where to go to learn. If you give them the tool to learn and let them explore when they want to go into production, people are able to purchase the license. A 14-day trial version would not be enough time.

What's my experience with pricing, setup cost, and licensing?

If they want to be competitive in the market, the price must be improved.

They should allow more than a 14-day trial version. It should be a longer duration otherwise no one will want to learn it.

Tableau is $35, whereas Power BI is only $9.90. Tableau is not competitive and should reduce its price.

What other advice do I have?

SQL is the most important. Writing SQL queries is very important and that's the first foundation I would recommend for any juniors to start.

If they're not very strong in SQL then they will not be able to write the functions for both Power BI and Tableau. SQL is the foundation for anything.

I would rate Tableau a seven out of ten.

Disclosure: My company has a business relationship with this vendor other than being a customer: partner
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Buyer's Guide
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January 2025
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Process Data Engineer (Subsurface and Wells) at Shell
Real User
Platform to automate and make user-defined customized dashboards

What is our primary use case?

  • Creating dashboards to generate value out of data
  • Great features and functionalities with customized dashboards
  • Very intuitive and massive user support base.

How has it helped my organization?

It has helped to save millions by making informed decisions which are data driven. Visualization of data with great efficiency has helped to integrate dashboards across the organization.

What is most valuable?

  • Platform to automate and make user-defined customized dashboards. 
  • Very well integrated with other applications which helps to move data from one application to another with much ease.

What needs improvement?

Sometimes it crashes because of the huge database. This could be fixed so that it works smoothly with large databases.

For how long have I used the solution?

One to three years.
Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
Reviewer3292 - PeerSpot reviewer
Manager Technology at a tech services company with 10,001+ employees
Real User
It is a stable product. It doesn't break.
Pros and Cons
  • "It is a very stable product. It doesn't break."
  • "We would like a report model, because currently there is no schema that we can create in the tool."

What is our primary use case?

The primary use case is more visualization for user interactivity.

What is most valuable?

  • Interactivity
  • Fast data access
  • The graphs
  • Understanding our data better based on the sublevel of data provided. 

What needs improvement?

We would like a report model, because currently there is no schema that we can create in the tool.

For how long have I used the solution?

One to three years.

What do I think about the stability of the solution?

It is a very stable product. It doesn't break.

How is customer service and technical support?

I am not using the technical support. There is a great Tableau community.

How was the initial setup?

I was not involved in the setup.

What's my experience with pricing, setup cost, and licensing?

Tableau is an expensive solution, though it comes with its advantages.

Which other solutions did I evaluate?

We are researching for a new solution.

What other advice do I have?

Most important criteria when selecting a product:

  • Price and licensing
  • Future landscape
  • Support.
Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
PeerSpot user
Consultant at a financial services firm with 5,001-10,000 employees
Real User
Easily the most user-friendly (particularly for non-technical users) BI Tool I’ve ever used.

What is most valuable?

Extraordinary ease of use, easier to use than any competitor product I’ve used in 15 years or so I’ve worked on MI/BI.

Since I originally wrote this, I have found the mapping on Tableau has been extremely useful and easy to use, particularly that it includes very good geocoding for the UK. In terms of the UK, the support and community here is also exceptional and I know that I don't have to trawl through sites endlessly to find solutions, the community is one of the strongest I've seen thus far in BI

How has it helped my organization?

Speed of data discovery and accelerated our ability to remodel our data and improve our existing ETL processes.

What needs improvement?

Expansion of number of visualisations, as well as potential for straight to dashboard function, rather than design individual visualisation – these are, however, genuinely not priority to amend.

Having used another software for a reasonable period of time, I wonder about the chances of incorporating other languages, such as d3.js in future releases (NB I'm still using 8.3)

For how long have I used the solution?

~3 years

What was my experience with deployment of the solution?

This was a Proof of Concept rather than full roll-out.

What do I think about the stability of the solution?

No, but important to note it was PoC.

What do I think about the scalability of the solution?

No, but important to note it was PoC.

How are customer service and technical support?

Customer Service:

Excellent.

Technical Support:

Exceptional, probably the best user community I’ve ever seen in nearly 15 years of working in MI/BI/Analytical roles.

Which solution did I use previously and why did I switch?

Currently use an alternative provider, looking to switch to a newer more empowering piece of software, an alternative to Tableau was selected at a Global CIO level.

How was the initial setup?

Extremely simple. Download a package, enter a key post purchase and that’s it. Very easy.

What about the implementation team?

Vendor team – they had (and indeed have) significant knowledge of the product and continue to share best practice tips and knowledge through their e-publications.

What's my experience with pricing, setup cost, and licensing?

Standard software license cost to setup initially and an optional maintenance fee which include version upgrades. On balance, the costs of software balance nicely against the user experience because you probably wouldn’t need to spend a great deal on training as the product is straightforward to use. I continue to use Tableau in my free/personal time but have been using Tibco Spotfire much more frequently in my professional capacity, so will look to update my review of that software as well

Which other solutions did I evaluate?

Evaluated numerous different BI tools, including but not restricted to Cognos, Jaspersoft, Pentaho, Tibco Spotfire.

What other advice do I have?

Assess the scalability using the Server set up, engage users of the tool independently through the Tableau Community for their ideas and advice on the pro’s and con’s of the tool. Even the biggest evangelists will be honest enough to tell you where it doesn’t meet their expectations.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
Carlos Mardinotto Junior - PeerSpot reviewer
Carlos Mardinotto JuniorBI Expert at a financial services firm with 1,001-5,000 employees
Top 5Real User

Thank you Gareth

See all 8 comments
it_user72435 - PeerSpot reviewer
Solution Architect at a healthcare company with 1,001-5,000 employees
Real User
Excellent for visually exploring data with unknown questions.

What is most valuable?

Ease of use, polished visualizations, all data elements are treated as discrete, the story-telling feature, self-service, excellent for visually exploring data with unknown questions.

How has it helped my organization?

Tableau is used in our Platform-as-a-Service offering for data visualization/exploration, seeking to retire a larger BI platform using it, good customer adoption/feedback.

What needs improvement?

Metadata/reuse, performance/scalability at high data volumes + high user concurrency, disparity between desktop vs. web versions – need to address enterprise requirements in general.

For how long have I used the solution?

I have used Tableau for two years.

What was my experience with deployment of the solution?

No issues with deployments/stability.

What do I think about the scalability of the solution?

It does not perform well when you cross into TBs+ of data and thousands of users.

How are customer service and technical support?

Technical support is very good.

Which solution did I use previously and why did I switch?

For our PaaS data discovery needs at the time, we reviewed MicroStrategy 9.4 Visual Insight, which was not up to the capabilities/ease of use that Tableau had at the time.

How was the initial setup?

Initial setup was straightforward, it is not a complex system to install.

What about the implementation team?

We implemented it in-house, limited to no need for external assistance.

What was our ROI?

The ROI is unknown.

What's my experience with pricing, setup cost, and licensing?

Licensing costs continue to increase in Tableau and in QlikView, which we also use, forcing us at some point to consider consolidating to one and/or turning some existing/owned MicroStrategy licensing inward to replace, if the upward pricing trend continues.

What other advice do I have?

Pick the right tool for the job/consumers of the products. There is not a single product that can cover all personas/use cases well or there would be only one product out there commanding the world – and there’s simply not just one. Tableau is great if the targeted users want highly polished visualizations of the data and from an exploration use case, the question(s) for the data are unknown.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
PeerSpot user
Managing Member at Christina M. Durta, CPA, LLC
Vendor
The ability to make interactive graphs, tables, and maps that can be shared on social media, linked to, or embedded on a website are the most valuable features.

Valuable Features:

The ability to make interactive graphs, tables, and maps that can be shared on social media, linked to, or embedded on a website are the most valuable features. The ability to allow readers to view and download the underlying data is another valuable feature.

Improvements to My Organization:

I just did an analysis of real estate sales in my county (Bay County, FL) and it allowed me to share the results with the public in a way they can make their own discoveries beyond what I have presented. 

Room for Improvement:

Tableau Public is free, which is incredible. However, the paid version is too expensive per user. They need to reduce the cost of the user that is not making the analysis, but only reading / drilling down on the results. It is hard to get a client to pay that kind of money to view reports.

From my conversations with Tableau, their product Tableau Online is what allows others to view and interact with data online privately. The cost per online user is $500 per year. There is a free Tableau Reader, but it is limited. So, if I wanted to make data visualizations for a client or within my own company, I would have to pay for the desktop software to make the visuals plus pay an additional fee for everyone who wants to use the full functions online. Tableau Public is free and an awesome tool, but it is all publicly available.

Deployment Issues:

I've had no issues with deployment.

Stability Issues:

I've had no issues with stability.

Scalability Issues:

I've had no issues with scalability.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
PeerSpot user
Financial Analyst at a healthcare company with 501-1,000 employees
Vendor
We have repeatedly had trouble importing raw data with predetermined structure. Best aspect is the data flexibility.

What is most valuable?

Without a doubt the best aspect of Tableau is the data flexibility. I work with Tableau within the confines of a healthcare organization- which is constantly expanding the metrics, datasets and sources we have to draw from in order to meet the needs of the US government, our physicians and most importantly our patients. With Tableau we have the ability to create a dashboard that displays all of the aforementioned data sources in a way that appears uniform.

How has it helped my organization?

Before we built a data platform using Tableau we were unable to align our employees around their data. We had a few dozen data sources representing important areas of focus for our operations teams. It was unreasonable to expect our operational leaders to consistently monitor the results of these different reports. Our hope was to build a platform everyone could access, that would be a one stop shop for reliable answers to important business questions; Tableau gave us that ability and made it affordable.

What needs improvement?

While Tableau is flexible it doesn't deal well with data that comes in a predetermined organization- i.e. data cubes. Our team has repeatedly had trouble trying to import raw data if it had any predetermined structure.

For how long have I used the solution?

Two years.

What was my experience with deployment of the solution?

No, it was pretty seamless.

What do I think about the stability of the solution?

The issues we have encountered have been largely due to our own server structure, not Tableau itself.

What do I think about the scalability of the solution?

On the contrary, Tableau gave us the ability to manage larger volumes of data.

How are customer service and technical support?

Customer Service:

7/10.

Technical Support:

7/10.

Which solution did I use previously and why did I switch?

No, not for this purpose.

How was the initial setup?

Very straightforward- we were live with access in a few days, though it took a few months to build our more polished dashboards.

What about the implementation team?

Our decision support team handed deployment, in house.

What other advice do I have?

You will need a team comprised of programmers, developers, user experience specialists and customer service representatives.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
Buyer's Guide
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Updated: January 2025
Buyer's Guide
Download our free Tableau Report and get advice and tips from experienced pros sharing their opinions.